Experience

Simpletv

• Venezuela
• Telecommunications
• 1 - 100 Employee

• Product Marketing Manager

  • Sep 2021 - Present



Telefónica

• Spain
• Telecommunications
• 700 & Above Employee

• Marketing Manager / Commercial Offer

  • Nov 2017 - Sep 2021

  Responsible for strategies to attract new customers for all business lines for the B2C segment. Mobile, IM & TV.

• Content Leader

  • Apr 2014 - Nov 2017

  .-Design strategies to ensure that content becomes the main element in the value proposition of the product.-Responsible for communication strategy and digital ecosystem (digital presence & RSS ).-Planning and implementation of BTL activities in conjunction with content partners.-Coordinate the integration and launch of new video portals ( OTT ).-Product planning and budget

• Leader of Customer Retention and Loyalty

  • Dec 2013 - Mar 2014

  Design marketing actions to keep our customers happy and comfortable with our services, considering their value to our company, to build a closer and stronger relation.

• Coordinator of Customer Retention and Loyalty

  • Sep 2012 - Nov 2013

  Design marketing actions to keep our customers happy and comfortable with our services, considering their value to our company, to build a closer and stronger relation.



CANTV

• Venezuela
• Telecommunications
• 700 & Above Employee

• Internet Marketing Coordinator

  • Jul 2011 - Aug 2012

  .-Leading the team of Marketing Data Access, coordinate planning and marketing of broadband Internet category, designed to spread this service in the country.

• Marketing Consultant / Internet

  • Feb 2008 - Jun 2011

  Development of Category Prepaid Internet, design and launch of new plans for this category. Participate in the design and development of plans and market strategies, develop marketing plan more and participate in the Plan of Management Home Marketing. Analyze and monitor environmental conditions (competition, technology trends, market share and regulatory issues). Participating in the scenario analysis for setting prices of products. Participate in designing the communications plan aimed at subsegment, to send customers value messages aligned with market strategies. Show less

• Marketing Specialist

  • Jun 2005 - Jan 2009

  •-Category Management of the Fixed and Mobile Long Distance Residential service.



CANTV / Subsidiary of Verizon

• Caracas, Venezuela

• Marketing Specialist

  • Jun 2004 - Jun 2005

  •-Competitive intelligence. Tracking competitor actions, participate in qualitative and quantitative research to generate valuable recommendations and identify business opportunities •-Competitive intelligence. Tracking competitor actions, participate in qualitative and quantitative research to generate valuable recommendations and identify business opportunities



CANTV

• Venezuela
• Telecommunications
• 700 & Above Employee

• Plans and Management Specialist

  • Feb 2002 - May 2004

  •_Planning and management activities for Call Centers operations.

• Management Analyst

  • Jun 1993 - Jan 2002

  •_Permanent support Service in logistics of the Call Centers

• Electronic Systems Programmer III

  • Nov 1992 - May 1993

  •-Make forecast call traffic, positions and personnel services for operators. Analyze traffic demand call on the Services for Operators.Develop comparative statistical tables and graphs