Experience

Reinventing Experiences and Dreams Advertising Inc.

• Philippines
• Advertising Services
• 1 - 100 Employee

• Senior Copywriter

  • Sep 2021 - Present



Wishcraft Creative Affairs Team Inc.

• Advertising Services
• 1 - 100 Employee

• Copywriter

  • Feb 2016 - Aug 2021

  • Conceptualizes, presents, and executes creative and strategic ideas for IMC campaigns with the team • Copywriting and implementation of IMC campaigns and materials • Scriptwriting for program and videos to be used in events and activations • Works closely with art directors to align all design work with branding and concept • Researched on industry trends to adapt to marketing strategy, branding, and design decisions • Conceptualizes, presents, and executes creative and strategic ideas for IMC campaigns with the team • Copywriting and implementation of IMC campaigns and materials • Scriptwriting for program and videos to be used in events and activations • Works closely with art directors to align all design work with branding and concept • Researched on industry trends to adapt to marketing strategy, branding, and design decisions



Gear Up Activations and Events

• NCR - National Capital Region, Philippines

• Copywriter

  • Jul 2015 - Dec 2015

  • Conceptualizes, presents, and executes creative and strategic ideas for below -the-line marketing projects with the team • Scriptwriting for program and videos to be used in events and activations • Works closely with art directors to align all design work with branding and concept • Conceptualizes, presents, and executes creative and strategic ideas for below -the-line marketing projects with the team • Scriptwriting for program and videos to be used in events and activations • Works closely with art directors to align all design work with branding and concept



iManila

• Philippines
• IT Services and IT Consulting
• 1 - 100 Employee

• Content Writer

  • Aug 2013 - May 2015

  • Created web and social media content for both clients and the company • Managed social media and website of clients and the company • Enhanced online brand reputation and management through SEO copywriting and keyword analysis • Reported results and progress of SEO efforts monthly • Conducted digital marketing training for the company's sales team • Created web and social media content for both clients and the company • Managed social media and website of clients and the company • Enhanced online brand reputation and management through SEO copywriting and keyword analysis • Reported results and progress of SEO efforts monthly • Conducted digital marketing training for the company's sales team