Experience

RAVE DIGITAL

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Senior Vice President Of Sales

  • Oct 2018 - Present



LookSmart

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Vice President of Sales

  • Apr 2016 - Present



BlueLink Marketing

• United States
• Advertising Services
• 1 - 100 Employee

• Senior Director, Sales

  • Sep 2013 - Mar 2016

  • Managed a team comprising of 4 Account Executives and 2 Account Managers. • Hired, trained, coached, and mentored sales team to consistently exceed personal and departmental sales goals. • Responsible for surpassing the annual budget revenue by $1.95 million and gross margin by $1.2 million. • Grew revenue by $4.37 million and gross margin by $2.36 million in the first year. • Personal annual revenue contribution of $6.2 million. • Created and implemented new commission… Show more • Managed a team comprising of 4 Account Executives and 2 Account Managers. • Hired, trained, coached, and mentored sales team to consistently exceed personal and departmental sales goals. • Responsible for surpassing the annual budget revenue by $1.95 million and gross margin by $1.2 million. • Grew revenue by $4.37 million and gross margin by $2.36 million in the first year. • Personal annual revenue contribution of $6.2 million. • Created and implemented new commission infrastructure and systems to support the success of sales profitability. • Established performance budget, analyzed results, and provided feedback directly to CEO on a continual basis, to proactively improve top line revenue, as well as Gross Profit. • Delivered sales reports of weekly metrics directly to CEO. Show less • Managed a team comprising of 4 Account Executives and 2 Account Managers. • Hired, trained, coached, and mentored sales team to consistently exceed personal and departmental sales goals. • Responsible for surpassing the annual budget revenue by $1.95 million and gross margin by $1.2 million. • Grew revenue by $4.37 million and gross margin by $2.36 million in the first year. • Personal annual revenue contribution of $6.2 million. • Created and implemented new commission… Show more • Managed a team comprising of 4 Account Executives and 2 Account Managers. • Hired, trained, coached, and mentored sales team to consistently exceed personal and departmental sales goals. • Responsible for surpassing the annual budget revenue by $1.95 million and gross margin by $1.2 million. • Grew revenue by $4.37 million and gross margin by $2.36 million in the first year. • Personal annual revenue contribution of $6.2 million. • Created and implemented new commission infrastructure and systems to support the success of sales profitability. • Established performance budget, analyzed results, and provided feedback directly to CEO on a continual basis, to proactively improve top line revenue, as well as Gross Profit. • Delivered sales reports of weekly metrics directly to CEO. Show less



Burst Media

• Greater New York City Area

• Senior Digital Account Executive

  • Jul 2012 - Sep 2013

  Blinkx is the worlds largest video search engine. Now, with an index of over 35 million hours of searchable video and more than 720 media partnerships, including national broadcasters, commercial media giants, and private video libraries, it has cemented its position as the premier destination for online TV. Blinkx is the worlds largest video search engine. Now, with an index of over 35 million hours of searchable video and more than 720 media partnerships, including national broadcasters, commercial media giants, and private video libraries, it has cemented its position as the premier destination for online TV.



GMB Direct

• United States
• Online Audio and Video Media
• 1 - 100 Employee

• Senior Sales Manager

  • Feb 2011 - Jul 2012

  GMB Direct is an innovative technology leader with the digital recipe for the highest ROI. Mixing technical innovation, quality data, and consumer relevancy, GMB Direct serves Publishers and Advertisers with superior performance in offer distribution, lead generation, and list monetization. GMB Direct is an innovative technology leader with the digital recipe for the highest ROI. Mixing technical innovation, quality data, and consumer relevancy, GMB Direct serves Publishers and Advertisers with superior performance in offer distribution, lead generation, and list monetization.



Adknowledge

• United States
• Advertising Services
• 1 - 100 Employee

• Account Executive

  • Dec 2009 - Feb 2011

  MIVA Media is a performance-based advertising network that connects advertisers with consumers across multiple channels, including email, search, domain, RSS, content and social networks. MIVA Media is a performance-based advertising network that connects advertisers with consumers across multiple channels, including email, search, domain, RSS, content and social networks.



Publishers Clearing House

• United States
• Advertising Services
• 500 - 600 Employee

• Senior Account Executive

  • Nov 2007 - Jun 2009

  Recognized leader in sweepstakes marketing on the Internet through value-based magazines and merchandise offers, rich promotions, and sweepstakes excitement; PCH generates over $600 million selling general merchandising, with $100 million of revenues generated via online by a franchise of multiple web sites that offer advertising, merchandise and co-registration, and digital products. PCH.com and it network of sites generate well over 10 million monthly visits making it one of the top 100 web… Show more Recognized leader in sweepstakes marketing on the Internet through value-based magazines and merchandise offers, rich promotions, and sweepstakes excitement; PCH generates over $600 million selling general merchandising, with $100 million of revenues generated via online by a franchise of multiple web sites that offer advertising, merchandise and co-registration, and digital products. PCH.com and it network of sites generate well over 10 million monthly visits making it one of the top 100 web destinations and a source for top companies to run performance based advertising. • Generated sales of $5,575,000 in last 12 months with multiple active clients. • Acquired new clients & managed existing ones. • Sold on a CPM, CPA, and CPL basis. • Assessed client needs and goals on an ROI basis. • Planned media to produce client specific media recommendations. • Provided clients with campaign analysis to increase performance and determine next buys. Show less Recognized leader in sweepstakes marketing on the Internet through value-based magazines and merchandise offers, rich promotions, and sweepstakes excitement; PCH generates over $600 million selling general merchandising, with $100 million of revenues generated via online by a franchise of multiple web sites that offer advertising, merchandise and co-registration, and digital products. PCH.com and it network of sites generate well over 10 million monthly visits making it one of the top 100 web… Show more Recognized leader in sweepstakes marketing on the Internet through value-based magazines and merchandise offers, rich promotions, and sweepstakes excitement; PCH generates over $600 million selling general merchandising, with $100 million of revenues generated via online by a franchise of multiple web sites that offer advertising, merchandise and co-registration, and digital products. PCH.com and it network of sites generate well over 10 million monthly visits making it one of the top 100 web destinations and a source for top companies to run performance based advertising. • Generated sales of $5,575,000 in last 12 months with multiple active clients. • Acquired new clients & managed existing ones. • Sold on a CPM, CPA, and CPL basis. • Assessed client needs and goals on an ROI basis. • Planned media to produce client specific media recommendations. • Provided clients with campaign analysis to increase performance and determine next buys. Show less



Specific Media

• United States
• Technology, Information and Internet
• 1 - 100 Employee

• Senior Account Executive

  • Apr 2007 - Nov 2007

  Specific Media provides advertisers, marketers and agencies with leading-edge targeting technologies that enable them to reach specific target audiences on the Web. Three brothers founded the company in July 1999: Timothy, Chris and Russell Vanderhook. Since then, the company has grown to become a leading online media network with hundreds of participating advertisers and publishers and industry leading targeting technologies. • Generated sales of $800,000 in last 7 months with several… Show more Specific Media provides advertisers, marketers and agencies with leading-edge targeting technologies that enable them to reach specific target audiences on the Web. Three brothers founded the company in July 1999: Timothy, Chris and Russell Vanderhook. Since then, the company has grown to become a leading online media network with hundreds of participating advertisers and publishers and industry leading targeting technologies. • Generated sales of $800,000 in last 7 months with several active clients. • Acquired new clients & managed existing ones. • Sold on a CPM, CPC, CPA, and CPL basis. • Assessed client needs and goals on an ROI basis. • Planned media to produce client specific media recommendations. • Negotiated media recommendations, rates, terms, and conditions with client. • Provided clients with campaign analysis to increase performance and determine next buys. • Met with new and existing publishers to identify advertising opportunities for clients. Show less Specific Media provides advertisers, marketers and agencies with leading-edge targeting technologies that enable them to reach specific target audiences on the Web. Three brothers founded the company in July 1999: Timothy, Chris and Russell Vanderhook. Since then, the company has grown to become a leading online media network with hundreds of participating advertisers and publishers and industry leading targeting technologies. • Generated sales of $800,000 in last 7 months with several… Show more Specific Media provides advertisers, marketers and agencies with leading-edge targeting technologies that enable them to reach specific target audiences on the Web. Three brothers founded the company in July 1999: Timothy, Chris and Russell Vanderhook. Since then, the company has grown to become a leading online media network with hundreds of participating advertisers and publishers and industry leading targeting technologies. • Generated sales of $800,000 in last 7 months with several active clients. • Acquired new clients & managed existing ones. • Sold on a CPM, CPC, CPA, and CPL basis. • Assessed client needs and goals on an ROI basis. • Planned media to produce client specific media recommendations. • Negotiated media recommendations, rates, terms, and conditions with client. • Provided clients with campaign analysis to increase performance and determine next buys. • Met with new and existing publishers to identify advertising opportunities for clients. Show less



SilverCarrot Inc.

• Account Executive

  • Nov 2005 - Apr 2007

  Founded in 1999, SilverCarrot, Inc. succeeds in connecting advertisers and marketers with consumers at rates that far exceed industry averages. We deliver performance-based marketing services to Fortune 1000 companies across a multitude of industries, ranging from consumer packaged goods and pharmaceuticals to mobile communications. • Generated sales of $3,500,000 in last 12 months with several active clients. • Acquired new clients & managed existing ones. • Sold on a CPM… Show more Founded in 1999, SilverCarrot, Inc. succeeds in connecting advertisers and marketers with consumers at rates that far exceed industry averages. We deliver performance-based marketing services to Fortune 1000 companies across a multitude of industries, ranging from consumer packaged goods and pharmaceuticals to mobile communications. • Generated sales of $3,500,000 in last 12 months with several active clients. • Acquired new clients & managed existing ones. • Sold on a CPM, CPC, CPA, and CPL basis. • Assessed client needs and goals on an ROI basis. • Planned media to produce client specific media recommendations. • Negotiated media recommendations, rates, terms, and conditions with client. • Provided clients with campaign analysis to increase performance and determine next buys. • Met with new and existing publishers to identify advertising opportunities for clients. Show less Founded in 1999, SilverCarrot, Inc. succeeds in connecting advertisers and marketers with consumers at rates that far exceed industry averages. We deliver performance-based marketing services to Fortune 1000 companies across a multitude of industries, ranging from consumer packaged goods and pharmaceuticals to mobile communications. • Generated sales of $3,500,000 in last 12 months with several active clients. • Acquired new clients & managed existing ones. • Sold on a CPM… Show more Founded in 1999, SilverCarrot, Inc. succeeds in connecting advertisers and marketers with consumers at rates that far exceed industry averages. We deliver performance-based marketing services to Fortune 1000 companies across a multitude of industries, ranging from consumer packaged goods and pharmaceuticals to mobile communications. • Generated sales of $3,500,000 in last 12 months with several active clients. • Acquired new clients & managed existing ones. • Sold on a CPM, CPC, CPA, and CPL basis. • Assessed client needs and goals on an ROI basis. • Planned media to produce client specific media recommendations. • Negotiated media recommendations, rates, terms, and conditions with client. • Provided clients with campaign analysis to increase performance and determine next buys. • Met with new and existing publishers to identify advertising opportunities for clients. Show less



Venture Direct Worldwide

• Online Media Specialist

  • Jul 2004 - Nov 2005

  With over 23 years expertise in direct marketing and 10 years in online advertising, Venture Direct provides a broad range of advertising programs and agency services. Venture Direct also owns and manages several portals for the College, Finance, Franchise, Health, Travel, Seniors, Parental and Auto markets. • Contracted over $750,000 in last 12 months with several active clients. • Sold on a CPM, CPC, CPA and CPL basis. • Responsibilities included managing new and existing clients,… Show more With over 23 years expertise in direct marketing and 10 years in online advertising, Venture Direct provides a broad range of advertising programs and agency services. Venture Direct also owns and manages several portals for the College, Finance, Franchise, Health, Travel, Seniors, Parental and Auto markets. • Contracted over $750,000 in last 12 months with several active clients. • Sold on a CPM, CPC, CPA and CPL basis. • Responsibilities included managing new and existing clients, as well as publishers. • Coordinated a team of media planners to produce client specific media recommendations. • Negotiated media recommendations, rates, terms, and conditions with client. • Coordinated a team of media buyers to implement client campaigns. • Provided clients with campaign analysis to increase performance and determine next buys. Show less With over 23 years expertise in direct marketing and 10 years in online advertising, Venture Direct provides a broad range of advertising programs and agency services. Venture Direct also owns and manages several portals for the College, Finance, Franchise, Health, Travel, Seniors, Parental and Auto markets. • Contracted over $750,000 in last 12 months with several active clients. • Sold on a CPM, CPC, CPA and CPL basis. • Responsibilities included managing new and existing clients,… Show more With over 23 years expertise in direct marketing and 10 years in online advertising, Venture Direct provides a broad range of advertising programs and agency services. Venture Direct also owns and manages several portals for the College, Finance, Franchise, Health, Travel, Seniors, Parental and Auto markets. • Contracted over $750,000 in last 12 months with several active clients. • Sold on a CPM, CPC, CPA and CPL basis. • Responsibilities included managing new and existing clients, as well as publishers. • Coordinated a team of media planners to produce client specific media recommendations. • Negotiated media recommendations, rates, terms, and conditions with client. • Coordinated a team of media buyers to implement client campaigns. • Provided clients with campaign analysis to increase performance and determine next buys. Show less



ABC Radio

• Broadcast Media Production and Distribution
• 100 - 200 Employee

• Advertising Sales Internship

  • Jan 2004 - May 2004

  • Worked directly with the ABC Radio sales team, gaining hands-on practical experience. • Helped coordinate and implement promotions. • Assisted in the development of new clients and existing client relations. • Performed air checks and more. • Worked directly with the ABC Radio sales team, gaining hands-on practical experience. • Helped coordinate and implement promotions. • Assisted in the development of new clients and existing client relations. • Performed air checks and more.



J and L Marketing

• Promotions Coordinator

  • 2003 - 2004

  J&L Marketing is the national leader in developing direct marketing campaigns for the automotive and recreational vehicle industry. • Lead and organized direct mail promotions at local and regional automotive and RV dealerships. • Conducted sales meetings. • Collected demographic information. • Tracked and analyzed results, and presented these results to our customers. J&L Marketing is the national leader in developing direct marketing campaigns for the automotive and recreational vehicle industry. • Lead and organized direct mail promotions at local and regional automotive and RV dealerships. • Conducted sales meetings. • Collected demographic information. • Tracked and analyzed results, and presented these results to our customers.