Eugene Goh

Ecommerce Manager at Etiqa Insurance Singapore
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Location
Singapore, SG

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Credentials

  • Creating Busines Value with Technology
    Vlerick Business School
    Jan, 2023
    - Sep, 2024

Experience

    • Singapore
    • Insurance
    • 200 - 300 Employee
    • Ecommerce Manager
      • Apr 2020 - Present
    • Singapore
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Director, Digital Marketing
      • Sep 2017 - Mar 2020

      Lead marketing services and cross channel acquisition strategies (dotcom & marketplace) for Fashion and E-commerce retail brands in APAC Lead marketing services and cross channel acquisition strategies (dotcom & marketplace) for Fashion and E-commerce retail brands in APAC

    • Assistant Pastor
      • Aug 2015 - Aug 2017
    • Singapore
    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Apr 2014 - Jul 2015

      Account Lead for Far East Organization, Canon Asia, Pringles, Brotzeit and all Dentsu Singapore collaborationAdvertising Campaign Strategy, Planning, Execution, OptimisationData AnalysisCreative Consultation & ProductionSocia Media managementWebsite Development / Project Management

    • Account Manager
      • Apr 2012 - Mar 2014

      Account Manager for Marina Bay Sands Singapore, Accor HotelsDigital Media Campaign Strategy, Planning, Execution, Optimisation (Display, SEM, Paid Social, Programmatic buying)Data Analysis & ReportingPerformance Marketing

    • Digital Media Planner
      • May 2011 - Apr 2012

      Digital Media Planning from Awareness to Direct Response campaigns Industries include Tech, Travel, Sports, Retail, FMCG, F&B, Government Digital Ad Implementation and Operations Digital Media Planning from Awareness to Direct Response campaigns Industries include Tech, Travel, Sports, Retail, FMCG, F&B, Government Digital Ad Implementation and Operations

    • Arts & Crafts
    • Digital Media Executive
      • Feb 2010 - Apr 2011

      Digital Ad Implementation and Operations (Display & SEM) Digital Media Planning Proficient in DoubleClick and Media Mind platforms Digital Ad Implementation and Operations (Display & SEM) Digital Media Planning Proficient in DoubleClick and Media Mind platforms

Education

  • Murdoch University
    Bachelor of Arts - BA, Communication and Media Studies
    2007 - 2009

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