Experience

THIRD FORM

• Australia
• Retail Apparel and Fashion
• 1 - 100 Employee

• Digital Marketing and Ecommerce Coordinator

  • Jan 2022 - Present

  • Make key contributions to content production, development & innovation • Identifying influencer marketing opportunities for brand promotion and manage partnerships and collaborations. Leading, building and maintaining the influencer database. • Manage and maintain partner e-commerce platforms including style creation • Overseeing the online launch for new collections and executing supporting advertising. • Create, Maintain, update and publish website content, including products, collections and landing page imagery, ensuring accuracy across both Australia and International websites. • Imagery and video editing for Web and social use



Zen Imports Group

• Digital Coordinator

  • Apr 2020 - Jan 2022

  • Website merchandising, homepage updates, improving SEO and adding products • Execute product launches and marketing promotions for brands • Scheduling social posts across the brands • Community management, including responding to comments and messages • Website merchandising, homepage updates, improving SEO and adding products • Execute product launches and marketing promotions for brands • Scheduling social posts across the brands • Community management, including responding to comments and messages



Fjällräven

• Sweden
• Sporting Goods Manufacturing
• 300 - 400 Employee

• Brand Assistant

  • Jun 2018 - Mar 2020

  • Copywriting, graphic design and content creation for blog, email database and social media channels. • Creating and executing communication strategy for paid and organic social media. • Coordinating promotional campaigns across two websites and two retails stores. • Briefing & directing external PR & Event agency for events (up to 200pax). • Managing an ambassador program of 6+ brand ambassadors. • Art direction & clothing styling for seasonal photo & video shoots. • Copywriting, graphic design and content creation for blog, email database and social media channels. • Creating and executing communication strategy for paid and organic social media. • Coordinating promotional campaigns across two websites and two retails stores. • Briefing & directing external PR & Event agency for events (up to 200pax). • Managing an ambassador program of 6+ brand ambassadors. • Art direction & clothing styling for seasonal photo & video shoots.



GINGER & SMART

• Australia
• Apparel & Fashion
• 1 - 100 Employee

• Stylist

  • Feb 2018 - Jul 2018

  • Styling customers • Opening and closing the store and operating POS machine • Assistance with visual merchandising the store • Folding clothing and making the store was presentable • Receiving and transferring stock to other locations • Meeting individual and store KPI’s • Administrative requirements, including filing, following up on customer correspondence, store feedback etc • Styling customers • Opening and closing the store and operating POS machine • Assistance with visual merchandising the store • Folding clothing and making the store was presentable • Receiving and transferring stock to other locations • Meeting individual and store KPI’s • Administrative requirements, including filing, following up on customer correspondence, store feedback etc