ETIENNE GEHA
Yield, Inventory and Programmatic Operations Lead at DMS (Digital Media Services | CG brand)- Claim this Profile
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English Professional working proficiency
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French Professional working proficiency
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Arabic Native or bilingual proficiency
Topline Score
Bio
Credentials
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Advanced Google Analytics
GoogleDec, 2020- Nov, 2024 -
Google Ads Display
GoogleDec, 2020- Nov, 2024 -
Google Ads Search
GoogleDec, 2020- Nov, 2024 -
Google Ads Video
GoogleDec, 2020- Nov, 2024
Experience
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DMS (Digital Media Services | CG brand)
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United Arab Emirates
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Technology, Information and Internet
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1 - 100 Employee
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Yield, Inventory and Programmatic Operations Lead
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Jan 2022 - Present
Digital Media Services (DMS), a Choueiri Group brand, specializes in powering innovative communications strategies - helping brands reach their consumers across the MENA region and beyond. We exclusively represent 40+ leading Arabic and International websites reaching over 120+ million unique browsers, namely Anghami, Dailymotion, Kooora, Viu, Sabq and Mawdoo3. Complementing our unique portfolio, our investments in 1st party data, AdTech and programmatic solutions have established us as leaders in Video and Performance solutions via DMS Video and InMotion. Our team is committed to helping you tap the full potential of your brand's story via our market-leading branded content services through DMS Content and DMS Studio. SERVICES: Programmatic solutions, creative media support, research, custom-made audiences, measurement, branded content, native content distribution, outcome-based solutions Show less
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Spread
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United Arab Emirates
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Advertising Services
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1 - 100 Employee
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Product Manager, Self Serve Advertising
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Nov 2019 - Dec 2021
Spread is a native advertising network for distributing your content to the most relevant audience through the Spread premium publisher network. spread-content.com Spread is a native advertising network for distributing your content to the most relevant audience through the Spread premium publisher network. spread-content.com
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DMS (Digital Media Services | CG brand)
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United Arab Emirates
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Technology, Information and Internet
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1 - 100 Employee
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Digital Marketing Manager
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Jan 2018 - Oct 2019
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Data Management Platform Lead
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Jan 2015 - Dec 2017
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Marketing Campaign Manager
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Jan 2013 - Dec 2014
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PinPay
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Lebanon
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Telecommunications
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1 - 100 Employee
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Web and System Administrator
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Jun 2010 - Dec 2012
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Education
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Université Antonine - UA
Master’s Degree, COMPUTER AND COMMUNICATION ENGINEERING