Ethel Manalo

Ecommerce & Digital Marketing Manager at Rebecca Vallance
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Contact Information
Location
Greater Sydney Area, AU
Languages
  • English -

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Credentials

  • Bachelor of Design Majoring in Fashion Marketing
    Raffles College of Design and Commerce
    Feb, 2013
    - Oct, 2024
  • Certificate III Contact Center Communications
    -
  • Certificate III in Fitness
    -
  • Certificate IV Marketing
    -

Experience

    • Australia
    • Retail
    • 1 - 100 Employee
    • Ecommerce & Digital Marketing Manager
      • Feb 2020 - Present
    • Real Estate
    • 1 - 100 Employee
    • Group Fitness Instructor
      • Mar 2014 - Present

      Delivering high energy, fun and a positive atmosphere to each fitness class, providing a unique fitness experience for each participant. 5 years experience working within the fitness industry with commercial gyms such as Fitness First and Goodlife as well as small independent gyms in the CBD, north shore and western suburbs. Currently based in Crunch Fitness Parramatta specialising in Zumba and Strong classes as well as providing HIIT and a range of cardio dance classes. Delivering high energy, fun and a positive atmosphere to each fitness class, providing a unique fitness experience for each participant. 5 years experience working within the fitness industry with commercial gyms such as Fitness First and Goodlife as well as small independent gyms in the CBD, north shore and western suburbs. Currently based in Crunch Fitness Parramatta specialising in Zumba and Strong classes as well as providing HIIT and a range of cardio dance classes.

    • New Zealand
    • Retail Apparel and Fashion
    • 100 - 200 Employee
    • Social Media, PR & Marketing Account Manager
      • Jan 2019 - Dec 2019
    • Social Media PR & Marketing
      • Mar 2018 - Dec 2018
    • Social Media and Marketing Coordinator
      • Jan 2017 - Mar 2018

      Innovation and implementation of new creative digital strategies in line with brand DNA aimed to increase brand awareness. Cu ration of creative content managed on all digital and social platforms relating to target market.Development & maintenance of strong relationships with external partners & influencers optimising cross marketing opportunities to strengthen brand credibility.

    • Fashion Marketing Program Assistant
      • Oct 2017 - Dec 2017

      Assisted the Fashion Marketing Programme Director with the organisation of the annual Graduate Exhibition and Runway Show. Assisted with planning and coordinating the event, exhibition and runway show and back of house management.

    • Book and Periodical Publishing
    • 300 - 400 Employee
    • Fashion Wardrobe Assistant (Internship)
      • Jan 2016 - Oct 2016

      Worked within the fashion wardrobe implementing stock management; receiving samples from PR agencies and designers, efficiently allocating items for stylists and editors for up coming photo shoots and flat lays. Assisted for events such as the Prix De Marie Claire Awards and assisted editors for photo shoots; organising items and steaming garments, dressing and assisting the model and stylist. Worked within the fashion wardrobe implementing stock management; receiving samples from PR agencies and designers, efficiently allocating items for stylists and editors for up coming photo shoots and flat lays. Assisted for events such as the Prix De Marie Claire Awards and assisted editors for photo shoots; organising items and steaming garments, dressing and assisting the model and stylist.

    • Content Creator & Social Influencer
      • Jan 2012 - Jan 2015

      PR partnerships with affiliate companies and brands, development and maintenance of new and existing relationships providing engaging, relatable written and visual content for marketing campaigns in line with personal brand. PR partnerships with affiliate companies and brands, development and maintenance of new and existing relationships providing engaging, relatable written and visual content for marketing campaigns in line with personal brand.

    • Information Services
    • Customer Experience
      • Mar 2010 - Jun 2014

      Responsible for driving sales results on the online channel, provided superior customer service, immediate resolutions of escalated enquires, investigations issues using the online digital channels. Responsible for driving sales results on the online channel, provided superior customer service, immediate resolutions of escalated enquires, investigations issues using the online digital channels.

    • Store Manager
      • 2007 - 2010

      Team management & teamwork; leading staff by efficient delegation and providing effective direction to meet orders within tight timeframes meeting daily sales goals. Team management & teamwork; leading staff by efficient delegation and providing effective direction to meet orders within tight timeframes meeting daily sales goals.

Education

  • Raffles College of Design and Commerce
    Bachelor in Fashion Marketing, Fashion Marketing
    2013 - 2016

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