Experience

Snow Slumber

• Retail Furniture and Home Furnishings
• 1 - 100 Employee

• Co-Founder

  • Jan 2022 - Present

  Founded in 2018, SnowSlumber is Singapore’s pioneer in mattresses with cold engineering and complete back support. Excellent sleep leads to a better life: SnowSlumber has since empowered over 1,000 individuals to achieve a better quality of life through Snow Luxury Hybrid Mattress. To combat the humid weather in Singapore. We've spend over 100,000 hours in Research & Development to design a mattress that keeps cool throughout the night and we're finally launching it! ❄️ New 'Snow' Layer (300+ 5-Star Reviews!) ❄️ Up to 7°C Cooler! ❄️ For Sensitive Skin & Breathable ❄️ Amazing Back Support with Pressure Relief ❄️ Motion Isolation & Longer Lasting Mattress - Developed the company’s vision, mission statement, strategic plan and overall product through R&D - Lead the team in the development of the overall digital performance strategy including CRM, SEO, Paid Search, Programmatic Display and Paid Social in partnership with key stakeholders to drive e-commerce growth - Establishing and maintaining relationships with suppliers, contractors, partners, and other business contacts - Drive a seamless omni-channel consumer experience and increase demand for our initiatives - Identifying new opportunities for revenue growth, including new products or services that meet unmet needs in the marketplace Show less



Hyper Fame Digital

• Advertising Services
• 1 - 100 Employee

• Founder & Head of Growth

  • Apr 2019 - Present

  Hyper Fame is the #1 Leading info-agency in Asia with clients across more than 15 countries including US, UK, SEA and more. Our Vision: To revitalise the industry by providing world class quality marketing and consulting services for all businesses. - Develop high quality business strategies and plans ensuring their alignment with short-term and long-term objectives - Lead and motivate subordinates to advance employee engagement develop a high performing managerial team - Oversee all operations and business activities to ensure they produce the desired results and are consistent with the overall strategy and mission - Make high-quality investing decisions to advance the business and increase profits - Review financial and non-financial reports to devise solutions or improvements - Build trust relations with key partners and stakeholders and act as a point of contact for important clients and shareholders - Analyze problematic situations and occurrences and provide solutions to ensure company survival and growth - Maintain a deep knowledge of the markets and industry of the company Show less



Espire Media

• Singapore

• Co-Founder

  • Oct 2016 - Sep 2018

  Espire Media provides a range of services for the creation, market launch, promotion and scaling of digital products to Small Media Enterprises. Our main values: Growing success with our clients through digitalisation. Clients include Sim Lim Square, Spa Infinity and more. - Leading the business & strategic direction for the marketing agency; - Formation of an effective team of the agency; - Launching of the agency's SME marketing product line; - Organization and optimisation of the sales process for agency products; - Planning and control of budget execution, planned indicators and KPIs for operating activities. - Ensures that the goals and objectives are communicated to employees, and monitors the agency’s overall progress. - Ensures the situational analysis is appropriate for developing marketing and sales strategies. - Make high-quality investing decisions to advance the business and increase profits - Gives the final approval of all salary adjustments, changes in job titles, or job responsibilities for employees. Show less



Young Midas Enrichment

• Singapore

• Assistant Trainer

  • Jun 2014 - Jun 2016

  • Plans and conducts activities for a balanced program of life coaching for students • Instructs students individually and in groups, in an in-person environment, using various teaching methods such as experiments and demonstrations. • Establishes clear objectives for all lessons, units and projects; communicates objectives to students. • Prepares materials and classroom setting for enrichment activities or projects. • Observe and evaluate students' performance, behavior, social development, and physical health. • Effectively communicates with students, parents and other stakeholders via verbal and written communication. Show less