Esther Mazarío Romo
Market Access Consultant at OMAKASE CONSULTING- Claim this Profile
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Inglés Full professional proficiency
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Español Native or bilingual proficiency
Topline Score
Bio
Credentials
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Emprendimiento
University of NavarraFeb, 2020- Sep, 2024 -
Market Access
Universidad de NavarraDec, 2019- Sep, 2024 -
Project Management
Universidad de NavarraOct, 2019- Sep, 2024 -
C APTIS
British CouncilDec, 2018- Sep, 2024
Experience
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OMAKASE CONSULTING
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Spain
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Business Consulting and Services
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1 - 100 Employee
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Market Access Consultant
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Oct 2022 - Present
• Asesoramiento en el desarrollo de la estrategia de valor y diseño de planes regionales de acceso al mercado. • Revisión y generación de evidencia para proyectos de consultoría científica y estratégica en materia de posicionamiento y acceso al mercado. • Análisis y seguimiento de la evolución y las tendencias del mercado. • Diseño, desarrollo, gestión y entrega de análisis y materiales a los clientes (BIM, dosieres de valor, estudios de carga de morbilidad, estudios coste-efectividad). • Realizar un seguimiento con los clientes una vez finalizada la entrega del proyecto para garantizar su satisfacción. • Identificar y desarrollar relaciones stakeholders relevantes (tanto clínicos como decisores a nival nacional y reigonal). Show less
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BioInnova Consulting
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Spain
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Business Consulting and Services
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1 - 100 Employee
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Healthcare Consultant
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Feb 2022 - Oct 2022
- Management of scientific projects: debate forums, think tanks and advisory boards with members of the Spanish Agency of Drugs and Medical Devices (AEMPS), public administration managers and patient associations. - Business plan development: Analysis of the product technology, market research, economic-financial impact, forecast. - Promotional events: mapping of key stakeholders, logistics management, coordination of scientific content. - Strategic consultancy projects: - Analysis of Next Generation EU funds at regional level in Spain to advise our clients on strategic projects. - Mapping of specific policies at regional level and development of strategic plans to facilitate the communication between our clients and health authorities. - Audit and regulatory projects: analysis of the I+D+i developed by the pharmaceutical companies and elaboration of their report. Show less
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GSK
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United Kingdom
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Pharmaceutical Manufacturing
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700 & Above Employee
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Marketing - Content Expert
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May 2021 - Feb 2022
DDCX launch (Data Driven Customer Experience) in asthma department.Data analysis and design of the content strategy for 2022, digital and face-to-face meetings: Identify unmet needs, interests and preferred channel by stakeholders to define promotional messages: what, when and how is better to impact.Design of promotional campaigns: Centralize and lead cross-functional work between the medical and marketing departments.Collaboration with global GSK team in the development of activities and materials. Subsequent adaptation for Spanish needs.Collaboration with Key Opinion Leaders for the development of activities and content based on current needs.Agile methodology: Member of the pilot team.Implementation of a new streaming platform for promotional events: On24.Design of the digital strategy of GSK’s Patient Portal. Show less
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Marketing Trainee
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Jun 2020 - May 2021
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Pharmacist
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Jan 2019 - Aug 2019
Pharmacist's duties Pharmacist's duties
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Umeå University
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Sweden
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Higher Education
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700 & Above Employee
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Researcher student
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Aug 2018 - Jan 2019
Biophysical evaluation G4-DNA binding ligands. Analysis through MST and CD of the stabilizing capacity of the G4 DNA structure of molecules synthesized by researchers at the University of Umeå in their initial phases with the aim of identifying compounds that could stop the replication process and assessing possible pharmacological properties . Biophysical evaluation G4-DNA binding ligands. Analysis through MST and CD of the stabilizing capacity of the G4 DNA structure of molecules synthesized by researchers at the University of Umeå in their initial phases with the aim of identifying compounds that could stop the replication process and assessing possible pharmacological properties .
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Education
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ISDI
Digital Specialist Program, Digital Marketing and Communication -
Autonomous University of Madrid
Business Program, Management -
University of Navarra
Master's Degree in Pharma-Biotech Business Management, Management -
University of Alcala de Henares
Pharmacy, Pharmacy -
Umeå Universitet
Degree Thesis: BIOPHYSICAL EVALUATION OF G-QUADRUPLEX DNA BINDING LIGANDS, Pharmacy