Esther Hadley
Founding Member at WXO - World Experience Organization- Claim this Profile
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Topline Score
Bio
Imogen Almond
Esther is a pleasure to work with. A talented account handler, she is organised, strategic and creative. Esther is great at building client relationships, able to spot opportunities and deliver on them for clients. She quickly understands complex strategic projects, even when they sit outside her previous experience. From experiential to shopper and category development work, whether on a local or global scale she delivers outstanding work, while being a much valued member of any team.
Alice Libaudiere
Esther joined my team in September 2019 and without previous experience of the drinks industry, the category and little experience in shopper marketing, got under the skin of the brand and the briefs in no time. She's a fast learner, commited to delivering the best output and has a keen strategic and creative mind. She's great at mentoring junior team members and supporting her line managers, synching her ways of working with her team. I've had full confidence in Esther's ability to not only handle the briefs as they should but also stretch the boundaries of those briefs, both in our approach and our responses to the clients. It's made for effortless delivery of outstanding work and an pleasure to work with her.
Imogen Almond
Esther is a pleasure to work with. A talented account handler, she is organised, strategic and creative. Esther is great at building client relationships, able to spot opportunities and deliver on them for clients. She quickly understands complex strategic projects, even when they sit outside her previous experience. From experiential to shopper and category development work, whether on a local or global scale she delivers outstanding work, while being a much valued member of any team.
Alice Libaudiere
Esther joined my team in September 2019 and without previous experience of the drinks industry, the category and little experience in shopper marketing, got under the skin of the brand and the briefs in no time. She's a fast learner, commited to delivering the best output and has a keen strategic and creative mind. She's great at mentoring junior team members and supporting her line managers, synching her ways of working with her team. I've had full confidence in Esther's ability to not only handle the briefs as they should but also stretch the boundaries of those briefs, both in our approach and our responses to the clients. It's made for effortless delivery of outstanding work and an pleasure to work with her.
Imogen Almond
Esther is a pleasure to work with. A talented account handler, she is organised, strategic and creative. Esther is great at building client relationships, able to spot opportunities and deliver on them for clients. She quickly understands complex strategic projects, even when they sit outside her previous experience. From experiential to shopper and category development work, whether on a local or global scale she delivers outstanding work, while being a much valued member of any team.
Alice Libaudiere
Esther joined my team in September 2019 and without previous experience of the drinks industry, the category and little experience in shopper marketing, got under the skin of the brand and the briefs in no time. She's a fast learner, commited to delivering the best output and has a keen strategic and creative mind. She's great at mentoring junior team members and supporting her line managers, synching her ways of working with her team. I've had full confidence in Esther's ability to not only handle the briefs as they should but also stretch the boundaries of those briefs, both in our approach and our responses to the clients. It's made for effortless delivery of outstanding work and an pleasure to work with her.
Imogen Almond
Esther is a pleasure to work with. A talented account handler, she is organised, strategic and creative. Esther is great at building client relationships, able to spot opportunities and deliver on them for clients. She quickly understands complex strategic projects, even when they sit outside her previous experience. From experiential to shopper and category development work, whether on a local or global scale she delivers outstanding work, while being a much valued member of any team.
Alice Libaudiere
Esther joined my team in September 2019 and without previous experience of the drinks industry, the category and little experience in shopper marketing, got under the skin of the brand and the briefs in no time. She's a fast learner, commited to delivering the best output and has a keen strategic and creative mind. She's great at mentoring junior team members and supporting her line managers, synching her ways of working with her team. I've had full confidence in Esther's ability to not only handle the briefs as they should but also stretch the boundaries of those briefs, both in our approach and our responses to the clients. It's made for effortless delivery of outstanding work and an pleasure to work with her.
Experience
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WXO - World Experience Organization
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United Kingdom
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Design Services
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1 - 100 Employee
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Founding Member
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Jun 2022 - Present
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Hot Pickle
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Senior Account Director
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Jan 2022 - Present
Part of the senior operating board. Delivering engaging and innovative brand experiences for some of the world's most loved brands. Part of the senior operating board. Delivering engaging and innovative brand experiences for some of the world's most loved brands.
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Impero
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Account Director
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Feb 2021 - Jan 2022
Account Director across a Global client base for the AbInBev portfolio of brands. Clients include Stella Artois, Budweiser, Corona and Goose Island. Responsible for creating business plans and meeting financial targets for clients Excellent client service skills and responsible for client relationship development Budget forecasts, creation, management and reconciliation of project budgets up to £1.2m Briefing and working closely alongside Strategy, Creative, and Project Managament teams to develop campaign platforms and brand and media strategy Working as part of the Senior Management Team to identify commercial opportunities, contributing to the growth of the business
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RPM
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United Kingdom
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Advertising Services
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1 - 100 Employee
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Account Director
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Jul 2019 - Feb 2021
Account lead across a Global and European client base for Diageo, M&S, Sky and Nestle accountsResponsible for creating business plans and meeting financial targets for clientsExcellent client service skills and responsible for client relationship development Team management of Account Managers and Senior Account Managers, developing these junior team members up to their next levelBudget forecasts, creation, management and reconciliation of project budgets up to£1mBriefing and working closely alongside Strategy, Creative, PR and Production teams to develop campaign platforms and brand and media strategyProject manager involved from initial campaign/project insight, through to comms, design, artwork and activation, leading the process from start to finish
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Senior Account Manager
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Jan 2016 - Jun 2019
Project manager involved from initial campaign/project insight, through to comms, design, artwork and activation, leading the process from start to finishManagement of multiple live events including launch events, sampling campaigns and brand experience pop ups, always ensuring smooth delivery and high profitabilityTeam management of Account Executives and Account ManagersBudget creation, management and reconciliation of project budgets up to£1mBriefing and working closely alongside Strategy, Creative and Production teams to develop campaign platforms and creative contentToolkit creation for On Trade, Retail and Experiential channels across global and European marketsDeveloping BTL brand worlds for product innovations
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Account Manager
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Oct 2014 - Dec 2015
Management of a wide range of live events and campaign experiencesResponsible for event delivery from initial briefing through to completion of creativework, event logistics and live managementDay to day client management, developing strong client relationshipsProject evaluation and creation of detailed debrief documentsBudget creation, management and reconciliation on projects up to £500k andproduction of billing schedulesTeam management of Account ExecutivesAssisting on pitch documents including research and budget scopingGreat working relationships with Production and Creative teams to ensureCompilation of weekly status documents and management of client status meetings
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Account Executive
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Apr 2013 - Oct 2014
Management of event logistics and deliveryWriting creative briefs for design and artworkBudget management and reconciliation up to £100kStaff training and management in the fieldDeveloping client relationships and Brand Manager levelCreating and managing project and team status documents
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Graduate
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Sep 2012 - Apr 2013
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Barnardo's
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United Kingdom
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Non-profit Organizations
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700 & Above Employee
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Events Intern
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Feb 2012 - May 2012
Assisting the Events Team in preparation for events and on the day. Other responsibilities included taking care of social media pages, communicating with event participants, blagging free items for events, cash counting, updating the fundraising pack and being part of an Intern Development Board; chairing meetings, creating risk assessments and managing the fundraising events. Assisting the Events Team in preparation for events and on the day. Other responsibilities included taking care of social media pages, communicating with event participants, blagging free items for events, cash counting, updating the fundraising pack and being part of an Intern Development Board; chairing meetings, creating risk assessments and managing the fundraising events.
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Premier Inn
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Hospitality
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700 & Above Employee
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Hotel Receptionist
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Nov 2011 - Feb 2012
Working directly with customers and representing the hotel chain. Handling reservations and checking in guests and providing them with any necessary help during their stay. Working directly with customers and representing the hotel chain. Handling reservations and checking in guests and providing them with any necessary help during their stay.
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Just Learning
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Market Harborough
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Bank Nursery Assisstant
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Jul 2008 - Nov 2011
Taking care of groups of up to 20 children, often below the age of 2. I also helped to teach them how to talk and toilet train. Looking after children of such a young and delicate age put me in a place of great responsibility. Taking care of groups of up to 20 children, often below the age of 2. I also helped to teach them how to talk and toilet train. Looking after children of such a young and delicate age put me in a place of great responsibility.
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Kelmarsh Events Ltd
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Kelmarsh
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Front of House
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Jul 2011 - Sep 2011
Assisting the resident Wedding Co-ordinator with site visits, meetings with clients, handling enquiries, helping with the event set-up and being part of the front of house team on the day to make sure everything ran smoothly. Assisting the resident Wedding Co-ordinator with site visits, meetings with clients, handling enquiries, helping with the event set-up and being part of the front of house team on the day to make sure everything ran smoothly.
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Education
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2020 - 2020
Inspire London College
Level 6 Diploma, Digital Marketing -
2008 - 2011
Loughborough University
Bachelor of Science (BSc), Criminology and Social Policy
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