Experience

ImpactIsrael

• United States
• Fundraising
• 1 - 100 Employee

• Director of Marketing and Communications

  • Mar 2021 - Present



Jewish Federations of North America

• Philanthropic Fundraising Services
• 200 - 300 Employee

• Director of Marketing and Communications - Israel Action Network

  • Apr 2017 - May 2020

  Managed all aspects of marketing and communications for leading anti-BDS advocacy organization Effectively articulated and conveyed IAN’s highly nuanced mission and messaging in a crowded space Ideated and executed projects in a complex organizational structure with diverse stakeholders Created group’s first suite of marketing collateral for partners, funders, press, and others Oversaw the creation and production of IAN’s annual report Revamped all marketing efforts, including newsletters, email marketing, social media, and more Managed presence at various conferences and events Received the Jerusalem Post award for digital activism Show less



American Technion Society

• United States
• Fundraising
• 1 - 100 Employee

• Online Marketing Manager

  • Jan 2011 - Apr 2017

  Created and executed comprehensive online marketing strategies for national non-profit group Oversaw the design and execution of new, responsive website Ran organization’s social media program. Grew social presence exponentially and increased engagement across various networks, such as Facebook, Twitter, Pinterest, and Linked In Oversaw advertising campaigns on platforms such as Facebook Ads, Google AdWords and Twitter Ads Analyzed progress using tools like Facebook Insights, Twitter Analytics, and Google Analytics and adjusted tactics accordingly Conducted internal webinars to educate employees and board members on the benefits of using social media Managed organization’s email marketing campaigns, increasing donations significantly Worked cross functionally to ensure that the interests of many different stakeholders were represented in our online efforts Show less



Hitwise

• Senior Client Intelligence Analyst

  • Jun 2008 - Feb 2009

  Part of consulting team hired to deep-dive on clients' online marketing challenges and present findings and recommendations. Part of consulting team hired to deep-dive on clients' online marketing challenges and present findings and recommendations.



Google

• United States
• Software Development
• 700 & Above Employee

• Senior Account Planner - MBA Intern

  • Apr 2007 - Sep 2007

  Spent several months as an MBA Intern/Senior Account Planner in the group of Google overseeing ad sales and account management for Fortune 500 retail clients. Spent several months as an MBA Intern/Senior Account Planner in the group of Google overseeing ad sales and account management for Fortune 500 retail clients.



NBCUniversal

• United States
• Entertainment Providers
• 700 & Above Employee

• MBA Intern - Digital Media

  • Jan 2007 - Apr 2007



Landscape Entertainment

• Movies, Videos, and Sound
• 1 - 100 Employee

• Creative Executive

  • Apr 2004 - Apr 2006

  Managed comedy-heavy slate of studio films featuring A-list talent Helped to oversee development, casting, and production Forged relationships with talent and literary agents to find material and set-up projects at major studios Prepared extensive story notes, cast lists, writers lists, and script coverage Managed comedy-heavy slate of studio films featuring A-list talent Helped to oversee development, casting, and production Forged relationships with talent and literary agents to find material and set-up projects at major studios Prepared extensive story notes, cast lists, writers lists, and script coverage



New Line Cinema

• Entertainment Providers
• 100 - 200 Employee

• Development Assistant

  • Jun 2002 - Apr 2004

  Essential part of team overseeing comedy slate at major studio Prepared extensive story notes, talent lists, and other creative materials for major feature films Helped oversee development and production of Elf, number 1 grossing comedy of 2003 Assisted Executive Vice President of Development and Production Other films worked on: A History of Violence (nominated for two 2006 Academy Awards), The Man, After the Sunset, and others. Essential part of team overseeing comedy slate at major studio Prepared extensive story notes, talent lists, and other creative materials for major feature films Helped oversee development and production of Elf, number 1 grossing comedy of 2003 Assisted Executive Vice President of Development and Production Other films worked on: A History of Violence (nominated for two 2006 Academy Awards), The Man, After the Sunset, and others.



MTV Films

• Development Assistant

  • Dec 2000 - May 2002

  Prepared extensive story notes, talent lists, and other creative materials for major feature films Contributed to films such as Save The Last Dance, Pootie Tang, and Fighting Temptations. Handled heavy scheduling, phone sheets, other administrative duties Prepared extensive story notes, talent lists, and other creative materials for major feature films Contributed to films such as Save The Last Dance, Pootie Tang, and Fighting Temptations. Handled heavy scheduling, phone sheets, other administrative duties



Jerry Bruckheimer Films

• Summer Intern

  • May 2000 - Sep 2000

  Various administrative duties Worked as temporary Production Assistant on set of Coyote Ugly Various administrative duties Worked as temporary Production Assistant on set of Coyote Ugly