Head of CRM

• Dec 2018 - Present

Global Senior CRM Strategy Manager

• Aug 2018 - Dec 2018

Global Head of Newsletter Operations

• Jan 2015 - Aug 2018

ExperienceGlobal Head of Newsletter Operations, Email Marketing Specialist, App Marketing Specialist, CRM Marketing Specialist, Data Mining, Data Analyst, Lead Generation, Responsive Email Development, Delivery SpecialistLanguages/SoftwareSQL, HTML, Excel, Tableau, Aginity Redshift, Lyris ListManager, Adobe Campaign, Microsoft Visio, Jira, Return Path, Adobe Creative Suite, Microsoft Office Suite

Email Marketing Operations Manager

• Mar 2011 - Jan 2015

I am currently the Newsletter Operations Manager at Cheapflights. My responsibilities and skills include the following;Highly experienced in hand coding optimised HTML emails to best practice.Ability to utilise Adobe Photoshop and Image Ready to slice images.Responsible for monitoring key performance metrics this has led to making segmentation strategies and amending the newsletter content.Extensive experience executing SQL queries using Microsoft SQL Server 2008. SQL is utilised to maintain list hygiene, build complex segments based on user behaviour or demographics and to run daily and monthly reports which helped to analyse the performance of campaigns.We utilise the Return Path tool to help us in maintain healthy IP addresses with high reputations to increase inbox delivery across major ISP’s.Responsible for warming up new IP addresses. This is to ensure that mailings being sent from the new IP addresses reach the inbox across all ISP’s.Responsible for building relationships with ISP ensuring that Cheapflights is white-listed by conforming to email best practices.I have the proven ability to resolve any issues which are preventing the mailing to reach the inbox across all ISP’s. This could be a combination of a number of factors which includes frequency and relevancy. Ability to identify spam traps and able to eliminate them from future mailings.Ability to manage the production team in a work in a fast paced, deadline driven global production environment. Responsible to manage newsletter production at a global level, the countries includes UK, USA, Canada, Australia and Germany. Show less

Web Developer

• Apr 2008 - Mar 2011

I am an experienced and well-rounded web developer with extensive technical knowledge. With my teams combined experience in graphic design, animation and programming, Rainbowgrey was always certain to meet the client’s needs both visually and technically. At Rainbowgrey I worked with clients ranging from small start-ups who require a web presence to large companies requiring complex web applications such as a content management system. I am an experienced and well-rounded web developer with extensive technical knowledge. With my teams combined experience in graphic design, animation and programming, Rainbowgrey was always certain to meet the client’s needs both visually and technically. At Rainbowgrey I worked with clients ranging from small start-ups who require a web presence to large companies requiring complex web applications such as a content management system.