Experience

Visual Lease

• United States
• Software Development
• 100 - 200 Employee

• Chief Marketing Officer

  • Oct 2021 - Present

  New York City Metropolitan Area

• SVP, Marketing

  • Mar 2020 - Oct 2021

  New York City Metropolitan Area Visual Lease is the #1 lease optimization solution provider, empowering organizations to leverage their lease portfolio for strategic financial and operational outcomes. Our powerful and secure platform serves as a centralized system of record for all lease financial, operational and legal data, and is purpose-built to support every team that interacts with a company’s lease portfolio. Informed by nearly three decades of experience, our solutions help companies easily sustain compliance with… Show more Visual Lease is the #1 lease optimization solution provider, empowering organizations to leverage their lease portfolio for strategic financial and operational outcomes. Our powerful and secure platform serves as a centralized system of record for all lease financial, operational and legal data, and is purpose-built to support every team that interacts with a company’s lease portfolio. Informed by nearly three decades of experience, our solutions help companies easily sustain compliance with FASB, IFRS, GASB and ISSB reporting requirements, and mitigate the risks and maximize the value associated with their lease records. Our award-winning software is used by 1,500+ organizations to manage more than 1 million real estate, equipment and other leased asset records globally. For more information, visit visuallease.com.



Namely

• United States
• Software Development
• 100 - 200 Employee

• SVP, Marketing

  • Jul 2019 - Mar 2020

  New York, NY Namely is the #1 HR Software company that empowers mid-sized businesses to build better workplaces. Its cloud-based software brings HCM, benefits, insights, payroll, and time into a single-view platform to help modern HR teams make data-driven decisions about their people and understand what's really going on in their workforce. The Namely ecosystem includes powerful integrations with market-leading applicant tracking, identity management, ERP, E-Verify solutions, and more. Serving more than… Show more Namely is the #1 HR Software company that empowers mid-sized businesses to build better workplaces. Its cloud-based software brings HCM, benefits, insights, payroll, and time into a single-view platform to help modern HR teams make data-driven decisions about their people and understand what's really going on in their workforce. The Namely ecosystem includes powerful integrations with market-leading applicant tracking, identity management, ERP, E-Verify solutions, and more. Serving more than 1,400 clients with 280,000 employees globally, the company is backed by leading investors including Altimeter Capital, GGV Capital, Matrix Partners, Scale Venture Partners, Sequoia Capital, Tenaya Capital, and True Ventures. For more information, visit www.Namely.com. Show less



iCIMS

• United States
• Software Development
• 700 & Above Employee

• Vice President, Marketing & Communications

  • Sep 2011 - Jul 2019

  Matawan, NJ Responsible for leading strategic marketing initiatives including demand generation, product marketing, corporate communications, market research, customer engagement, and partner marketing. iCIMS is the leading provider of talent acquisition solutions that help businesses win the war for top talent. iCIMS empowers companies to manage their entire hiring process within the industry’s most robust Platform-as-a-Service (PaaS). Built on the foundation of a best-to-market talent acquisition… Show more Responsible for leading strategic marketing initiatives including demand generation, product marketing, corporate communications, market research, customer engagement, and partner marketing. iCIMS is the leading provider of talent acquisition solutions that help businesses win the war for top talent. iCIMS empowers companies to manage their entire hiring process within the industry’s most robust Platform-as-a-Service (PaaS). Built on the foundation of a best-to-market talent acquisition software suite, iCIMS’ PaaS framework, UNIFi, allows employers to expand the capabilities of their core talent acquisition technology by integrating with the largest partner ecosystem in talent acquisition to help them attract, find, screen, and manage candidates. Offering scalable, easy-to-use solutions that are backed by award-winning customer service, iCIMS supports more than 4,000 contracted customers and is one of the largest and fastest-growing talent acquisition solution providers.

• Senior Director, Marketing

  • Feb 2013 - Aug 2014

  Matawan, NJ

• Director, Marketing

  • Sep 2011 - Feb 2013

  Matawan, NJ



Acquiire (formerly Vinimaya)

• Director, Marketing

  • Feb 2010 - Sep 2011

  Responsible for Vinimaya's positioning, promotions, client communications, events, press & analysts relations, and demand generation efforts. Vinimaya, Inc. is a privately held software company that provides innovative E-Procurement Catalog and B2B Shopping solutions for both buyers and suppliers based on the patent-pending Vinimaya SmartSearch™ technology platform. Vinimaya products are seamlessly integrated with systems like Ariba, SAP, Oracle, and PeopleSoft, among others, and are… Show more Responsible for Vinimaya's positioning, promotions, client communications, events, press & analysts relations, and demand generation efforts. Vinimaya, Inc. is a privately held software company that provides innovative E-Procurement Catalog and B2B Shopping solutions for both buyers and suppliers based on the patent-pending Vinimaya SmartSearch™ technology platform. Vinimaya products are seamlessly integrated with systems like Ariba, SAP, Oracle, and PeopleSoft, among others, and are used by global Fortune 500 companies such as 3M, Alcoa, Sunoco, Agilent Technologies, and Corning, Inc. Show less



PurchasingNet, Inc.

• Software Development
• 1 - 100 Employee

• Marketing Director

  • Aug 2006 - Feb 2010

  Responsible for PurchasingNet, Inc.'s branding, positioning, promotions, events, press relations, demand generation efforts, and strategic alliances. Prior to joining PurchasingNet, Inc., a leading provider of modular, Web-based eProcurement, ePayables, and Financial Management solutions for mid- to large-sized companies, gained more than 10 years of experience at advertising agencies like Ogilvy & Mather, Merkley Newman Harty, and Athorn, Clark & Partners, working primarily with B2B and… Show more Responsible for PurchasingNet, Inc.'s branding, positioning, promotions, events, press relations, demand generation efforts, and strategic alliances. Prior to joining PurchasingNet, Inc., a leading provider of modular, Web-based eProcurement, ePayables, and Financial Management solutions for mid- to large-sized companies, gained more than 10 years of experience at advertising agencies like Ogilvy & Mather, Merkley Newman Harty, and Athorn, Clark & Partners, working primarily with B2B and Consumer technology clients such as FreeMarkets, Tyco, Cognizant Technology Solutions, CMP Publications, Kodak Digital Imaging, and BellSouth. Before making the move to in-house marketing, was a VP & Partner at the NY-based agency, Biederman Kelly Krimstein & Partners, handling the communications needs for New York University, Western Union, and Tri-State Cadillac, among others. Show less



McCaffery Gottlieb Lane, LLC & MantaMarketing, LLC

• Media Consultant

  • 2003 - 2006



Athorn Clark & Partners Inc.

• United States
• Advertising Services
• 1 - 100 Employee

• Media Director

  • 2001 - 2003



Biederman Kelly Krimstein & Partners

• Partner, VP, Media Director

  • 1997 - 2001



Merkle

• United States
• Advertising Services
• 700 & Above Employee

• Sr. Media Strategist

  • 1997 - 1997



Ogilvy

• United States
• Advertising Services
• 700 & Above Employee

• Media Planner, Asst. Media Planner

  • Jun 1994 - 1997