Experience

Sod Solutions

• United States
• Advertising Services
• 1 - 100 Employee

• Executive Director of Business & Professional Development

  • Aug 2019 - Present

• Executive Director of Field Operations and External Affairs

  • Oct 2016 - Aug 2019

• Director of Marketing & Industry Relations

  • Mar 2011 - Oct 2016

• Sales Manager

  • Mar 2006 - Mar 2011

  Sod Solutions is dedicated to meeting the needs of warm and cold season turfgrass producers, nurserymen, landscape professionals and their customers by developing, licensing and marketing improved turfgrasses.As the Sales Manager for Sod Solutions I • Implement corporate sales and marketing plans• Cultivate strategic industry relations• Increase regional revenues• Vastly expand grower and industry relations• Increase presence at state, national and international industry trade shows & field days• Provide Lunch & Learn and Educational Seminars to Perceived Industry Experts



Florida Turfgrass Association

• United States
• Advertising Services
• 1 - 100 Employee

• Immediate Past President

  • Sep 2014 - Sep 2015

• President

  • Sep 2013 - Sep 2014

• Vice President

  • Sep 2012 - Sep 2013

• Secretary/Treasurer

  • Sep 2011 - Sep 2012



Boyd Sod Farm

• Marketing Representative & Sod Operations Manager

  • Feb 2003 - Feb 2006

  During my time as marketing representative I handled all advertising, marketing and outside sales.I developed and implemented a marketing plan that tripled our sod sales in two years and eventually strained the farms production capacity to keep up with orders. I was then charged with managing the everyday production of our family sod operation and expanding the turf operation, including the licensing of new turf varieties. During my time as marketing representative I handled all advertising, marketing and outside sales.I developed and implemented a marketing plan that tripled our sod sales in two years and eventually strained the farms production capacity to keep up with orders. I was then charged with managing the everyday production of our family sod operation and expanding the turf operation, including the licensing of new turf varieties.



Boys & Girls Clubs of the Big Bend

• Fundraising and Event Planning

  • Jul 2004 - Dec 2004

  I was hired part time to help fundraise for the Big Bend area. During my time with the BCGCBB I directed and planned the first annual Richard Dale Pumphrey Tennis Tournament, which raised $10,000. I helped plan the Annual Kidz Soiree and arranged for Mr. Ted Turner to be our keynote speaker. I expanded the awareness and the importance of providing a safe and educational environment for children. I was hired part time to help fundraise for the Big Bend area. During my time with the BCGCBB I directed and planned the first annual Richard Dale Pumphrey Tennis Tournament, which raised $10,000. I helped plan the Annual Kidz Soiree and arranged for Mr. Ted Turner to be our keynote speaker. I expanded the awareness and the importance of providing a safe and educational environment for children.



Senator Bill Nelson

• Intern

  • Sep 2002 - Dec 2002

  As an intern I researched legislation effecting children and families, assisted with fundraising for U.S. Senatorial campaigns, and attended DNC campaign meetings. As an intern I researched legislation effecting children and families, assisted with fundraising for U.S. Senatorial campaigns, and attended DNC campaign meetings.



Florida Watermelon Association

• Florida Watermelon Queen

  • Mar 2001 - Mar 2002

  I was selected as the Florida Watermelon Association public relations representative. I traveled to seven states and Mexico educating other on the health benefits of watermelon and promoting the industry. I lobbied U.S. Representatives on legislation impacting the agricultural industry and spoke to the National Blue Dog Party about the Florida Watermelon Industry. I was selected as the Florida Watermelon Association public relations representative. I traveled to seven states and Mexico educating other on the health benefits of watermelon and promoting the industry. I lobbied U.S. Representatives on legislation impacting the agricultural industry and spoke to the National Blue Dog Party about the Florida Watermelon Industry.