Erin Wells

Business Development Representative at iWave
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Contact Information
us****@****om
(386) 825-5501
Location
Halifax, Nova Scotia, Canada, CA

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5.0

/5.0
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Isobel Finn

Erin is a peerless mentor, leader and friend. Working with her for nearly 2 years, I could see that every single member of the company benefited from their proximity to Erin. She has an unparalleled clarity of vision, coupled with a generous spirit and a willingness to share her insights for the benefit of the whole team. She’s a master collaborator, and any projects spearheaded by Erin were always a highly rewarding experience to work on. During our time working together, I also saw how Erin worked tirelessly to build and implement a culture of mentorship and peer support. She provided me with expert coaching, consistently pushing me to challenge my own expectations of what I was capable of. Few people have had such a profound impact on my professional development as Erin. Any business that is looking to improve their performance, strengthen their team and streamline their processes would benefit immensely from Erin’s insights. I recommend her wholeheartedly.

Rose Scoville

Working alongside Erin is a masterclass in client relation skills. From her pre-contact research to her dedicated follow-up, her attention to detail and empathy for the client shows she truly cares about all involved. As she likes to say, "People do business with people, not businesses." Her client testimonials confirm this. Erin is also an innovator with an unending supply of ideas. If she sees an opportunity for improvement, I guarantee she already has a well-organized, likely colour-coded list of 1001 potential solutions. Her willingness to take needed risks combined with her care for those around her means that whatever team she's on, the whole team benefits.

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Experience

    • Canada
    • IT Services and IT Consulting
    • 1 - 100 Employee
    • Business Development Representative
      • Nov 2022 - Present

    • Canada
    • Book and Periodical Publishing
    • 1 - 100 Employee
    • Business Development Manager
      • Jan 2021 - Dec 2021

      After proving the the need to expand FMG's business development functions (mainly media partnerships), I was promoted to implement the strategy I created and influence revenue growth. In this hybrid role, I managed FMG's business development objectives and served as one of the leaders to a growing team of Account Executives.Core objectives: ◽ Collaborate with the Editorial team to organize subject matter that would inform the media partnership strategy and calendar. ◽ Establish media partnerships with leading industry organizations to create narrative collaborations that increase conversion rates and revenue potential. ◽ Build strategic business relationships with companies and teams who can add value to our offering and contribute to FMG’s social presence, brand awareness, and growth.◽ Drive employee engagement and accountability. Show less

    • Senior Account Executive
      • Jun 2020 - Dec 2021

      In hybrid function -- I kept a strategic group of accounts and territory sections to accompany my business development objectives. Core duties: ◽ Serve as an example by keeping my skills sharp and meeting my own personal performance targets.◽ Empower team performance and engagement through coaching and mentorship.◽ Foster a culture of continuous improvement.◽ Refine and optimize processes such as research, target account prep, prospecting, email writing, etc.◽ Create and distribute enablement content and resources to my team that help drive more meaningful outcomes.Client examples linked below: Show less

    • Account Executive
      • Sep 2017 - Jan 2021

      Top performer 2019 and 2020As an Account Executive for the content team, I was responsible for the full sales cycle of acquiring feature clients for FMG's monthly publications. Curiosity and keen instinct lent well to achieving success early on in the role. I managed my own pipeline, conducted in-depth research to assess fit, and kept all relevant information up to date in our CRM. I spent my days speaking with business leaders from industries such as manufacturing, construction, resource, and supply chain. The day-to-day function of this job is much like many full-cycle sales roles: ▫ lead sourcing▫ target account research ▫ outbound calling▫ email prospecting▫ relationship building ▫ client acquisition ▫ retentionClient examples linked below: Show less

    • Canada
    • Wellness and Fitness Services
    • 700 & Above Employee
    • Personal Trainer
      • Mar 2014 - Aug 2017

      My motivation to help people was reignited during my time as a Personal Trainer (PT). Leading an active lifestyle has always been a priority for me and I had really enjoyed my summers coaching the swim team in my hometown. The passion grew while I researched effective and safe ways to recover from a shoulder injury. I was ready to make a change and I joined the PT family at GoodLife 309 in downtown Halifax after obtaining my certification as a Personal trainer. GoodLife laid the foundation for a self-directed full service role as a PT. Core responsibilities: ◽ Servicing premium clients (a roster of 12-16) and keeping them accountable to their goals ◽ Servicing personal training starter sessions and consultations ◽ Finding creative ways to prospect and spend time with our members (ask me about coach's corner) ◽ Achieving personal sales goals to contribute to the success of the pt team and club revenue ◽ Program design, scheduling, and daily team meetings◽ Retaining clients and asking for referrals where relevant ◽ Continuously investing in my personal growth and development through courses, skills workshops, and certifications to build further value as a high-quality trainerCertifications and Qualifications: ✔ Canfitpro Certified ✔ Maintained active First-Aid CPR & AED certification ✔ GoodLife Team Training & My Bootcamp ✔ GoodLife Level 2 Personal Trainer ✔ Darby Training Systems Level 1 ✔ Precision Nutrition Level 1 ✔ GoodLife Level 3 Personal Trainer✔ Fascial Stretch Therapy Level 1 ✔ GoodLife Leadership Program Cohort (January 2016) 🌟 Core Value Award Winner 2015 Show less

    • Assistant Fitness Manager
      • Dec 2015 - Dec 2016

      After 18 months of growth and success as a sought-after personal trainer in club 309 I took the opportunity to help lead the department. This role was part-time, as I still maintained a core group (8-10) of premium clients. Core responsibilities: ◽ Coaching and development of new personal trainers during the onboarding phase ◽ Helping the new PT's by selling personal training packages for them to service◽ Delivering optimal experience in personal training consultations and starter pack sessions◽ Working with the GM and front-end team to ensure every new member got an introduction to someone on the PT team. ◽ Assisting the Fitness Manager with daily operations, sales, and success of the personal training department. Achievements: 🌟 One of the best client retention levels in the Atlantic region 🌟 Multiple top 500 and top 1000 achievers 🌟 Core Values recognitions 2015, 2016 Show less

    • Canada
    • Retail
    • 200 - 300 Employee
    • Key Holder/Sales Associate
      • Mar 2011 - Jun 2014

      Henry's is known by many as THE place to get photo gear and trusted by many industry experts because of the wealth of hands on experience and knowledge from employees. I had the privilege to work as a freelance photographer and work for Henry's at the same time. I got to try the latest and greatest products and leverage that experience to give customers an authentic perspective. Some of my greatest images came from stepping outside my personal kit to try something different. This was a fast paced and dynamic sales and customer service role with support to the store manager as a key holder. As a sales associate I did everything from assist customers with their buying decisions through quotes and on the spot sales, to merchandising, phone and email inquiries, and troubleshooting possible issues with customer gear. In addition, I volunteered to represent the company and relevant product at many field events where photographers could try product in their desired setting. As a key holder I assisted with daily reporting, logistics, and opening/closing duties. Show less

    • Canada
    • Retail
    • 400 - 500 Employee
    • Product Expert
      • May 2010 - Mar 2011

    • Marshal/Patrol
      • Mar 2009 - Apr 2010

Education

  • Bishop's University
    Bachelor of Arts (BA), Fine Arts, Psychology, Sociology
    2006 - 2010

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