Experience

Victoria King Public Relations

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Account Director

  • Jul 2023 - Present

• Senior Account Executive

  • Jul 2021 - Present

  • Manage the U.S. public relations strategy and media outreach for a global range of luxury resorts and boutique hotels.• Produce and pitch creative story ideas to secure client coverage across several media sectors, including national newsprint, broadcast, trade, travel, luxury lifestyle, wellness, food and beverage, women’s interest, bridal, fitness, regional magazines, in-flight magazines and high-impact online outlets.• Serve as the day to day client contact; Create strategic annual public relations plans; Package and deliver monthly client reports; Create and maintain media contact lists.• Host domestic and international media FAMS; Coordinate one-off visits and site inspections for top editors and influencers.• Liaise directly with clients, destination tourism and in-house marketing teams to identify and strengthen brand messaging across domestic and international markets; Counsel, produce and edit copy for client’s official communications/marketing materials including website, social media, newsletters. Show less

• Account Executive

  • Mar 2020 - Jun 2021



Sabrina Levine Communications

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Assistant Account Executive

  • Jan 2019 - Feb 2020

  • Managed media relations for hospitality, travel, wellness, food and beverage, fashion, and lifestyle clients such as ChefDance at SunDance, The Surf Lodge, Platinum Poire, Rori Sassoon, Invivo X, Sarah Jessica Parker Sauvignon Blanc, StayMarquis, Bentley Motors Inc. Centenary Celebration, and more • Drafted and disseminated press materials including pitch letters, press releases, and other materials • Actively pitched to media outlets and secured strategic press coverage in top national, regional and online outlets including USA TODAY, Forbes, Architectural Digest, Business Insider, O, The Oprah Magazine, Bustle, AskMen, Marie Claire, Elite Traveler and more • Tracked media coverage, press clips, maintained accurate media lists and produced client reports • Planned, attended and supported client events and coordinated press and influencer attendance Show less



Whispering Angel

• Greater Atlanta Area

• Brand Ambassador

  • Feb 2018 - Jan 2020

  Represented the Whispering Angel rosé brand at 30+ targeted events along the East Coast to increase awareness, attention, generate sales opportunities and build customer preference. Represented the Whispering Angel rosé brand at 30+ targeted events along the East Coast to increase awareness, attention, generate sales opportunities and build customer preference.



Northside Hospital

• United States
• Hospitals and Health Care
• 700 & Above Employee

• Marketing Specialist

  • Jan 2018 - Oct 2018

  • Coordinated all departmental marketing activities and programs which involved developing customer and physician target lists and implemented programs to increase volumes • Assisted with community outreach activities such as community health fairs and speaking engagements • Coordinated all departmental marketing activities and programs which involved developing customer and physician target lists and implemented programs to increase volumes • Assisted with community outreach activities such as community health fairs and speaking engagements



The Wells Agency

• Greater Atlanta Area

• Marketing Specialist

  • Nov 2017 - May 2018

  • Developed and executed marketing campaigns and strategies for projects, including company websites and social media to build and engage the client’s customer base, and created effective strategies to promote long-term growth • Clients included Baer Wealth Management, Summit Funding Advisors x CURE childhood cancer, and Brenau University • Developed and executed marketing campaigns and strategies for projects, including company websites and social media to build and engage the client’s customer base, and created effective strategies to promote long-term growth • Clients included Baer Wealth Management, Summit Funding Advisors x CURE childhood cancer, and Brenau University



Northside Hospital Foundation

• United States
• Non-profit Organizations
• 1 - 100 Employee

• Marketing And Public Relations Intern

  • May 2017 - Dec 2017

  • Lead the development and execution of the social content strategy to promote annual fundraising initiatives • Assisted with various event planning, sponsorship and donor relations as well as content development for email marketing campaigns and the website. The majority of my efforts were focused on Northside Hospital's Employee Giving Campaign supporting patients, employees and the community resulting in 30% employee participation/3,937 employees who gave $894,715 in 2017. Proceeds benefited the United Way of Greater Atlanta and Forsyth County, Northside Hospital's Shares Help program to provide financial support to employees and retirees who experience an unanticipated emergency situation, and the Northside Hospital Foundation helping bridge the gap between health and basic needs for our patients and communities. Show less



Public Relations Student Society of America (PRSSA)

• United States
• Public Relations and Communications Services
• 200 - 300 Employee

• Social Media Manager

  • Mar 2016 - May 2017

  My role as the Social Media Manager for Georgia Southern University's PRSSA Chapter consisted of managing, monitoring and developing content for the Twitter @PRSSAGaSouthern and Facebook https://www.facebook.com/PRSSAGaSouthern/ accounts. Additionally, I attended all executive board meetings, general body meetings and conferences deemed necessary. My role as the Social Media Manager for Georgia Southern University's PRSSA Chapter consisted of managing, monitoring and developing content for the Twitter @PRSSAGaSouthern and Facebook https://www.facebook.com/PRSSAGaSouthern/ accounts. Additionally, I attended all executive board meetings, general body meetings and conferences deemed necessary.



Downtown Statesboro Development Authority

• Statesboro, Ga

• Public Relations Intern

  • May 2016 - Dec 2016

  As an Intern for the Downtown Statesboro Development Authority (DSDA), I had a wide range of duties from creating a weekly newsletter and writing press releases to creating spreadsheets, recruiting vendors, and planning monthly events. I assisted in the Boro Blue Mile Campaign dedicated to revitalizing downtown Statesboro and bringing economic development to the area as a part of the America's Best Communities competition. DSDA won the third place in the competition and was awarded $1 million that will go towards improving the downtown area. The Downtown Statesboro Development Authority is a revitalization project for Statesboro's downtown and surrounding areas. We are committed to promoting the downtown businesses, fixing up decrepitated areas and proposing projects to beautify Statesboro. Show less



Kappa Kappa Gamma

• United States
• Non-profit Organizations
• 700 & Above Employee

• Public Relations Chairman

  • Dec 2015 - Dec 2016

  The Public Relations Chair is responsible for the public relations of the sorority. She writes up the monthly newsletters to be sent out to parents and alumnae. She also maintains the website, plans Parents Weekend, and orders Football buttons. She is in charge of upholding our public relations with the Greek Community as well as the university. The Public Relations Chair is responsible for the public relations of the sorority. She writes up the monthly newsletters to be sent out to parents and alumnae. She also maintains the website, plans Parents Weekend, and orders Football buttons. She is in charge of upholding our public relations with the Greek Community as well as the university.



Georgia Southern University - Student Media

• Associate News Reporter for the George Anne

  • Jan 2016 - Aug 2016

  I serve as an associate news reporter in the candidate program for the school newspaper, the George Anne. I have published 4 news stories in the George Anne thus far in my candidacy. I serve as an associate news reporter in the candidate program for the school newspaper, the George Anne. I have published 4 news stories in the George Anne thus far in my candidacy.