Erin Carenzo

Head of Agency/Interim Head of Marketing at Live Your Message
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Contact Information
Location
Carlsbad, California, United States, US

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5.0

/5.0
/ Based on 11 ratings
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It has been a pleasure working with Erin and her company, Grapevine Productions, on a recent project for a Netflix original series. Grapevine Productions created a 4K logo from scratch to add onto the end of the program for us per Netflix's specs. Erin and her team were very efficient, technically savvy and also displayed a lot of professionalism throughout the duration of the project. They us delivered the final product to us in a timely manner that helped us stay ahead of schedule. I definitely recommend Erin and Grapevine Productions and hope to do business with them on future projects as well.

Erin is a force of nature. She’s one of the most creative, original and impactful leaders I know. But it’s her visionary skill for storytelling and her perfectionist eye for the magic in details, that bring the content she produces to life. She was truly a great mentor to me and I’m grateful for her influence!

Erin is one of the most creative, hard-working individuals I know and really takes pride in producing the best product or service for whomever she works for. She excels at all she puts her mind to, i.e. video production/company management, digital product management, and management of staff. She will always do more than what's expected in order to consistently produce amazing results.

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Experience

    • United States
    • E-learning
    • 1 - 100 Employee
    • Head of Agency/Interim Head of Marketing
      • Jan 2021 - Present

    • United States
    • Writing and Editing
    • Creative Director / Writer / Producer
      • Sep 2000 - Present

      Craft brand strategy and marketing campaigns; write, produce, and direct broadcast and digital ad content; manage business development and client relations; hire and manage cross-functional teams comprised of creative, production, technical, and digital staff and vendors; and Drive creative & oversee video production and post for renowned television networks, film studios, thought leaders, and international brands including — Disney-ABC, Warner Bros. Consumer Products, the Olympic Games, Jim Henson Productions, Buena Vista Home Entertainment, Ad Council, Lego, Mattel, Safeway, Elle Magazine, Deepak Chopra, the Oprah & Deepak 21-Day Meditation Experience, Eckhart Tolle, Martha Beck, Dr. Andrew Weil, Dr. Shefali Tsabary, Harville and Helen Hendrix, Yoga Journal, and Udemy.com.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Writer / Digital Strategist
      • Feb 2020 - Jan 2021

      Manage funnel strategy and implementation for various client accounts in the digital marketing space; write ads, landing pages, and email sequences; provide guidance on client creative, lead generation, and KPI reporting; and oversee daily client communications.

    • United States
    • Health, Wellness & Fitness
    • 1 - 100 Employee
    • Director of Learning and Engagement
      • 2018 - 2018

      Defined the new Learning and Engagement division in a start-up environment, encompassing marketing, branding and strategic partnerships, evening and special events, daily on-campus classes, and luminary and leadership programs featuring best-selling authors and thought leaders.

    • Wellness and Fitness Services
    • 1 - 100 Employee
    • Director of Digital Programs / Creative Director
      • Jan 2016 - Jun 2017

      Oversaw the development, creation, and launch of product offerings, including eLearning and live experiences, apps, and digital products for the Chopra Center for Wellbeing.

    • Creative Director, Digital Programs
      • 2013 - Jun 2014

      Led the design and development of the Chopra Center for Wellbeing's new digital division and online learning platform, determined educational offerings, managed the creation of interactive learning experiences, and established strategies for long-term growth.

    • United States
    • Non-profit Organizations
    • 1 - 100 Employee
    • Director of Marketing and Communications, 501(c)3
      • 2011 - 2013

      Determined traditional and social media marketing strategies and communication plans, oversaw creative and distribution of fundraising campaigns, managed brand development, and led the production of high-profile celebrity-supported events for international children's non-profit.

    • United States
    • Telecommunications
    • 1 - 100 Employee
    • Writer/Producer
      • Mar 1998 - Aug 2000

      Wrote, produced, and directed broadcast and digital campaigns for Disney-ABC.

Education

  • College of Charleston
    B.A. Corporate Communications, Business Admin.
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  • Pepperdine University & Charleston Southern University
    MBA Coursework - Marketing, Communications, Finance, and Law
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Community

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