Erik Smolin
Sr. Copywriter at Postclick- Claim this Profile
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Topline Score
Bio
Jacob A.
Erik is an exceptional copywriter who understands how to make a peerless copy and highly-optimized user experiences. Aside from his hard writing skills, he owns and hones a litany of soft skills centering around his ability to consult, listen, and deliver results that matter. Many people in his field are missing the ability to be genuinely custom; they're caught in the rat race of keyword stuffing for SEO, too many exclamation points on CTAs, and relying too much on the templates they already know. Erik turns that on its head by just doing what he does so well: listening. What matters to you? Have you tested this idea? What moves your customers? Why did you say this and not this? He yearns to understand because he knows that's what creates great copy; a good client will almost write it for you if you listen. This is all reflected in his work, as Erik has delivered winning words to the biggest and best brands across any vertical. If you need a copywriter who not only knows how to write but knows how to create, implement, ideate, optimize, and truly deliver, Erik should be at the top of your list.
Jacob A.
Erik is an exceptional copywriter who understands how to make a peerless copy and highly-optimized user experiences. Aside from his hard writing skills, he owns and hones a litany of soft skills centering around his ability to consult, listen, and deliver results that matter. Many people in his field are missing the ability to be genuinely custom; they're caught in the rat race of keyword stuffing for SEO, too many exclamation points on CTAs, and relying too much on the templates they already know. Erik turns that on its head by just doing what he does so well: listening. What matters to you? Have you tested this idea? What moves your customers? Why did you say this and not this? He yearns to understand because he knows that's what creates great copy; a good client will almost write it for you if you listen. This is all reflected in his work, as Erik has delivered winning words to the biggest and best brands across any vertical. If you need a copywriter who not only knows how to write but knows how to create, implement, ideate, optimize, and truly deliver, Erik should be at the top of your list.
Jacob A.
Erik is an exceptional copywriter who understands how to make a peerless copy and highly-optimized user experiences. Aside from his hard writing skills, he owns and hones a litany of soft skills centering around his ability to consult, listen, and deliver results that matter. Many people in his field are missing the ability to be genuinely custom; they're caught in the rat race of keyword stuffing for SEO, too many exclamation points on CTAs, and relying too much on the templates they already know. Erik turns that on its head by just doing what he does so well: listening. What matters to you? Have you tested this idea? What moves your customers? Why did you say this and not this? He yearns to understand because he knows that's what creates great copy; a good client will almost write it for you if you listen. This is all reflected in his work, as Erik has delivered winning words to the biggest and best brands across any vertical. If you need a copywriter who not only knows how to write but knows how to create, implement, ideate, optimize, and truly deliver, Erik should be at the top of your list.
Jacob A.
Erik is an exceptional copywriter who understands how to make a peerless copy and highly-optimized user experiences. Aside from his hard writing skills, he owns and hones a litany of soft skills centering around his ability to consult, listen, and deliver results that matter. Many people in his field are missing the ability to be genuinely custom; they're caught in the rat race of keyword stuffing for SEO, too many exclamation points on CTAs, and relying too much on the templates they already know. Erik turns that on its head by just doing what he does so well: listening. What matters to you? Have you tested this idea? What moves your customers? Why did you say this and not this? He yearns to understand because he knows that's what creates great copy; a good client will almost write it for you if you listen. This is all reflected in his work, as Erik has delivered winning words to the biggest and best brands across any vertical. If you need a copywriter who not only knows how to write but knows how to create, implement, ideate, optimize, and truly deliver, Erik should be at the top of your list.
Credentials
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Google Ads Search Certification
GoogleJun, 2022- Nov, 2024
Experience
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Postclick
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United States
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Software Development
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1 - 100 Employee
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Sr. Copywriter
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Jul 2019 - Present
At Postclick, we work with the most innovative companies in the world to significantly increase their return on digital advertising investment.We do this with our expert conversion-intelligence team and market-leading Post-Click Automation technology. At Postclick, we work with the most innovative companies in the world to significantly increase their return on digital advertising investment.We do this with our expert conversion-intelligence team and market-leading Post-Click Automation technology.
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Sr Copywriter
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Jun 2013 - Present
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Instapage
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United States
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Advertising Services
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100 - 200 Employee
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Sr Copywriter
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Jul 2019 - May 2020
Instapage is the worlds only, Advertising Conversion Cloud™.Our solution helps marketing teams automate/increase advertising conversion by enabling the creation, personalization, and optimization of landing page experiences at scale.A Leader in G2Crowd’s Personalization, Conversion Rate Optimization, A/B Testing, and Landing Page Software grids, Instapage is ranked #1 in customer satisfaction. Instapage is the worlds only, Advertising Conversion Cloud™.Our solution helps marketing teams automate/increase advertising conversion by enabling the creation, personalization, and optimization of landing page experiences at scale.A Leader in G2Crowd’s Personalization, Conversion Rate Optimization, A/B Testing, and Landing Page Software grids, Instapage is ranked #1 in customer satisfaction.
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John McNeil Studio
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United States
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Advertising Services
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1 - 100 Employee
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Sr. Copywriter
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Feb 2011 - Jun 2014
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Sr. Copywriter
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Dec 2008 - Jan 2012
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Autodesk
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United States
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Software Development
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700 & Above Employee
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Sr. Copywriter
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Jul 2006 - Jan 2010
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University of California Office of the President
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United States
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Education Administration Programs
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700 & Above Employee
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Copywriter
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Feb 2006 - Jun 2007
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Education
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California State University - East Bay
BA, Journalism -
Ohlone College
AA, Mass Communications -
American High School