Erika Alexander

Senior Integrated Producer at Made In Network
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Contact Information
Location
Memphis, Tennessee, Stany Zjednoczone, US
Languages
  • English -

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Experience

    • India
    • Technology, Information and Internet
    • Senior Integrated Producer
      • lip 2022 - – obecnie

      • Leads and manages internal cross-functional teams during the project lifecycle for: Commercial Partnerships with brands, Internal Brand and Marketing projects (this includes brand creative, social content, digital content, digital builds, and events) and launching new commercial endeavors on behalf of Made In Network (projects range from products to experiences to original series)• End to end producing and project management of brand partnerships and new original series, distributed through YouTube and supported by content across digitalplatforms• Partnerships with brands to be activated within and/or across Made In Network operated channels(brand integrations)• Oversees and leads the Production team to create dozens of episodes and supporting content• Works hand in hand with the Creative team to develop and deliver content, episodes, and all supporting creative campaign elements• Manages all project-specific coordination between Production, Creative, and Strategy teams• Liaises with Finance, Operations and Legal teams on project and client needs, as needed and appropriate• Communicates directly with clients around budget, timelines, process and deliverables.• Leads and schedules necessary project-related meetings such as kickoffs, brainstorms, and deliverable reviews• Responsible for Scope of Work task, timeline, and budget development• Responsible for coordinating all vendor agreements and other contract documents • Responsible for oversight of systems and tools used to support projects and overall workflow

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Project Manager
      • mar 2019 - lip 2022

      • Establishes strong relationship with internal account team and external clients in order to deliver complex projects and programs• Develops and manages all project documentation including: estimates, statement of work documents, schedules and projects plans• Manages resource allocation on an on-going, weekly basis as well as monitor project burn rate and budget• Acts as liaison between agency teams, including development, creative, media, strategy, analytics and account management• Collaborates and manages workflows between internal and external team members to ensure that all project deliverables are completed on time and within budget• Monitors project status and proactively identifies problems both before and as they arise• Seeks out new solutions when necessary while still delivering cutting edge, best in class executions• Participates in digital QA process to ensure quality of work• Identifies external resources (i.e., vendor partners, freelancers) to complement the work where necessary to ensure execution• Extensive knowledge of Men's haircare brands like Just for Men and Women's wellness brands like Vagisil

    • Human Resources Services
    • 1 - 100 Employee
    • Volunteer Program Leader
      • lip 2018 - lip 2022

      • Co-leads day and evening activities throughout New York City for groups of adults with intellectual and developmental disabilities on a volunteer basis for the non-profit organization Sprouthttp://gosprout.org/ • Co-leads day and evening activities throughout New York City for groups of adults with intellectual and developmental disabilities on a volunteer basis for the non-profit organization Sprouthttp://gosprout.org/

    • Contributing Writer
      • lut 2018 - lip 2022

      Contributing writer for Please Kill Me Online. I focus on American pop culture, the history of subcultures, and interviews. Contributing writer for Please Kill Me Online. I focus on American pop culture, the history of subcultures, and interviews.

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Freelance Project Manager
      • maj 2018 - lis 2018

      • Coordinated all integrated (digital and print) development across disciplines, and ensured continuity of project vision and development plan; encourages creative multi-disciplinary collaboration• Chief contact for all internal or vendor project-level communications, including resources, technical and media vendors and client IT groups• Prepared delivery of integrated budget, schedule, and development plan for entire development effort; was responsible for definition, articulation, and coordination of all deliverables• Responsible for assisting Account Executive/Supervisor in authoring and obtaining client sign-off on all contractual documents (SOW, Change Orders, etc.)• Worked closely with Account team to prepare for all medical, legal, and regulatory submissions• Performed weekly financial reviews and reconciliations

    • United States
    • Advertising Services
    • 700 & Above Employee
    • Freelance Senior Associate Project Manager
      • kwi 2018 - maj 2018

      • Created timelines for print and digital tactics, including social media • Created scopes of work and estimates• Managed creative team workflow using Workfront, ProofHQ and JIRA• Hit challenging deadlines for artwork and creative deliveries • Created timelines for print and digital tactics, including social media • Created scopes of work and estimates• Managed creative team workflow using Workfront, ProofHQ and JIRA• Hit challenging deadlines for artwork and creative deliveries

    • Advertising Services
    • 100 - 200 Employee
    • Multi-Channel Project Coordinator
      • wrz 2017 - lut 2018

      • Created timelines for print and digital tactics • Acted as a liaison between the creative team and the account manager, and identified and defined requirements, scope and objectives • Assigned tasks to internal teams and assisted with schedule management • Made sure that clients’ needs were met as projects evolve • Helped prepare and adhere to budgets • Analyzed risks and opportunities • Acted as the point of contact and communicated project status to all team members • Managed creative team workflow • Hit challenging deadlines for artwork and creative deliveries • Routed tactics and ensured that they upheld legal and agency standards

    • Freelance Project Manager
      • sie 2017 - wrz 2017

      • Managed the day-to-day operational aspects of all print tactics. This included: opening jobs, creating and maintaining schedules, updating the job status in FileMaker, generating job jackets, securing extensions, routing comps, mechanicals and proofs for approvals, prioritizing workload to ensure that all deadlines are being met and processing art requests• Communicated the status of projects in both daily and weekly status meetings to the production and creative teams• Established and fostered positive working relationships with CBS/Showtime's partners. Works closely with the Proofreader, Writers, Designers, Production, Account Services, the Studio and Partners to help facilitate accurate and timely delivery of materials• Flagged potential problems, addressed concerns and provides innovative solutions in a timely fashion

    • United States
    • Entertainment
    • 700 & Above Employee
    • Project Coordinator
      • lip 2016 - sty 2017

      • Coordinated all premium item releases and press kits• Managed and delivered all VOD and DTO digital assets for original programming • Filed invoices for project management, off-air content and production• Contributed creative and branding concepts for press kits and marketing strategies• Corresponded with marketing team for outside partnerships and out-of-home media buys• Used discretion for multiple high-profile clients• Successfully worked with deadlines and projects across multiple departments• Managed day-to-day marketing and design team tasks, and designer workflow• Hit challenging deadlines for artwork and creative deliveries• Assisted with working and planning special events and premiere parties• Delivered internal marketing mechanicals and coordinated campaign deliveries

    • United States
    • Law Practice
    • 700 & Above Employee
    • Receptionist
      • gru 2015 - kwi 2016

      • Greeted and accommodated all guests• Acted as a representative of the firm • Greeted and accommodated all guests• Acted as a representative of the firm

    • Musicians
    • 1 - 100 Employee
    • Receptionist
      • lip 2014 - gru 2015

      • Answered company phones, remain courteous and respectful when dealing with a high volume of calls and challenging client relations• Greeted and welcome all guests with a positive demeanor• Used discretion for multiple high-profile clients• Organized petty cash and use Excel spreadsheets• Managed the flow of art deliveries to the loading dock • Answered company phones, remain courteous and respectful when dealing with a high volume of calls and challenging client relations• Greeted and welcome all guests with a positive demeanor• Used discretion for multiple high-profile clients• Organized petty cash and use Excel spreadsheets• Managed the flow of art deliveries to the loading dock

    • Artists and Writers
    • Studio Intern
      • maj 2013 - sie 2013

      • Managed Lesley Dill’s daily schedule and calendar• Answered emails on behalf of Ms. Dill and acted as a liaison for the studio• Organized and catalogued works and took inventory of supplies• Fabricated small metal sculptures and detailed hand-sewing of sculptures • Managed Lesley Dill’s daily schedule and calendar• Answered emails on behalf of Ms. Dill and acted as a liaison for the studio• Organized and catalogued works and took inventory of supplies• Fabricated small metal sculptures and detailed hand-sewing of sculptures

    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Design Intern
      • maj 2012 - sie 2012

      • Created color ways for merchandise that would later be sold to public• Designed graphics and clothing patterns using Adobe Illustrator and Adobe Photoshop• Researched creative branding for future seasons, projected consumer need• Assisted with event planning for collaborations and sponsorships• Wrote copy for social media accounts • Created color ways for merchandise that would later be sold to public• Designed graphics and clothing patterns using Adobe Illustrator and Adobe Photoshop• Researched creative branding for future seasons, projected consumer need• Assisted with event planning for collaborations and sponsorships• Wrote copy for social media accounts

    • Gallery Intern
      • maj 2012 - lip 2012

      • Light art handling duties such as wrapping works• Organized office and front desk space• Assisted with editing press releases and artist bios• Catalogued and stored a collection of over two-hundred drawings in art database• Performed administrative duties • Light art handling duties such as wrapping works• Organized office and front desk space• Assisted with editing press releases and artist bios• Catalogued and stored a collection of over two-hundred drawings in art database• Performed administrative duties

Education

  • The Maryland Institute College of Art
    Bachelor of Fine Arts (BFA), Printmaking
    2010 - 2014

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