Erika Patiño
Quantitative Research Director at C+R Research- Claim this Profile
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Bio
Experience
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C+R Research
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United States
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Market Research
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100 - 200 Employee
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Quantitative Research Director
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Jul 2021 - Present
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Senior Analyst
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Apr 2017 - Jul 2021
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Research Analyst
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Oct 2014 - Apr 2017
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Associate Research Analyst
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Apr 2013 - Oct 2014
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Project Coordinator
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Nov 2012 - Apr 2013
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Project Coordination Intern
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Aug 2012 - Nov 2012
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Telephone Interviewer
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Jan 2012 - Feb 2012
Conducted over 500 customer satisfaction surveys Conducted over 500 customer satisfaction surveys
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Manager
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Jun 2009 - Jan 2011
Organized, delegated, and monitored the completion of projects to maximize productivity Assisted in the creation and design of the Hispanic music industry magazine, Entérate Organized, delegated, and monitored the completion of projects to maximize productivity Assisted in the creation and design of the Hispanic music industry magazine, Entérate
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Agency Coordinator/Project Manager
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Jan 2009 - May 2009
Assisted in the creation and coordination of the High-Rise Consulting agency consisting of 22 interns Planned, organized and implemented an off campus advertising campaign to generate awareness and alter perceptions within the Hispanic demographic about the career and educational opportunities offered by the U.S Navy Conducted and analyzed over 400 surveys to determine the target markets perception and awareness to identify strategic gaps within the marketing of the Navy within the Hispanic demographic Provided client with status reports comprised of Incidence calculations , terminate reports, demographics Monitored a $2,500 budget amongst six departments to maximize ROI and achieve client objectives Provided critical feedback to the advertising team which created over 40 advertisements approved by the client Established, delegated, and monitored responsibilities and priorities within each department to maximize productivity and securing over 200,000 advertising impressions Strong oral and written communication utilized to create a campaign brief and facilitate a power point presentation for the client and the consulting agency resulting in an overall rating of "excellent" Show less
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Education
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University of Illinois Chicago
Bachelor of Science (B.S.), Marketing