Erik Underwood

Marketing Strategist at Idaho Veterans Chamber of Commerce
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Contact Information
us****@****om
(386) 825-5501
Location
Gig Harbor, Washington, United States, US

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Credentials

  • Fundamentals of Digital Marketing
    Google Digital Garage
    Nov, 2022
    - Nov, 2024
  • Social Media Marketing
    HubSpot Academy
    Aug, 2022
    - Nov, 2024

Experience

  • Idaho Veterans Chamber of Commerce
    • United States
    • Armed Forces
    • 1 - 100 Employee
    • Marketing Strategist
      • Dec 2022 - Present

      • Executive Lead Director for website redesign project which included strategic initiatives, creative development, and organizational impact. Restructured and launched a new website to be more user friendly for the members, helping more veterans and Idaho community members find the navigation services pathways to request support. • Create, implement, track, and optimize digital and traditional marketing campaigns across various marketing channels while also communicating with the 1,700 + members, 4,000 social media followers, and community partners across rural and urban areas statewide. • Monitor and analyze campaign results based on KPIs and CRM, providing actionable insights and recommendations for continuous improvement to workflows, enhancing customer experience through digital platforms. • Networked and created strong connections through strategic outreach efforts at local job fairs, summits, conferences, organizations, and other nonprofit community events to further reach the Idaho and Military Communities. • Analyzed and organized membership network data to be easily accessible through website platforms for external businesses, employers, community partners, sponsors, and organizations. Show less

  • Target
    • United States
    • Retail
    • 700 & Above Employee
    • Market Team Expert / Trainer
      • May 2021 - Jan 2023

      • Trained top team members on customer service and internal workflow best practices enhancing working relationships amongst departments. • Provided excellent customer service by demonstrating attentiveness, patience, and adaptability to enhance store experience. • Maintained a clean, organized, and visually appealing store environment, including restocking shelves, arranging displays, and ensuring merchandise is properly tagged and priced. • Responsible for food quality, presentation and sanitation in the food and beverage department. • Ability to blend problem solving and decision making to positively impact customer experience. Show less

  • Freelance
    • Independent Contractor
      • Jun 2020 - Jan 2023

      • Cultivated contracts and client relationships through digital, paper advertisements, as well as word of mouth. • Collaborated with clients to understand their landscaping needs and preferences, providing expert advice and recommendations. • Provided exceptional B2B support on various houses and business for landscaping and construction contracts. • Cultivated contracts and client relationships through digital, paper advertisements, as well as word of mouth. • Collaborated with clients to understand their landscaping needs and preferences, providing expert advice and recommendations. • Provided exceptional B2B support on various houses and business for landscaping and construction contracts.

  • PenMet Parks
    • Gig Harbor, Washington, United States
    • Basketball Official
      • Nov 2016 - Jan 2019

      • Maintained the health and safety for hundreds of elementary aged players while teaching them the rules and skills of basketball. • Monitored control over the game by managing player conduct, conflicts, and disciplinary actions when necessary. • Collaborated with fellow referees and officials to make consistent and unbiased decisions throughout the game. • Maintained the health and safety for hundreds of elementary aged players while teaching them the rules and skills of basketball. • Monitored control over the game by managing player conduct, conflicts, and disciplinary actions when necessary. • Collaborated with fellow referees and officials to make consistent and unbiased decisions throughout the game.

Education

  • Boise State University
    Bachelor of Business Administration - BBA, Marketing
    2019 - 2023

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