Board Member

• Feb 2022 - Present

President

• Jun 2021 - Feb 2023

Following the AMPEX acquisition, I was recruited to lead the global organization, directing all Au Bon Pain's operations including finance, legal, HR, training, compliance / regulatory affairs, and strategy. I implemented company-wide strategic imperatives that accelerated growth, profitability, brand relevance, operations quality, and corporate culture. Also, I engaged teams and systems to reestablish the franchise system, focusing on business planning, café operations, and domestic and international franchising. DELIVERED RESULTS: ► Reenergized the declining U.S. business by brand repositioning, building trust with the franchisee community and leaders, and developing a passionate team. Ranked #3 in the sandwich category among other national brands by Mashed! Magazine. ► Repositioned the brand, drove the acquisition of franchise cafés, and secured new locations throughout the U.S. and Thailand including new asset design to include a modernized format. ► Signed the first area development agreement in over a decade with an existing franchisee in the New York boroughs, leading to new units, increased royalty sales, and unprecedented brand market presence. ► Optimized the catering division, increasing catering sales 300% by building and strengthening new relationships while increasing retail sales. Tripled profits by focusing on taste, value, and speed, leading to numerous cafés achieving weekly sales records.

Franchise Growth Leader (Traditional & Non-Traditional Development)

• May 2017 - Jun 2021

I was promoted in 2017 to direct the franchise development for Pizza Hut’s traditional and nontraditional businesses. In this role, I had primary P&L responsibility, overseeing business strategy, sales, marketing, development, operations, food safety, finance, and legal. DELIVERED RESULTS: ► Generated hundreds of millions in revenue and new royalty revenue by exceeding YOY growth goals and managing M&A transactions throughout the U.S. ► Substantially increased the number of underrepresented people of color and women in the franchise system by signing new store development agreements and refranchising markets. ► Directed the domestic express business and licensing of thousands of locations in airports, stadiums, military bases, Target retail stores, movie theaters, transportation centers, and colleges and universities.

Director of International Franchise Development, Boston Pizza International (Mexico)

• Sep 2014 - May 2017

In this role, I collaborated with sophisticated individual operators and multi-unit/multi-brand franchisees to expand Boston’s The Gourmet Pizza to Mexico. Drove all aspects of development, including lead generation, franchise agreements, negotiations, compliance, recruitment, and prequalification of multi-unit operators. DELIVERED RESULTS: ► Developed and supported nationwide franchisees throughout Mexico, franchising the brand in numerous Mexican states, and exceeded performance goals by opening dozens of new locations and securing new unit commitments. ► Identified highly qualified franchisee candidates through due diligence including interviewing, background checks, and financial verification. Leveraged a working knowledge of franchise law to provide potential franchisees with accurate and thorough data within the boundaries of disclosure legalities.

Franchise Business Consultant -Marketing (Bilingual)

• Feb 2011 - Sep 2014

Launch Marketing Manager - Latin America

• Sep 2004 - Jan 2011

Sales Account Executive

• Apr 2000 - Aug 2004

Al Dia/Belo Corp. Al Dia/Belo Corp.