Erich Beting

Owner and Manager at Máquina do Esporte
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Contact Information
Location
São Paulo, São Paulo, Brazil, BR

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Evandro Figueira

Erich was a very good partner inside BandSports. He was always willing to help everyone, mainly with his Sports Marketing knowledge. We exchange lots of information and market knowledge when we worked together, and now that his personal project "Maquina do Esporte" has grown, he was not able to continue with us. We are still friends and business partners. We still discuss opportunities for both parties and its not a coincidence the growth Maquina do Esporte has presented. Erich is a very focused business administrator and understand the Sports Marketing as fell people in our country. By far one of the best experts in this important growing strategic area.

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Experience

    • Brazil
    • Online Audio and Video Media
    • 1 - 100 Employee
    • Owner and Manager
      • Apr 2005 - Present

      Founded in April 2005. Today, Máquina do Esporte is the biggest media group about sport business in Brazil Founded in April 2005. Today, Máquina do Esporte is the biggest media group about sport business in Brazil

    • United States
    • Performing Arts and Spectator Sports
    • Sports Business Analyst
      • May 2015 - Feb 2017

      Responsible for analysis of sports business industry at TV show Seleção Sportv. Responsible for analysis of sports business industry at TV show Seleção Sportv.

    • New Business Director
      • Mar 2016 - Dec 2016

      Partner of TK10, developing new business and strategic partnership for the agency. We have expertise in sports and sportsbusiness, working with clients like NBA, Penalty, CBAt, and more. Partner of TK10, developing new business and strategic partnership for the agency. We have expertise in sports and sportsbusiness, working with clients like NBA, Penalty, CBAt, and more.

    • Brazil
    • Software Development
    • 700 & Above Employee
    • Sports Business Analyst
      • Mar 2009 - Sep 2016

      Writer of Negócios do Esporte, blog about sports business. Writer of Negócios do Esporte, blog about sports business.

    • United Kingdom
    • Sports Business Analyst
      • Apr 2005 - Aug 2013

      Comentator at FIFA World Cup in 2006 and 2010, and Pan-American Games in 2007. Also in Portuguese, Germany, Trukish and Italian League, and at Libertadores Cup. Now I work as anchor of Máquina do Esporte, the first TV show in Brazil about sport business. Comentator at FIFA World Cup in 2006 and 2010, and Pan-American Games in 2007. Also in Portuguese, Germany, Trukish and Italian League, and at Libertadores Cup. Now I work as anchor of Máquina do Esporte, the first TV show in Brazil about sport business.

    • Brazil
    • Broadcast Media Production and Distribution
    • Comentator
      • Mar 2011 - Dec 2011

    • Reporter
      • Apr 2004 - Apr 2005

      We developed the first PR company focused on sport business in Brazil at AllComm. One year later I decided to leave the company to found Máquina do Esporte. We developed the first PR company focused on sport business in Brazil at AllComm. One year later I decided to leave the company to found Máquina do Esporte.

    • United States
    • Financial Services
    • 1 - 100 Employee
    • Special Reporter
      • Apr 2001 - Apr 2004

      I started as a special reporter, covering all sports. In 2002 I started to focusing my work at the sports industry in Brazil. One year late I was responsible for the "behind the scenes" column at LANCE!. I started as a special reporter, covering all sports. In 2002 I started to focusing my work at the sports industry in Brazil. One year late I was responsible for the "behind the scenes" column at LANCE!.

    • Reporter
      • May 2000 - Apr 2001

      Folha is the biggest newspaper in Brazil. I started at the results seccion of the Sports Section. Then I became a reporter and worked covering the volleyball, but also I did some articles about many other sports like surf, soccer, basketball, NYC Marathon, etc. Folha is the biggest newspaper in Brazil. I started at the results seccion of the Sports Section. Then I became a reporter and worked covering the volleyball, but also I did some articles about many other sports like surf, soccer, basketball, NYC Marathon, etc.

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