Eric C.

Marketing Strategist at Blue Media Services
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Location
Miami, Florida, United States, US

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Experience

    • Brazil
    • IT Services and IT Consulting
    • 100 - 200 Employee
    • Marketing Strategist
      • Mar 2021 - Present

    • United States
    • Advertising Services
    • Co-Founder
      • Jan 2016 - Present

      We develop robust media, CRM and remarketing strategies for companies focused on e-commerce and lead-generation. We leverage proprietary retargeting technology designed to bring customers back to your site at the just right moment for conversion.

    • United States
    • Hospitality
    • 1 - 100 Employee
    • Sales Manager
      • Jun 2014 - Sep 2016

      I jointly developed a strategy Latin for entry into the Brazilian market while leading efforts to increase awareness and market share for existing customers. I spearheaded efforts to source new hotel operating opportunities in Brazil and successfully sold the Gansevoort brand to 6 local partners in Rio de Janeiro in deals worth over $10 million.

    • Advertising Services
    • 1 - 100 Employee
    • Account Director
      • Aug 2010 - Jun 2014

      During my time as the Managing Director at I33 Communications, I was directly responsible for creating of marketing and ad placement strategies for a wide range of brands and clients. I worked closely with various C-level executives and fostered consensus across all stakeholders to increase engagement, build brands, and spark change. I also devised and established operational plans, set daily and long-range digital campaign objectives, and drove customer acquisition, growth, and retention. Key Contributions:● Developed client strategies that ultimate resulted in significant sales increases.● Boosted Bodum homeware ecommerce sales by 150% within six months using dynamic, creative, and re-targeted ad placements.● Made key contributions towards collaborations with EMI artists including Snoop Dogg to raise album awareness.

Education

  • New York University
    Certificate, Corporate Finance
    2005 - 2005
  • Bates College
    Bachelor's degree, Japanese Studies and Economics
    1992 - 1996
  • Waseda University
    Japanese Language, Japanese Language and Culture
    1994 - 1995
  • Mt. Blue
    -

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