Erica Larson

Principal Owner at Pixel Power
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Contact Information
us****@****om
(386) 825-5501
Location
US

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5.0

/5.0
/ Based on 24 ratings
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Clarence W.

Erica and her team have been instrumental in growing our business during the last six months. Social media impressions grew exponentially with a multi-times over improvement in number of clicks, click through and web site visits that analytics prove was due solely to her efforts. Social media posts were second to none in content and fully captured my intent as a business owner. Erica and the team work very well with with you on content and if you do not have the time for that kind of involvement, they work great on their own with little direction. As a business owner trying to grow the business, their ability to work without much involvement on my end was a huge weight off of my shoulders. If I had anything to do over again in this arena, it is that I wish that I had partnered with her team earlier and given them the reigns for all social media, website content and marketing.

Marie (Dovin) Stumphauzer, FNTP

I first had the pleasure of meeting Erica almost a year ago. She has been an invaluable resource (consultant) for all things marketing, social media, and website development and has even been thoughtful enough to offer recommendations of other professionals when my needs have been outside of the scope of her arena. She is ALWAYS kind and VERY patient, not to mention relatable. I highly recommend Erica and Pixel Power for all of your brand development needs!

Michele Razdrh

Through one of my chamber events - Power Of More; I was speaking with a Financial Planner, and we were discussing social media marketing. I was looking for someone to handle my presence on LinkedIn and Facebook, and she said she knew Erica Larson, owner of Pixel Power. I made an appointment and we talked about what she could do for me. She spent some time getting to know me and putting a strategy together. Erica is always pleasant, creative and knowledgeable about many professions. On a weekly basis I receive several compliments about my posts being so professional, the content very informative, and appearance so pleasant. I will always recommend Erica!

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Credentials

  • Adobe Certified Associate - Print & Digital Media Publication using Adobe InDesign
    Adobe
  • Web Design Essentials
    Cleveland State University

Experience

    • United States
    • Business Consulting and Services
    • 1 - 100 Employee
    • Principal Owner
      • 2015 - Present

      WEBSITE DESIGN, SOCIAL MEDIA MANAGEMENT, AND GRAPHIC DESIGN • Manages project development, strategy, and customer relationships • Oversees project direction and creative design team • Develops web and social media content meant to engage potential customers WEBSITE DESIGN, SOCIAL MEDIA MANAGEMENT, AND GRAPHIC DESIGN • Manages project development, strategy, and customer relationships • Oversees project direction and creative design team • Develops web and social media content meant to engage potential customers

    • United States
    • Construction
    • 100 - 200 Employee
    • Website Designer & Marketing Lead
      • May 2015 - Feb 2018

      MARKETING, PRINT & WEB DESIGN, BRANDING, AND ADVERTISING• Created corporate websites using the WordPress content management system • Provided graphic design and copywriting for sales team of ten and proposal team of three• Ensured cohesive branding across all platforms and mediums• Developed sales collateral and material for regional and national sales teams across commercial, educational, and governmental industries• Oversaw social media calendaring and delegated tasks• Planned and managed annual marketing department budget

    • Web Development & Marketing Assistant
      • Jun 2011 - May 2015

      DIGITAL MARKETING, ONLINE REPUTATION MANAGEMENT, AND PROPOSAL DEVELOPMENT• Managed and deployed all e-mail and web advertising campaigns• Created content and copy for web pages, blogs, video voiceover scripts, and press releases• Worked closely with digital marketing group to implement Search Engine Optimization (SEO)• Responded to RFPs and RFQs

    • United States
    • Higher Education
    • 700 & Above Employee
    • Adjunct Faculty, Environmental Science
      • 2009 - 2010
    • United States
    • Hospitals and Health Care
    • 400 - 500 Employee
    • Registrar
      • Oct 2007 - Apr 2009

      • Processed patient registrations, consent forms, insurance, and patient information • Placed electronic orders for hospital procedures such as MRI and echocardiograms • Acted as patient first point of contact • Processed patient registrations, consent forms, insurance, and patient information • Placed electronic orders for hospital procedures such as MRI and echocardiograms • Acted as patient first point of contact

    • United States
    • Environmental Services
    • 400 - 500 Employee
    • Sustainability Coordinator/Green-Up Team
      • 2008 - 2009

      • Created content and copywriting for blog posts • Maintained intranet updates using the Joomla CMS • Provided graphic design for flyers, brochures, and PowerPoint presentations • Acted as project manager for sustainability initiatives • Presented monthly to staff on environmental initiatives • Created content and copywriting for blog posts • Maintained intranet updates using the Joomla CMS • Provided graphic design for flyers, brochures, and PowerPoint presentations • Acted as project manager for sustainability initiatives • Presented monthly to staff on environmental initiatives

    • United States
    • Higher Education
    • 700 & Above Employee
    • Secretary for Honors Program
      • Feb 2007 - Aug 2007

      • Produced mass mailing marketing pieces• Planned events including catering and venue acquisition• Managed departmental budgeting, line items, and purchase orders• Provided administrative support to staff and students

    • Administrative Assistant for the Dept. of Biology, Geology, and Environmental Science
      • Feb 2004 - Feb 2007

      • Produced graphic designs for event flyers, mass mailings, and bulletin boards • Provided administrative support to a faculty, staff, and students

    • United States
    • Design Services
    • Marketing and Events
      • 2006 - 2007

      • Designed graphics for event programs and materials • Created content for website and event marketing • Obtained corporate sponsorships and contributions • Coordinated volunteers • Prepared silent auction items • Planned and coordinated events • Designed graphics for event programs and materials • Created content for website and event marketing • Obtained corporate sponsorships and contributions • Coordinated volunteers • Prepared silent auction items • Planned and coordinated events

    • Retail
    • 1 - 100 Employee
    • Customer Service
      • May 2002 - Feb 2004
    • Medical File Clerk
      • Aug 2000 - Jun 2001
    • United States
    • Motor Vehicle Manufacturing
    • Receptionist
      • Jan 1999 - Aug 2000

Education

  • Antioch New England Graduate School, Antioch University
    Master of Science in Environmental Studies, Environmental Education
    2007 - 2009
  • Cleveland State University
    Bachelor of Arts in Environmental Studies, Environmental Planning
  • Brecksville-Broadview Heights High School

Community

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