Experience

Cc: My Admin
• United States
• Staffing and Recruiting
• 1 - 100 Employee
• Copywriter + Social Media Manager

  • Apr 2018 - Present


Tandem Theory

• United States
• Advertising Services
• 1 - 100 Employee

• • Jun 2017 - Apr 2018

  - Implement a combination of strategic and conceptual copywriting skills- Craft creative, on-strategy copy for campaigns across multiple channels including emails, landing pages, digital banners, social, web and mobile- Work in close partnership with designers and creative director to ensure all projects are delivered on-time and on-strategy - Brainstorm and develop seasonal messaging for retail clients- Help develop, refresh and implement brand voice guides for a broad roster of clients including a major home décor retailer, a mini bike manufacturer, pet-product manufacturer/retailer, a national restaurant chain and more across multiple platforms Show less

• • Mar 2017 - Apr 2018

  - Manage, develop and distribute day-to-day editorial content on social media platforms- Execute social media campaigns for clients including program management, monitoring, content creation, curation and promotion- Engage with stakeholders internally and externally to identify channel-specific content opportunities, mix and cadence- Generate, collect and analyze metrics to identify trends and themes, optimize program strategy and content, and prepare social media reports for clients- Work with clients on a regular basis to answer questions, apply strategies and review social media campaign performance- Configure social listening tools and provide ongoing recommendations to maximize engagement- Create POVs around emerging platforms and technologies Show less



Real News PR

• United States
• Online Media
• 1 - 100 Employee

• • Jan 2012 - Mar 2017

  - Develop clients’ social media strategy across multiple platform- Interface with clients and serve as the main point of contact for all social media needs- Establish and maintain consistent social media voice for 30+ brands simultaneously- Curate relevant and original content for multiple brands- Plan and manage all content calendars for clients’ brands across multiple platforms using social media scheduling tools (Hootsuite, Buffer, and Sociocaster)- Design, manage and oversee all social media advertising efforts- Manage the social media budget for both the company and for each client- Manage and train clients and staff- Collaborate with PR efforts to promote events and prominent media appearances via social media channels Show less

• • May 2011 - Jan 2012

  - Manage several client monthly newsletters - Conduct live tweeting during big media appearances and engage with television stations, radio station and reporters- Identify and follow important social media influencers within clients’ industries- Create and maintain client blogs

• • May 2010 - May 2011

  - Distribute and oversee book sales- Responsible for growing an email database to over 30,000 reporters nationwide for a daily email distribution of trending news stories – known as The Rundown



Maroon Weekly

• United States
• Entertainment Providers
• 1 - 100 Employee

• Staff Writer

  • Sep 2010 - May 2011

  - Write feature stories, column and advertising editorials - Provide correlating photography for stories and other assignments - Write feature stories, column and advertising editorials - Provide correlating photography for stories and other assignments



JWA Financial Group, Inc.

• United States
• Investment Management
• 1 - 100 Employee

• Marketing Intern

  • May 2009 - Aug 2009

  - Copy editing - Compile media lists - Performed demographic statistical analysis and personal relations work - Created and maintain a twitter account for the book The Investing Revolutionaries promotion - Office administrative work and organization - Copy editing - Compile media lists - Performed demographic statistical analysis and personal relations work - Created and maintain a twitter account for the book The Investing Revolutionaries promotion - Office administrative work and organization