Experience

CB Supplements
• United States
• Health, Wellness & Fitness
• 1 - 100 Employee
• Chief Marketing Officer, Partner

  • Apr 2019 - Present


ProtoFuse, Inc.

• United States
• Technology, Information and Internet

• Founder & CEO

  • Sep 2001 - Present

  I established this company in 2001 as a means to do freelance work (formerly named A2M Interactive, Inc.) and operated it as a division of Caxiam Group from 2005 to 2013. As I watched the digital marketing landscape change, I knew as an agency owner I needed to stay ahead of the curve. In early 2013, my small team (and our clients) left the umbrella of Caxiam Group, and the brand of ProtoFuse was officially born. We narrowed our services to focus on conversion-focused websites, inbound… Show more I established this company in 2001 as a means to do freelance work (formerly named A2M Interactive, Inc.) and operated it as a division of Caxiam Group from 2005 to 2013. As I watched the digital marketing landscape change, I knew as an agency owner I needed to stay ahead of the curve. In early 2013, my small team (and our clients) left the umbrella of Caxiam Group, and the brand of ProtoFuse was officially born. We narrowed our services to focus on conversion-focused websites, inbound marketing, and website consulting. From 2013 to 2017, we serviced a variety of verticals, both in B2B and B2C markets. We wandered through the world of broad and non-specific positioning (both horizontal and vertical). We did some great work for numerous companies, but our work for B2B Companies in the Technology space seemed to draw the most attention. Those clients experienced groundbreaking revenue growth and cost-savings after hiring us. And we genuinely liked working for them. No brainer, right? After some lengthy discussions with agency positioning experts, we made the bold move to re-position ProtoFuse towards the end of 2017. We now focus exclusively on finding and serving mid-sized B2B Technology companies and helping them with their Digital Marketing needs. Everything we do week to week is driven by the goal to become the best digital marketing expert for mid-sized B2B companies with a technology product or service. Show less I established this company in 2001 as a means to do freelance work (formerly named A2M Interactive, Inc.) and operated it as a division of Caxiam Group from 2005 to 2013. As I watched the digital marketing landscape change, I knew as an agency owner I needed to stay ahead of the curve. In early 2013, my small team (and our clients) left the umbrella of Caxiam Group, and the brand of ProtoFuse was officially born. We narrowed our services to focus on conversion-focused websites, inbound… Show more I established this company in 2001 as a means to do freelance work (formerly named A2M Interactive, Inc.) and operated it as a division of Caxiam Group from 2005 to 2013. As I watched the digital marketing landscape change, I knew as an agency owner I needed to stay ahead of the curve. In early 2013, my small team (and our clients) left the umbrella of Caxiam Group, and the brand of ProtoFuse was officially born. We narrowed our services to focus on conversion-focused websites, inbound marketing, and website consulting. From 2013 to 2017, we serviced a variety of verticals, both in B2B and B2C markets. We wandered through the world of broad and non-specific positioning (both horizontal and vertical). We did some great work for numerous companies, but our work for B2B Companies in the Technology space seemed to draw the most attention. Those clients experienced groundbreaking revenue growth and cost-savings after hiring us. And we genuinely liked working for them. No brainer, right? After some lengthy discussions with agency positioning experts, we made the bold move to re-position ProtoFuse towards the end of 2017. We now focus exclusively on finding and serving mid-sized B2B Technology companies and helping them with their Digital Marketing needs. Everything we do week to week is driven by the goal to become the best digital marketing expert for mid-sized B2B companies with a technology product or service. Show less



B2B Growth Show

• United Kingdom
• Entertainment Providers

• Co Host

  • May 2019 - Present

  I co-host the #B2BWebsites series on the B2B Growth Show. I share my expertise on planning, designing, developing, and scaling professional and results-driven B2B websites. I also interview marketing leaders to discuss best practices, tactics, strategies, what's hot, lessons learned, and much more. I co-host the #B2BWebsites series on the B2B Growth Show. I share my expertise on planning, designing, developing, and scaling professional and results-driven B2B websites. I also interview marketing leaders to discuss best practices, tactics, strategies, what's hot, lessons learned, and much more.



1 to 10 Podcast

• Founder & Show Host

  • Aug 2018 - Present

  1 to 10 is a podcast dedicated to sharing the stories of B2B tech companies that have scaled, or are currently scaling, from $1M to $10M and beyond. I interview leaders of B2B Technology companies about the strategies and tactics used to grow from small to mid-size, catapulting their companies to the next level. Subscribe at www.1to10.tech. 1 to 10 is a podcast dedicated to sharing the stories of B2B tech companies that have scaled, or are currently scaling, from $1M to $10M and beyond. I interview leaders of B2B Technology companies about the strategies and tactics used to grow from small to mid-size, catapulting their companies to the next level. Subscribe at www.1to10.tech.



Caxiam Group

• United States
• Software Development

• Co-Founder & Senior Strategist

  • Jan 2005 - Aug 2013

  Co-Founded this agency in a small townhome with a childhood friend and grew it steadily into a company of 10+ salaried employees, profitability (some years leaner than others), and serviced over 75 customers (well) from 2005 to 2010. From its inception, Caxiam Group was always two separate divisions behind the scenes. The division I ran focused on building conversion-focused websites with inbound marketing. The division had its own clients, team, processes & marketing methodology. The… Show more Co-Founded this agency in a small townhome with a childhood friend and grew it steadily into a company of 10+ salaried employees, profitability (some years leaner than others), and serviced over 75 customers (well) from 2005 to 2010. From its inception, Caxiam Group was always two separate divisions behind the scenes. The division I ran focused on building conversion-focused websites with inbound marketing. The division had its own clients, team, processes & marketing methodology. The autonomy created was intentional to give both divisions the power to grow without restriction. As the brand of Caxiam Group started to grow, challenges from a marketing perspective began to surface in 2012 by having one umbrella company. This fueled the inception of ProtoFuse, Inc. in 2013. Show less Co-Founded this agency in a small townhome with a childhood friend and grew it steadily into a company of 10+ salaried employees, profitability (some years leaner than others), and serviced over 75 customers (well) from 2005 to 2010. From its inception, Caxiam Group was always two separate divisions behind the scenes. The division I ran focused on building conversion-focused websites with inbound marketing. The division had its own clients, team, processes & marketing methodology. The… Show more Co-Founded this agency in a small townhome with a childhood friend and grew it steadily into a company of 10+ salaried employees, profitability (some years leaner than others), and serviced over 75 customers (well) from 2005 to 2010. From its inception, Caxiam Group was always two separate divisions behind the scenes. The division I ran focused on building conversion-focused websites with inbound marketing. The division had its own clients, team, processes & marketing methodology. The autonomy created was intentional to give both divisions the power to grow without restriction. As the brand of Caxiam Group started to grow, challenges from a marketing perspective began to surface in 2012 by having one umbrella company. This fueled the inception of ProtoFuse, Inc. in 2013. Show less



Wildcard Systems

• Financial Services
• 1 - 100 Employee

• Creative Lead

  • Jun 2003 - Dec 2004

  Lead a small design team in the creation of interactive applications and e-com websites for Bank of America, US Bank, ADP, Visa & AAA. I also collaborated with the CFO and Communications Director to design keynotes, sales presentations, and tradeshow displays. WildCard was acquired by FIS, Inc. in 2005 for $228M.

• Web Designer

  • Dec 1999 - May 2003

  Designed and developed custom websites for small businesses.



Illinois Forge

• United States
• Mining

• Mechanical Engineer Intern

  • Jun 1997 - Aug 1997

  I was awarded a 3 month internship program right after High School at a local forging company. I shadowed the Engineering department, helping adjust and plan CAD drawings for over 50 unique parts being shipped throughout the US. The internship, along with my first semester at the University of Wisconsin Platteville, was enough exposure to the Engineering field for me to realize my pursuit wasn't backed by passion and I needed to shift my educational focus. I was awarded a 3 month internship program right after High School at a local forging company. I shadowed the Engineering department, helping adjust and plan CAD drawings for over 50 unique parts being shipped throughout the US. The internship, along with my first semester at the University of Wisconsin Platteville, was enough exposure to the Engineering field for me to realize my pursuit wasn't backed by passion and I needed to shift my educational focus.