Eric Poncet
Fretted Marketing Specialist at D'Addario & Company, Inc.- Claim this Profile
Click to upgrade to our gold package
for the full feature experience.
Topline Score
Bio
Experience
-
D'Addario & Company, Inc.
-
Musicians
-
200 - 300 Employee
-
Fretted Marketing Specialist
-
May 2019 - Present
Central resource for product-specific expertise and business support throughout the product life cycle. • Collect and analyze data in support of business planning and decision-making. • Support business-to-business (B2B) initiatives including product training and global sales enablement, sales promotions, exclusive and seasonal product offers, joint marketing executions, eCommerce content creation, and POP implementation. • Prepare event displays and messaging, coordinate retail partner involvement, interact with end users, support product sales, complete event reports, and ensure follow up on sales leads and other action items. • Support artist relations, educator relations, social marketing, and customer loyalty programs as needed. • In partnership with the marketing communications team, create and maintain essential marketing assets, including video and other social media content, photography, advertisements, training presentations, product data sheets, and press releases. Show less
-
-
-
-
Live Guitarist, Touring Musician
-
May 2008 - Present
• Between 150 and 250 shows per year, all around the world• Featured in the line up of the biggest alternative festivals (Vans Warped Tour, Soundwave Festival, Download Festival, Pukklepop, Groezrock, South By South West...)• Headlining tours in countries such as USA, UK, Mexico, Russia, Japan, Australia...• Supporting internationally known bands such as A Day To Remember, Yellowcard, Tonight Alive, Chelsea Grin...
-
-
Guitarist, songwriter
-
May 2007 - Present
Guitarist of the band Chunk! No, Captain Chunk!, signed on the american label Fearless Records.• Three studio albums written and recorded, including two in the US with internationally known producers• Two cover songs featured in the "Punk Goes..." compilations• Various songs featured on MTV US shows• Hundreds of publications in the international press (Alternative Press, Vice, Noisey, Rock Sound, Kerrang, Substream...)
-
-
-
Alias Studio
-
Paris
-
Associate Producer
-
Jun 2013 - May 2019
Songwriting, recording, mixing and mastering. With a new way of approaching music production, we created a more affordable service, with no geographical limit. That's the reason why our list of trusted clients spans across the world: In Her Own Words (US), The Earl Grey (FR), Hearts And Hands (US), Rise On Everest (RUS), Ship Happens (MEX), Notimefor (IT)... Having been in a band for ten years, our musical background gives us a tremendous advantage in the studio. We’ve been lucky enough to have participated in the creation of a several albums, from inception through to the final product. This means we understand the very personal experience of writing your own music and seeing it through to the end, and we’ll work just as relentlessly for you as we have during the creation of our own music. We promise to bring our extensive knowledge and familiarity of the mixing process to give you records that convey exactly what you envision. Show less
-
-
-
Custom77
-
Consumer Goods
-
1 - 100 Employee
-
Guitar Technician
-
Jul 2013 - Sep 2013
Setting up electric, acoustic, and bass guitars for the French company Custom77 • Filing frets • Fixing soldering problems • Painting, polishing guitar bodies • Changing hardware • Replacing pickups • Creating "Relic" guitars Setting up electric, acoustic, and bass guitars for the French company Custom77 • Filing frets • Fixing soldering problems • Painting, polishing guitar bodies • Changing hardware • Replacing pickups • Creating "Relic" guitars
-
-
Education
-
Université Paris Descartes
Bachelor's degree, Law