Paid Search Specialist

• Apr 2022 - Present

Campaigns Manager

• Nov 2020 - Apr 2022

Paid Media Specialist

• Jan 2020 - Nov 2020

Junior Paid Media Specialist

• Aug 2019 - Jan 2020

- Manage Paid Media accounts and assist in creating content calendars for clients - Create Pay-Per-Click Ads weekly on platforms such as Facebook, Google, LinkedIn, and Bing that maximize performance and align with client goals- Analyze performance data and make changes to campaigns in order to optimize ads and increase engagement- Gather insights on PPC, digital and content marketing, and other topics relevant to our client concerns

Business, Marketing, and Analytics Intern

• May 2019 - Aug 2019

Intern on the Licensed Gifts Team within Hallmark Retail - Performed market assessment and research, strategic planning, initiated cross-functional collaboration, and calculated growth potential for a large-scale marketing initiative within the Licensed Gifts department. - Analyzed sales and marketing data to identify historical trends and predict future growth. - Collaborated with other Hallmarkers across the company to gather insights that supported my recommended growth opportunities and marketing plan. - Gained exposure to Email, Direct Mail, Online, and Social Media Marketing, as well as softwares such as Adobe Analytics, Facebook Ads Manager, Microstrategy, and Flex PLM. Show less

Female Pastoral Intern

• Aug 2018 - May 2019

- Collaborate alongside New Heights Staff by engaging in weekly meetings, planning two 3-day retreats and dozens of smaller events for the Student Ministry, caring for students and leaders, and constantly initiating change and growth - Launched, along with the Student Ministry staff, a long-term strategic shift and re-brand of New Heights Student Ministry to ignite growth, efficiency, and greater effectiveness. - Oversee and encourage hospitality on Sunday mornings by managing a Student Leadership Team - Administer a weekly 8th grade Cell Group and a five-week ministry wide intensive bible study Show less

Sales Associate

• Mar 2018 - Nov 2018

- Maintain a lively presence on the sales floor while tending to customers’ needs, including answering questions, assisting in their shopping experience, finding appropriate sizes, and completing purchases at the register - Ensure customers’ shopping experience is positive, regardless of who they are or if they make a purchase - Initiate visual merchandising changes in order to drive up sales - Inform customers of the benefits of, as well as enrolling them as Gap Card members - Maintain a lively presence on the sales floor while tending to customers’ needs, including answering questions, assisting in their shopping experience, finding appropriate sizes, and completing purchases at the register - Ensure customers’ shopping experience is positive, regardless of who they are or if they make a purchase - Initiate visual merchandising changes in order to drive up sales - Inform customers of the benefits of, as well as enrolling them as Gap Card members

Summer Camp Counselor

• May 2017 - Aug 2017

- Provided guidance and leadership to a cabin of 7 to 9 girls each week in their relationship with others and with God, while staying alert and on my feet for about 16 hours per day - Responsible for meetings and bible studies, maintaining high camper motivation and energy, and counseling the campers emotionally, socially, and spiritually - Facilitate ropes course elements for groups of 10-20 people four times a day - Provided guidance and leadership to a cabin of 7 to 9 girls each week in their relationship with others and with God, while staying alert and on my feet for about 16 hours per day - Responsible for meetings and bible studies, maintaining high camper motivation and energy, and counseling the campers emotionally, socially, and spiritually - Facilitate ropes course elements for groups of 10-20 people four times a day

Barista

• Oct 2015 - Aug 2016

- Take orders, prepare, and serve beverages and food both in the cafe and drive thru - Cultivate relationships with community members and frequent coffee customers - Inventory and record usage of products - Process customer payments - Plan events that promote First Cup's involvement in the community and with employees - Take orders, prepare, and serve beverages and food both in the cafe and drive thru - Cultivate relationships with community members and frequent coffee customers - Inventory and record usage of products - Process customer payments - Plan events that promote First Cup's involvement in the community and with employees