Experience

iteSoluciones

• Mexico
• IT Services and IT Consulting
• 1 - 100 Employee

• Digital Marketing

  • Jun 2021 - Present

  - Creation, design, implementation, execution and measurement of integrated communication, digital marketing and social media strategies for SMEs. - Strategy and development of corporate identity and brand use. - Creation, design, implementation, execution and measurement of integrated communication, digital marketing and social media strategies for SMEs. - Strategy and development of corporate identity and brand use.



Remixto

• Mexico
• Hospitality
• 1 - 100 Employee

• Marketing Manager

  • Dec 2014 - Aug 2015

  - Creation, design, implementation, execution and measurement of integrated communication, digital marketing and social media strategies for SMEs. - Strategy and development of corporate identity and brand use. - Industry and competitor analysis to identify competitive advantages and opportunities - Analysis of sales volume, quality, competitiveness, business fit and operational fit of products and services - Manage the creation of press releases, social media content and other company announcements - Develop promotions to increase occupancy during times of the year when bookings are low - Share the results of customer satisfaction surveys and customer reviews with the customer service team to enhance standards of customer care. Show less



Centro de Soluciones Inalámbricas SA de CV

• Chief Marketing Manager

  • Jun 2014 - Nov 2014

  - Preparation, planning, implementation and control of the global marketing strategy. - Management and Budget Marketing Optimization. - Perform qualitative and quantitative analysis of the market, so you can project the demand for different goods. - Increase visits to the Web and achieve high rates of conversion of traffic into customers develop and plan strategies for optimal positioning (SEO and SEM) - Collaboration in defining, updating and improvement of the architecture of the site content and advertising - Establishing metrics to control and monitor in real time to achieve the objectives in the results (ROI) - Creating marketing activities associated with Web 2.0 (Collaborative Environments, Social Media, blogs, communities, RSS, etc.). - Managing online branding (brands and domains) Show less



Centro Universitario Hispano Mexicano

• Higher Education
• 1 - 100 Employee

• Marketing Officer

  • Oct 2011 - Apr 2014

  Developed rebranding strategies Planned and fulfilled advertising campaign to increase students enrollment Implemented educational technology solutions Executed market research and advertising promotion sales. Social marketing Developed rebranding strategies Planned and fulfilled advertising campaign to increase students enrollment Implemented educational technology solutions Executed market research and advertising promotion sales. Social marketing



Universidad del Tercer Milenio

• Mexico
• Public Relations and Communications Services
• 1 - 100 Employee

• Marketing Coordinator

  • Oct 2009 - Oct 2011

  Executed market research and advertising promotion sales. Planned and fulfilled advertising campaing to increase students enrollment Attended university exposures all over the state Prioritized telemarketing strategies Executed market research and advertising promotion sales. Planned and fulfilled advertising campaing to increase students enrollment Attended university exposures all over the state Prioritized telemarketing strategies



Punto Creativo

• Advertising Services
• 1 - 100 Employee

• Adman

  • Nov 2008 - May 2009

  - Wrote creative concepts for advertising campaigns - Developed product activation events - Concentrated efforts around the departments in the agency. - Wrote creative concepts for advertising campaigns - Developed product activation events - Concentrated efforts around the departments in the agency.



Integración Total de Ventas y Mercadotecnia S.C.

• Project Executive

  • Nov 2007 - Jul 2008

  - Development of quantitative and qualitative measurement instruments according to customer needs. - Staff training for the correct application of measurement instruments. - Report the results. - Development of quantitative and qualitative measurement instruments according to customer needs. - Staff training for the correct application of measurement instruments. - Report the results.