Experience

Debite Financial Services

• Co-founder & Head of Product

  • Jan 2022 - Present

  London, England, United Kingdom



Cleanzy

• Renewable Energy Semiconductor Manufacturing

• Head of Product & Growth & Expansion

  • Aug 2020 - Oct 2021

  Istanbul, Turkey - Responsible for digital marketplace products and experiences across web and mobile channels. - Overseeing digital marketing activities, product portfolio, CRM, and pricing to increase customer retention and lifetime value. - Preparing KPI reports, competitor analyses, and pitch decks for fundraising activities

• Head of Growth & Expansion

  • Aug 2018 - Aug 2020

  Istanbul, Turkey - Executed geographical expansion efforts to Italy, Spain, and the UK - Managed growth-related projects - Was responsible for customer and supplier retention

• Head of Product

  • Nov 2017 - Jul 2018

  Istanbul, Turkey - Oversaw new product strategy for Mutlubiev and Cleanzy - Helped to optimize the operations of the business - Conducted market analyses for home services verticals in numerous cities and countries



Bain & Company

• United States
• Business Consulting and Services
• 700 & Above Employee

• Associate Consultant

  • Sep 2016 - Oct 2017

  Istanbul, Turkey - Involved in a digital transformation project for one of the largest household appliance companies globally - Was part of a loyalty program strategy project for one of the largest airlines in the world - Prepared an internal guide for calculating the economical benefits of high NPS (Net Promoter Score) for clients in retail



Google

• United States
• Software Development
• 700 & Above Employee

• Industry Analyst Intern

  • Feb 2015 - Jan 2016

  Istanbul, Turkey - Produced insight reports to improve large clients’ digital advertising strategies - Analyzed Google search trends to find patterns and correlations - Regularly updated Google Turkey office with latest news, articles and reports



The Coca-Cola Company

• United States
• Food and Beverage Services
• 700 & Above Employee

• Eurasia & Africa Group Marketing Intern

  • Apr 2014 - Jan 2015

  Istanbul, Turkey - Analyzed marketing performances of 85 EAG countries - Helped coordinate and analyze market research insights for 85 EAG countries - Assisted ad-hoc business needs of marketing directors - Helped planning TVC investments for 8 African countries - Identified best practices and bolstered collaboration among regional offices



Lidyana.com

• Türkiye
• Retail
• 1 - 100 Employee

• Marketing & Logistics Intern

  • Jun 2013 - Aug 2013

  Istanbul, Turkey - Prepared ROI reports for digital advertising campaigns - Created a transformation project for the e-commerce logistics operations