Hani Ismail - CIM, CMP, MEM
PR and Communications Officer at Emirates Driving Institute- Claim this Profile
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English Full professional proficiency
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Arabic Native or bilingual proficiency
Topline Score
Bio
Credentials
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Marketing and Digital Strategy
CIM | The Chartered Institute of MarketingMay, 2023- Nov, 2024 -
Innovation in Marketing
CIM | The Chartered Institute of MarketingDec, 2022- Nov, 2024 -
Google AdWords, SEO & Analytics Masterclass
Inc AcademyDec, 2018- Nov, 2024 -
Certified Marketing Professional “CMP"
The American International Institute USAJun, 2017- Nov, 2024 -
Certificate of Excellence in E-Marketing
The International Center for Quality (ICQ)May, 2017- Nov, 2024
Experience
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Emirates Driving Institute
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United Arab Emirates
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Motor Vehicle Manufacturing
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300 - 400 Employee
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PR and Communications Officer
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Oct 2019 - Present
Main Duties & Responsibilities: • Planning, developing and implementing PR strategies and annual PR plan. • Executing marketing campaigns via offline channels (event sponsorships and trade shows, radio channels & SMS) and digital campaigns (social media & Google Ads, remarketing, and social media influencers) • Researching, writing and distributing press releases to targeted media. Collating, filing and analyzing media coverage. • Creating of content for customer journey touchpoints, website updates, corporate presentations, email newsletters, and promotional offers. • Liaising with and answering enquiries from media, individuals and other organizations, often via telephone and email. Liaising with colleagues and key spokespeople in-house for events, interviews etc. • Organizing events including press conferences, exhibitions, open days and press tours. • Writing, designing, and editing in-house newsletters, social media and printed material like flyers, brochures, website articles, case studies, speeches, memos, articles and annual reports. • Preparing and supervising the production of publicity brochures, handouts, direct mail leaflets, email shots, promotional videos, photographs, films and multimedia programmes. • Maintaining and updating information on the organization's website. • Finding opportunities to conduct safety demonstrations via our Exhibits to various new corporate clients. • Sourcing and managing speaking and sponsorship opportunities at exhibitions, conferences, other events. • Fostering community relations through events such as open days and through involvement in community initiatives, CSR projects, special need centers etc. • Organizing in-house employee development activities and staff programmes and communicate activities and tie ups to all internal staff through emails, memos, telephones and notice boards. • Managing the PR aspect of a potential crisis situation. • Assisting the Director of Marketing in day to day tasks assigned. Show less
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Ummah Design
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United Kingdom
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IT Services and IT Consulting
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1 - 100 Employee
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Marketing and Project Manager
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Feb 2019 - Aug 2019
Main Duties & Responsibilities: - Preparing proposals/quotations for the new & existing clients - Creating and managing marketing campaigns - Traveling & making sales pitches to prospective clients - Following up the progress on clients'projects by email or phone - Making sure clients are getting what was promised or more - Keeping contact with existing clients to further strengthen relationships - Regularly following up with existing clients via phone and email to cross-sell and up-sell - Renewing (hosting, domain, maintenance, SEO, Social Media, Blogging) contracts with clients at set time intervals. - Maintaining and updating clients info on CRM database. Accomplishments: - Managed +30 clients' accounts & projects (Website Development + Social Media). - Successfully launched 12 websites. - Led and managed a project team of 2 graphic designers, 3 web developers and a social media executive, to meeting deadlines and exceeding clients’ expectations. Show less
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Ishaar of Legal Correspondences Services LLC
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United Arab Emirates
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Legal Services
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Marketing Specialist
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Apr 2018 - Jan 2019
Main Duties & Responsibilities: - Responsible for executing effective marketing strategies and all marketing activities. - Brainstorming and developing ideas for creative marketing campaigns. - Assisting in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.) - Creative thinking to come up and execute branding ideas, advertising copy, graphic designs, and promotional materials. - Liaise with external vendors to execute promotional events and campaigns. - Collaborate with other team members to coordinate brand awareness and marketing efforts. - Plan and execute initiatives to reach the target audience through appropriate channels (website, social media, e-mail etc.). - Undertake individual tasks of a marketing plan as assigned. Accomplishments: - Led the project team of revamping the look and feel of the company's website in coordination with the web developers. - Developed and designed a new digital company profile and services proposal. - Contributed in production of motion graphic video demonistarating the company's services. - Coordinated the company's participation as bronze sponsor in the Middle East Banking Innovation Summit 2018 in Dubai. - Designed 30+ visual contents for social media, brochures, company email signature, internal use documents, etc. Show less
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Electronic Banking Services Co. Ltd. (EBS)
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Sudan
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Information Technology & Services
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100 - 200 Employee
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Sales and Marketing Engineer
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Feb 2017 - Mar 2018
Main Duties & Responsibilities: - Sales Activities: Cold calling • Manage relationships • Identify new business opportunities. - Marketing Activities: Support products launch campaigns • Coordinate events, meetings and trade shows • Prepare marketing materials (Flyers, Brochures, Roll Up Banners, etc.). - Social Media Activities: Manage company social media channels • Create engaging posts • Optimize content following SEO • Assist in large projects, promote events, and community management • Report insights gained from social media & monitor performance metrics. Accomplishments: - Designed cash/debit cards layout for several important clients and been the focal point with card printing vendor in UAE, managing the initial order contact, RFQ, Epson proof check and order confirmation. - Designed and redesigned several ATM Screens for different partner banks. - Prepared several proposals for top management approval, including: 1) Holding & organizing an international payment conference in cooperation with the Sudanese Banks Union. 2) EBS website revamping. - Contributed in editing and designing the EBS's quarterly magazine 'Gateway' - issue 8,9 and fully designed issue 10 & 11. - Designed 50+ presentations, social media contents, advertisements, brochures and announcements for both internal & external uses. - Developed from scratch a comprehensive social media marketing strategy guide and SM tactical plan for all platforms for the running year using the S.M.A.R.T goals. Show less
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Sales Engineer
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May 2015 - Feb 2017
Main Duties & Responsibilities: - Searching for new clients who could benefit from our products in a designated region. - Travelling to visit potential clients. - Establishing new, and maintaining existing, relationships with customers. - Managing and interpreting customer requirements. - Persuading clients that a product or service will best satisfy their needs. - Calculating client quotations. - Negotiating tender and contract terms. - Negotiating and closing sales by agreeing terms and conditions. - Offering after-sales support services. - Preparing reports for head office. - Meeting regular sales targets. - Recording and maintaining client contact data. - Supporting marketing by attending trade shows, conferences and other marketing events. - Making technical presentations and demonstrating how a product will meet client needs. - Providing pre-sales technical assistance and product education. - Liaising with other members of the sales team and other technical experts. - Solving client problems. - Providing training and producing support material for the sales team. Accomplishments: • Sealed sales that contributed to an increase in overall annual sales by 20%. • Compiled, maintained and managed a list of 400+ customers. • Supervised selected teams in 4 business events, represented the company in meetings, spoke and coordinated with the organizers, negotiated the sponsorship and participation cost, planned exhibition and set objectives, managed budget, prepared marketing materials & messages, controlled traffic registration and post-event follow-ups. participating: - 17th Africa Oil, Gas and Mines Trade and Finance Conference and Exhibition, organized by United Nations Conference On Trade And Development "UNCTAD" (Nov 2015) - 1st Tourism and Shopping Festival, Gezira State (Jan 2016) - 1st Sudan International Mining Summit & Exhibition (Feb 2016) - 1st Heavy Machinery & Equipment Expo, (May 2016) Show less
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Zain Sudan
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Sudan
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Telecommunications
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700 & Above Employee
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Call Center Agent
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Jan 2014 - Dec 2014
Main Duties & Responsibilities: - Answering incoming calls from customers. - Obtaining client information by interviewing the clients, verifying information. - Informing clients by explaining procedures; answering questions; providing maximum information. - Updating job knowledge by studying new product descriptions; participating in educational opportunities. Accomplishments: • Worked in fast-paced environment, communicated product details and provided exceptional customer service to 100+ customers per day. • Answered over 15,000 incoming calls from customers. • obtained the title of High-Performance Trainee in the monthly assessment with a full mark of 100/100 for ten months in a row, resulting to be elected in the 6th month to join the postpaid department out of more than thousand agents in the prepaid department as the first trainee agent ever to join the postpaid, and continued to score the full mark until the last month of the contract. • Received 4 rewards & recognitions from management based on High-Performance records. Show less
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Education
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2015 - 2017
University of Khartoum
Master of Engineering Management (MEM), Business, Management, Marketing, Engineering -
2005 - 2011
Omdurman Islamic University
Bachelor of Science (BSc), Engineering
Community
