Marketing & Technology Manager

• May 2023 - Present

The role is about leveraging technology to drive marketing strategies, optimize processes, enhance customer experiences, and achieve the company's marketing objectives effectively. Play a key role in the successful integration of marketing efforts and technology solutions. - Responsible for collaborating with the client's marketing team to create effective marketing strategies that align with the company's overall goals. - Ensure that marketing efforts are integrated with the latest technology tools and platforms. This may include customer relationship management (CRM) systems, marketing automation tools, analytics platforms, and other relevant software. - Lead the adoption of various digital marketing channels, such as social media, content marketing, search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing. - Enhancing the overall customer experience by leveraging technology to personalize interactions, improve customer service, and address customer needs more effectively. - Collaborate with cross-functional teams, including marketing, sales, IT, and management, to align technology initiatives with business objectives. Show less

Director

• May 2021 - Present

Head Of Operations

• Sep 2019 - May 2021

Oversee agency operations / production team, to include Media (Ads), Social Media, Project Management, Analytics, and Social Media. Part of the management team to accelerate the company growth through new digital services including CRM, Marketplace Official Store Management, and new media. - Overseeing day-to-day agency operations and project management. Responsible for managing resources through the pitching process, client onboarding process and maintenance period. Monitor and analyze project objectives and KPI, solving problems and create solutions for each project/brand/client. - Develop and build new service capacities in the agency, to include E-Commerce Management (Enabler) and CRM ( Whatsapp Official Business Account + Chat Panel) as part of initiatives to broaden the agency's service offering to clients. Successfully onboarding the first client for each service and the works still continue until present time. - Working closely with BOD strategically in an A(accelerating)-team, planning the strategy and overseeing the company as a whole to meet the long term company objectives. - Leading and managing the production 5 different teams with 4 managers and 25 staffs. - Identifying problems and mitigating risks on and off projects, improving workflow, process through documentation, training, and the use of digital tools / platforms. Show less

Technology Manager

• Jan 2017 - Jan 2019

Oversee operations of multiple divisions, aligning it to overall company direction towards digital marketing. Build a solid team that can keep up with the agency working pace with a high standard of deliverables. Implementing the working mindset, coaching people, develop a working flow, and tools that increase team productivity and quality. - Build and create a workflow and operational standards for related teams, formulating the hybrid way of work for developers for the agency. During 2017, developers are much happier to work while productivity increases 60%. - Set up SEO service as a new service offering and integrating with other services within the agency. Involved in strategic planning and in projects at first to win 5 projects in the first quarter with only a small amount of resources. Show less

Chief Operating Officer

• Aug 2014 - Aug 2016

- At the direction of the CEO and Board of Directors, marshaling limited resources to the most productive uses with the aim of creating maximum value for the company's stakeholders - Responsible for the measurement and effectiveness of all processes internal and external. Provides timely, accurate and complete reports on the operating condition of the company. - Collaborate with the management team to develop and implement plans for the operational infrastructure of systems, processes, and personnel designed to accommodate the rapid growth objectives of our organization. - Maintain continuous lines of communication, keeping the senior management team informed of all company issues. - Responsible for managing the company's day-to-day operations Show less

UI/UX Developer

• Mar 2012 - Aug 2014

Lead a design / development team retaining 3 international clients from Singapore and US. Successfully deploying a new line of business by servicing small to medium companies and NGOs, providing bespoke corporate website design and development, e-commerce platform, newsletter management (CRM), file management system, etc. Delivered over 15 projects within two years of work, 2 times named as Most Valuable Programmer (Employee Award). - The only one full stack developer in the company : UX analysis, UI Design, Prototyping, Front End Development, CMS integration, production server deployment, security management. - Lead UX / Designer, involved in all the UX and design process for all the incoming projects. Helping and guiding other developers in terms of UX perspective, usability, and front end application day to day. - Manage the company top product, analyze and generate new ideas based on trends, user behavior and analytics data. Successfully increasing the conversion level of user registration and subscription numbers in the first year through improvement of the User Experience for better user journey and platform usability. Show less

Technical Officer

• Oct 2011 - Mar 2012

Marketing Consultant

• Jan 2009 - Jun 2009

- Develop brand strategy, creating activation and advertising programs. - Doing seminars on marketing topics for marketing communication and sales department. - Developing strategy for eureka bookhouse online shop - Develop brand strategy, creating activation and advertising programs. - Doing seminars on marketing topics for marketing communication and sales department. - Developing strategy for eureka bookhouse online shop

Senior Promotion Officer (Sony Ericsson Project)

• 2008 - 2008

• Responsible for developing, budgeting, executing and controlling BTL activities. • Develop Joint Promo with other Brands • Coordinator for Sony Ericsson Information Center (Traditional Market) in Jabodetabek area. • Responsible for developing, budgeting, executing and controlling BTL activities. • Develop Joint Promo with other Brands • Coordinator for Sony Ericsson Information Center (Traditional Market) in Jabodetabek area.

Promotion Head

• 2005 - 2008

• Responsible for Marketing Communication Planning, Budgeting, Organizing, and Controlling • Preparing annual budget and responsible for consolidated reports within the Promo Division • Work side by side with Sales Division to create successful Sales Promo Program • Project Officer for every Below The Line Activities • Develop various marketing & promo materials such as website, company profile, video profile, brochure, merchandises, etc • Responsible for Marketing Communication Planning, Budgeting, Organizing, and Controlling • Preparing annual budget and responsible for consolidated reports within the Promo Division • Work side by side with Sales Division to create successful Sales Promo Program • Project Officer for every Below The Line Activities • Develop various marketing & promo materials such as website, company profile, video profile, brochure, merchandises, etc

Graphic Design & Web Developer

• 2000 - 2005

- Layout design, Web Structure, PHP programming, and MySQL database development - Layout design, Web Structure, PHP programming, and MySQL database development