Associate Professor of Business

• Apr 2022 - Present

Assistant Professor of Business and Hospitality

• Nov 2016 - Mar 2022

As an Assistant Professor of Business, I teach professional courses in marketing, operations, entrepreneurship, and technology management to undergraduate and graduate programs related to Business and Management. I also conduct researches related to consumer behavior, entrepreneurship, tourism marketing, and business management. I serve as a content developer for online course materials and serves as the academic subject matter expert for marketing and operations for curriculum validation, academic and professional lectures, and research engagement, among others.

Chairman, College of Business Administration Research Committee

• Aug 2018 - Aug 2021

As the College of Business Administration Research Chair, I lead all the research engagement of the four departments under the college. I am responsible for formulating the college research agenda, handling the research budget, evaluating and endorsing the research proposals, monitoring the timeline for the external and internal funded projects, and organizing research conferences, research workshops, and student and faculty research presentations. I am also responsible for reporting the research outputs for accreditation and other engagements.

Internal Quality Auditor

• Nov 2016 - Aug 2021

As an Internal Quality Auditor of LPU Manila, I am tasked to conduct an annual integrated internal management audit across the different departments of the university, from the academic department, the administrative department to academic support departments. I undertake internal audits as defined in the audit plan and make follow-ups to all CARs and OFIs.

Chairperson, Hospitality Management Department

• Aug 2018 - Jan 2020

As the Chairperson of the Hospitality Management Department, I take charge of the administrative and academic functions of the department. I was responsible for the recruitment, selection, and onboarding of new faculty members. I also prepared the course loads of the faculty, their teaching assignments, and the schedule of classes. I also facilitated and organized the faculty and student programs for continuing education, co-curricular and extra-curricular activities, and outreach projects. I spearheaded the development, review, and implementation of course offerings, syllabi, and instructional materials of the department. I also provide guidance to faculty members and students for classroom management, research, and examination policies of the department.

Associate Faculty

• Feb 2022 - Present

Visiting Professor

• Jan 2021 - Feb 2022

I am the first and only Filipino Visiting Professor at Nexford University. As a Visiting Professor, I conduct Digital Marketing and Technology Operations Management lectures to the MBA learners and perform grading on formative and summative assessments. I also contribute to the course module content, academic assessments, and other course materials.

Graduate Teaching Assistant

• Oct 2019 - Dec 2020

I started my career as Graduate Teaching Assistant for the MBA programs while finishing my Doctor of Business Administration degree. As a Graduate Teaching Assistant, I am tasked to perform grading on formative and summative assessments of the MBA learners. I also joined the virtual class together with the Professor in - charge to assist them in addressing student's academic concerns.

Founder

• Oct 2016 - May 2020

I founded Zelery Philippines, formerly known as Red Foods Gourmet, a fresh produce wholesaling business supplying multiple hotels and restaurants in Baguio City. We established this enterprise to help address the oversupply of fresh produce in the Cordillera by buying the goods directly to farmers and selling it directly to retail stores, hotels, and restaurants. As the company grows, we opened our business to the consumers through the farm-to-table business model. As of 2020, we were able to serve 12 business clients and more than 900 hundred consumers in Baguio City and in Metro Manila.

Research Assistant, Yuchengco Center

• Sep 2016 - Oct 2017

As a research assistant, I assisted DLSU faculty members and research consultants on their research studies by preparing and researching literature reviews and helping with the data gathering. I also provided technical support to the research center by assisting in the progress report and summary of project results, PowerPoint presentation, and graphics designing. Moreover, in place of the official research center representatives, I represent the center for selected conferences, area seminars, and other meetings as necessary.

Real Estate Consultant, Empire East Elite Baguio

• Jun 2015 - Sep 2016

As a former real estate consultant, my job was to promote real estate properties of the company and advised my clients regarding the details of the properties, their prices, mortgages arrangements, legal requirements, and other related matters. As a consultant, I prepared the necessary documents to close the sale and interviewed clients to determine the fitted properties they were seeking. I also accompanied clients during visits to and inspections of the property, advising them on the suitability and value of the homes they were visiting. Furthermore, I also promoted sales of properties through advertisements, open houses, and participation in multiple listing services. As a part-time Real Estate Consultant for more than a year, I was able to sell seven units in different condominium properties.

Sales and Marketing Manager, Chowking Dagupan-Perez

• Jan 2015 - Nov 2015

As the Sales and Marketing Manager in the store, I was responsible for conducting store market research through customer profiling, RTA mapping, and Traffic Generator Surveys, which served as our basis in developing and proposing several Local Store Marketing plans and sales building initiatives that generated and covered more than 25% of our daily sales. Store public relations was also one of my responsibility as I initiated community-related activities such as but is not limited to feeding programs, bloodletting activities, sponsorships, and festival participation.I was also appointed as the Delivery Manager in the store. I was tasked to effectively negotiate with the customer for bulk orders that highly contributed to the overall sales performance of the store. I monitored and managed a delivery team as well to ensure timely and accurate customer deliveries.

Service Quality Manager, Chowking Dagupan-Perez

• Dec 2014 - Nov 2015

Quality of service was the utmost priority. In my time as Service Quality Manager, I effectively trained more than 40 store crews using the Chowking Crew Training System. Customer Relations Management was also part of my duty as I efficiently handled customer complaints resulting in having less than 1% of customer complaints in a monthly transaction count. I was also responsible for controlling cost and inventory-related issues.In addition, being a Safety and Security Manager was part of my appointment. As Safety and Security Manager, I was responsible for the overall implementation of the Safety and Security Program in the restaurant, and this was executed by training managers and crews regarding proper restaurant hygiene and sanitation, application of emergency and first aid kit, and proper procedure of restaurant safety and security protocols.

Management Trainee, Chowking Philippines

• Oct 2014 - Nov 2014

Working as a Management Trainee as my first job was very challenging yet fulfilling at the same time. As Management Trainee, I finished the Restaurant Management Training Program of Chowking Philippines as they taught us about the coverage of restaurant management applications in their quick-service restaurant chains in the Philippines. I was trained to apply all the duties and responsibilities of the crews from serving the food products, bussing out the tables, preparing the sanitary and cleaning solutions, preparing the ingredients, purchasing, storing, cooking, and holding process in the kitchen, to cash management in the office. We were also assigned to multiple stores functioning as shift managers to supervise and manage the store with the Chowking crews.