Content Writer

• Jan 2023 - Present

Content Marketing Lead

• Feb 2020 - Jan 2023

Workmate is providing businesses with qualified, reliable blue-collar workers, on demand. Responsibilities: • Traffic growth, MQLs/SQLs • Create content to support lead generations: Ebooks, Template • Experimenting with various channels in paid ads to support lead gen • Working close together with Sales to help them achieve qualified leads • Support product team for product copywriting and translations Achievements: • YoY 2020-2021 by 81.34% of MQLs growth • YoY 2020-2021 by 38.75% of SQLs growth • YoY 2020-2021 growing Sessions by 125.16% Show less

SEO Content Writer

• Sep 2020 - Nov 2020

-Publish and edit 60 articles/month for D-laundry, an on demand laundry service -Doing keyword research related to laundry and clean living -Publish and edit 60 articles/month for D-laundry, an on demand laundry service -Doing keyword research related to laundry and clean living

Editorial Supervisor

• Jul 2019 - Jan 2020

Online media providing trends and factual news Responsibilities: • Maintain KPIs and channel growth (social media & website) • Taking care of the Editorial team and conducting weekly editorial report • Involved in social media market research for ongoing project Achievements: • Achieve a total of 69% growth followers for 9 social media channels in 5 months (Sprout Social) • Maintain & achieve up to 300 content production in 2019 Q4 on each channel Online media providing trends and factual news Responsibilities: • Maintain KPIs and channel growth (social media & website) • Taking care of the Editorial team and conducting weekly editorial report • Involved in social media market research for ongoing project Achievements: • Achieve a total of 69% growth followers for 9 social media channels in 5 months (Sprout Social) • Maintain & achieve up to 300 content production in 2019 Q4 on each channel

Content Marketer

• Mar 2018 - Jun 2019

Glints is a recruitment platform from Singapore. I was part of the growth team back then, aiming to build Glints awareness and generate leads through educating and engaging content. Responsibilities: • Maintain SEO On-page and conduct editorial for SEO Writing • Generating leads through content • Product copywriting Achievements: • Maintain sessions growth for Glints blog and achieve approx. 150% traffic growth • Generate sales lead by writing e-books for inbound marketing • Publish at least 100 articles per quarter as an editor • Contributed to product copywriting for Glints Community Show less

Content Writer

• Oct 2016 - Feb 2018

Varbs Digital is an IT agency based in Jakarta - Build awareness for several on going brands/project as well with product copywriting. My day to day: -Create editorial plan and work along with social media -Write SEO article based -Product copywriting The projects i'm working on: -Sticar -Geevv -Shortir Varbs Digital is an IT agency based in Jakarta - Build awareness for several on going brands/project as well with product copywriting. My day to day: -Create editorial plan and work along with social media -Write SEO article based -Product copywriting The projects i'm working on: -Sticar -Geevv -Shortir

Account Executive Intern

• Sep 2015 - Dec 2015

Job desc during my internship at Right Hand: -Responsible for maintaining client as well with arranging appointment -Offering ideation to client -Involved in brainstorming process -Create pitch deck What i've learn: -Digital ads and it's platform (microsite, GDN, Social Media ads) -A good step to make pitch deck, to make sure the message we want to convey is precise -Maintaining good relationships between clients, vendors, and influencers -Work flow in a digital agency Clients handled by me: -Guvera Indonesia (pitching) -Sisternet XL (pitching) -Hario MNC (pitching) -HSBC (on going) Side project: -Star Wars activation for Star Wars; The Force Awakens 2015 Show less