Emma Liburdi
Senior Marketing Program Coordinator at ChowNow- Claim this Profile
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Bio
Credentials
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Social Media Marketing Foundations
LinkedInSep, 2020- Sep, 2024 -
Design Thinking: Customer Experience
LinkedInAug, 2020- Sep, 2024 -
Centro Certified: Digital Media Essentials
CentroMay, 2020- Sep, 2024
Experience
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ChowNow
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United States
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Technology, Information and Internet
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200 - 300 Employee
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Senior Marketing Program Coordinator
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May 2021 - Present
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Marketing Program Coordinator
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Nov 2020 - May 2021
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OneMagnify
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United States
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Advertising Services
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500 - 600 Employee
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Strategy Associate
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May 2018 - Feb 2020
Primary Clients: KitchenAid, EveryDrop Water, Navistar As a Strategy Associate I managed the eCRM campaign process from strategy development through to creative development and performance reporting. Working closely with cross-agency partners and clients, I developed segmentation and digital campaign strategies to capture new leads and enhance the post-purchase ownership experience. I also analyzed and reported campaign performance to identify key opportunities for improvement and recommend optimizations. I have also played a key role in developing a Customer Journey Map by interviewing internal stakeholders and customers regarding their experience with the brand from initial consideration through post-purchase. Show less
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Administrative Assistant Intermediate
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Aug 2015 - May 2017
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Office Assistant
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Mar 2014 - Jul 2015
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Program Assistant
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Sep 2012 - May 2014
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Education
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2017 - 2018
University of Michigan - Stephen M. Ross School of Business
Master of Management -
2012 - 2015
University of Michigan
Bachelor of Arts (B.A.), Psychology
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