Emma Sallabanks
Digital Specialist at Newsquest Specialist Media Ltd- Claim this Profile
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Bio
Experience
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Newsquest Specialist Media Ltd
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United Kingdom
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Media Production
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1 - 100 Employee
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Digital Specialist
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Sep 2018 - Present
Taking my knowledge from; Digital, education & Media Sales. I know put my specialist skills into achieving more for my customers and ensuring they are the leaders within their industry by: • Developing and managing their digital marketing campaigns • Oversee their social media strategy • Suggest new way they can improve and maintain the organisation’s website(s) • Optimise their content for the website and social networking accounts such as Facebook and Twitter • Track and analyse their website traffic flow and provide regular internal reports • Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion • Continually work on the Search Engine Optimization of the website(s) • Create online banner adverts and oversee pay per click (PPC) ad management • Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing Show less
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Newsquest
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Newspaper Publishing
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700 & Above Employee
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Digital Media Consultant
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May 2017 - Sep 2018
Technology is ever growing and it’s getting harder to ensure customers are engaging with your message. At Newsquest we understand that our clients need to surround their prospects with a number of media options, my role is to focus on Digital Display marketing to ensure our customers are at the fore front of their prospects mind!Whether this is via: Online display, Off network marketing, Social Media, Geo-fencing and google reviews. I am able to ensure my customers are receiving the desired results and ROI on each advertising campaign. I work with my clients to understand their objectives and put plans in place to ensure they are achieved. Show less
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Senior Education Consultant
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Aug 2015 - May 2017
Newsquest - one of the largest regional media companies in the UK. With an audience of almost 30 million users a month online and six million readers a week in print, our content is read by a substantial proportion of the UK population.After working within ROP media sales, I was able to take my skills and develop them into our Education department. I was able to ensure our local schools received the best ROI & responses to their local advertising campaigns, that consisted of newspapers, Magazines, Online & Social Media platforms. My daily tasks include:• Working to develop each School to ensure I understood their requirements and goals• Provide the best and correct platforms for our education customers advertising requirements• Providing development training for new staff member to ensure each member of the team was always at the forefront of the advertising industry• Develop new leads and cold call potential clients to showcase the benefits they could receive on their advertising campaigns• Present & Sell Multi-Media packages to local businesses• Manage and advise existing clients advertising requirements to ensure they are at the forefront within their industry• Working alongside a number of other departments to ensure the running of our multiple media platforms is running correctly Show less
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Media Consultant -
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Aug 2010 - Aug 2015
Newsquest - one of the largest regional media companies in the UK. With an audience of almost 30 million users a month online and six million readers a week in print, our content is read by a substantial proportion of the UK population.With these amazing stats, features and tools, I am able and I am committed to bringing a voice to my clients. My daily tasks include:• Ensure I have a complete understanding of each business and their goals• Provide the best and correct platforms for my customers advertising requirements• Develop new leads and cold call potential clients to showcase the benefits they could receive on their advertising campaigns• Present & Sell Multi-Media packages to local businesses• Manage and advise existing clients advertising requirements to ensure they are at the forefront within their industry• Working alongside a number of other departments to ensure the running of our multiple media platforms is running correctly Show less
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Education
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TCCE
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Tolworth Girls School
Business, Management, Marketing, and Related Support Services