Emma Lemmen Meyer

Co-Founder and COO at Gloset
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Contact Information
us****@****om
(386) 825-5501
Location
Monterrey, Nuevo León, Mexico, MX

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Bio

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Experience

    • Mexico
    • Internet Publishing
    • 1 - 100 Employee
    • Co-Founder and COO
      • Aug 2020 - Present

      Gloset is a social marketplace platform for fashion. Designed for women to buy and sell new and used formalwear. Our mission is to facilitate fashion for women, making Gloset the go-to shopping destination helping them connect in a respectful community and have a meaningful fun experience while they shop sustainable. Gloset is a social marketplace platform for fashion. Designed for women to buy and sell new and used formalwear. Our mission is to facilitate fashion for women, making Gloset the go-to shopping destination helping them connect in a respectful community and have a meaningful fun experience while they shop sustainable.

    • Mexico
    • Technology, Information and Internet
    • 1 - 100 Employee
    • Head of Marketing at Bendo
      • Oct 2021 - Jun 2022

    • Mexico
    • Financial Services
    • 1 - 100 Employee
    • Marketing and sales coordinator
      • Jan 2021 - Apr 2021

      - Lead a team to coordinate social inbound and content productions weekly.- Constantly exceeded monthly budget by 20%.- Prospecting, monitoring, and growth of business opportunities for the industry.- Constant support on negotiations. (subscriptions, retrieving customer data, customer journey, and satisfaction, statistics, client acquisition, client agent relations)- Evaluated and created new marketing strategies.- Optimized and improved workflows and internal-external procedures Active book of 5,000K+ customers monthly.

    • Mexico
    • Transportation, Logistics, Supply Chain and Storage
    • 700 & Above Employee
    • Global Marketing Analyst
      • Mar 2019 - Dec 2020

      - Lead the marketing department into implementing digital inbound marketing strategies, and Google campaigns.- Increased client sessions on the website by 438%, lowered the referral traffic to 21%, and gained 30% more organic traffic the same year. Also incremented 185% of followers on LinkedIn on the same year.- Constantly tested, optimized, and analyzed campaigns and projects based on key KPIs of retention and installs. Allocated time and resources appropriately- Reported marketing KPIs such as leads, conversion rates, website traffic, and social media engagement with constant MoM growth.- Provided support to different areas within the company in all matters related to communications within and outside events of Solistica.- Created and optimized the website content and flows using appropriate keywords and UX.- Supported the launch of 2 new cities by planning and executing different marketing strategies.- Community Manager for Solistica and Solistica’s CEO LinkedIn.- Assisted in the development and implementation of the company’s brand strategy.

    • Marketing Specialist
      • Jan 2018 - Jan 2019

      Community manager for different B2B & B2C brands. Created unique and engaging content for a range of social media platforms including Facebook, Twitter, LinkedIn and Instagram.Developed campaigns and specific digital marketing strategiesSEOWork hand in hand with customer, while managed key accounts including Julio Cepeda Juguetería, y Distrito Armida and Desarrollos Alora.Prepared reports detailing project updates, performance information and ongoing trends. Community manager for different B2B & B2C brands. Created unique and engaging content for a range of social media platforms including Facebook, Twitter, LinkedIn and Instagram.Developed campaigns and specific digital marketing strategiesSEOWork hand in hand with customer, while managed key accounts including Julio Cepeda Juguetería, y Distrito Armida and Desarrollos Alora.Prepared reports detailing project updates, performance information and ongoing trends.

    • Mexico
    • Advertising Services
    • 1 - 100 Employee
    • Intern
      • Aug 2015 - Dec 2015

      Community Manager for a specific customer facebook accountProvide full reports for different brandsCollaborated with designers and the editorial team on marketing materials. Community Manager for a specific customer facebook accountProvide full reports for different brandsCollaborated with designers and the editorial team on marketing materials.

Education

  • Universidad de Monterrey
    Bachelor's degree, Marketing
    2013 - 2018
  • ITESO Universidad Jesuita de Guadalajara
    Negocios, Marketing internacional
    2016 - 2016
  • Pinnacle High School
    -

Community

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