Emma Hodkinson
Marketing Manager at Seddon- Claim this Profile
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Bio
Experience
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Seddon
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United Kingdom
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Construction
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200 - 300 Employee
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Marketing Manager
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Sep 2021 - Present
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Marketing and Communications Executive
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May 2012 - Sep 2021
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OCS
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United Kingdom
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Facilities Services
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700 & Above Employee
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New Media Executive
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Jul 2010 - Jun 2012
Responsible for digital assets portfolio including corporate websites, extranets, social media sites and email marketing functions. Key responsibilities included - • Supporting Marketing Manager in development and implementation of digital marketing strategy; • Development and implement of social media strategy and policy; • Measurement of site performance and delivery against agreed KPI’s alongside reviewing and analysing site metrics on an on-going basis, in order to guide development and enhance content; • Management of relationships with key suppliers and procurement of new suppliers as and when required; • Supported campaign manager with development of digital campaign assets; • Assisted with the provision of training and support to international marketing teams including use of content management systems; • Provided editorial support for the corporate website, working with functional business departments to co-ordinate content, editing and overseeing content production. Show less
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Copy Manager
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Jul 2009 - Jun 2010
Responsible for creation of client copy in the form of PR, articles, blog’s, email’s and social media communications including campaign planning, scheduling and distribution. Managed members of junior copy team and management of freelance copy team including workloads, personal development and recruitment.Managed inbound and outbound customer enquiries and assisted Customer Care Manager with customer service communications and resolving customer complaint cases. Worked closely with email marketing manager to design and implement promotional email and link building campaigns including analysis and post campaign reporting. Show less
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Search Logic Plc
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Carnforth
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Copy Manager
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May 2008 - Jun 2009
SEO copy manager responsible for creation of client copy in the form of PR, articles, blog’s, email’s and social media communications including campaign planning, scheduling and distribution. Management responsibilities for +4 copywriters including management of workloads, recruitment and personal development. SEO content strategy planning. SEO copy manager responsible for creation of client copy in the form of PR, articles, blog’s, email’s and social media communications including campaign planning, scheduling and distribution. Management responsibilities for +4 copywriters including management of workloads, recruitment and personal development. SEO content strategy planning.
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Education
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Lancaster University
BA Hons, Sociology -
Glossopdale Community College