Emma Feeney

Senior Account Executive at SchroderHaus
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Contact Information
us****@****om
(386) 825-5501
Location
Denver, Colorado, United States, US
Skills

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Lisa Belisle

Emma is a PR pro. As a communications intern at SchroderHaus, I was so impressed with her fearlessness and ability to generate rock solid results for our brand. She’s hard-working, self-assured and attentive yet incredibly personable and composed. In no time flat, she jumped right in and became an important extension of our internal team. Emma no doubt has a bright future ahead of her!

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Credentials

  • Crafting the Perfect Pitch Certificate of Completion
    Public Relations Society of America (PRSA)
    Jan, 2022
    - Nov, 2024

Experience

  • SchroderHaus
    • United States
    • Marketing Services
    • 1 - 100 Employee
    • Senior Account Executive
      • Apr 2022 - Present

      - Supervisor to Account Coordinator role; provide ongoing support, professional development and feedback on performance - Serve as primary client contact; run client meetings; lead in development of scope of work proposals for continued partnership and programming- Conduct proactive B2B and B2C media outreach to relevant media based on client program goals to secure top level placements, including Forbes, Thrillist, Women’s Health, NBC and Today.com; coordinate coverage needs, from securing samples for media, to coordinating interviews and become a valuable and strategic resource and partner to clients- Play key role in planning and implementation of account activities, including overall strategy and planning, integrated campaign and new product launches, media relations, media events, thought leadership, influencer engagement, social media, etc.- Develop a range of written materials for the agency and clients, including presentations, press releases, media pitches, reports, infographics, etc.- Contribute to the development of client plans and budgets and monitoring for success; report status to client and internal management on a regular basis and provide a change of course if/when goals are not being reached - Actively participate in new business recruiting for the agency, including development and presentation of new business proposals- Ongoing management of high-level contractors who support the agency’s client work, keep internal management informed- Lead in administrative tool research and onboarding to ensure the agency utilizes the most up-to-date and efficient tools in the industry - Play key role in recruiting and interviewing process during hiring phases; lead in onboarding and training of new hires - Lead in social media community engagement and reporting on behalf of client accounts Show less

    • Account Executive
      • Oct 2020 - Mar 2022

      - Support as a key client contact; continue to fostering client-agency relationships to build trust; assist in client meetings- Conduct proactive media outreach to relevant media and bloggers based on client program goals to secure top level placements; help coordinate coverage needs, from securing samples from clients for media, to coordinating interviews and become a valuable and strategic resource and partner to clients- Continually build knowledge and application of clients' business and competitive environmentsSupport in new business recruiting for the agency, including assistance in development of new business proposals and vetting of inbound opportunities - Manage subcontractors who support the agency’s client work, keep internal management informed- Run internal agency social media accounts and engagement while remaining up-to-date on trends in PR and digital marketing Show less

    • Event Coordinator
      • Oct 2019 - Jan 2022

      • Development of detailed media and blogger outreach lists• Conducting customized outreach to media and bloggers for events• Development of event materials • Staffing events

    • Account Coordinator
      • May 2019 - Oct 2020

      •Brand review - review existing and new client materials, websites and social media channels to become acquainted with brand voice, tone •Media and blogger list development - based on client needs, develop targeted media and blogger outreach lists •Media outreach - conduct outreach to relevant media and bloggers based on client program goals; will include outreach to trade publications, consumer outlets and blogs/websites. Help coordinate coverage needs, from securing samples from clients for media, to coordinating interviews •Editorial calendars - collecting editorial calendars relevant to clients and outlining client-specific outreach opportunities •Monitoring - Regular review of Meltwater reports to unveil new client outreach and programming opportunities •Press materials - development of releases, fact sheets, key messaging documents and pitch letters utilizing brand messaging •Client strategy - sit in on relevant client meetings to become familiar with strategy sessions and providing counsel to clients •Acting as a Brand Ambassador on behalf of clients at community events and demos •Regular development of blog posts for the new SchroderHaus blog, as well as posting to SchroderHaus social media channels •Conducting research on potential new clients•Development of detailed media and blogger outreach lists •Assistance in conducting outreach to media and bloggers to secure attendance at TasteBuzz events; requires research to be able to create customized outreach emails and calls •Development of event materials, e.g. name tags, pop-up banners Show less

    • Communications Intern
      • Sep 2018 - May 2019

      •Specialize in media monitoring and report creation to identify trends and gaps in current marketing strategies. •Strategically create campaigns based on client goals and scopes of work, pitch deck for client feedback and approval. •Establish widespread network and create media pitches to communicate with outlets to secure media coverage. •Contribute to company newsletter and social media to raise brand awareness and strengthen client relations.

  • VOCA Public Relations
    • United States
    • Public Relations and Communications Services
    • 1 - 100 Employee
    • Account Coordinator
      • May 2019 - Oct 2019

      Worked on agency and media relations for VOCA PR including: • Creating and updating media lists for outreach • Monitored for coverage of clients in the news • Updated client coverage reports on a weekly and monthly basis Worked on agency and media relations for VOCA PR including: • Creating and updating media lists for outreach • Monitored for coverage of clients in the news • Updated client coverage reports on a weekly and monthly basis

  • PRSSA
    • Boulder, Colorado
    • Board Secretary
      • Sep 2018 - May 2019

      •Recorded minutes at weekly board and member meetings, assigned tasks to members and followed-up to ensure consistent action and follow-through, created accurate membership roster for past, current and potential new members. •Was nominated by current board in Fall 2018 take take over this role. •Received the “Stepping Up Award” at Fall 2018 Banquet. •Recorded minutes at weekly board and member meetings, assigned tasks to members and followed-up to ensure consistent action and follow-through, created accurate membership roster for past, current and potential new members. •Was nominated by current board in Fall 2018 take take over this role. •Received the “Stepping Up Award” at Fall 2018 Banquet.

  • Krimson Klover
    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Public Relations and Marketing Intern
      • Dec 2015 - Jun 2018

      •Produced press releases and blog posts on multiple media platforms, planned sales and events and created a consolidated contact list of magazines for press releases and news. •Created company outreach system, led sale order entry, organized the show room and managed the booth for the Winter Outdoor Retailer Show. Key part in product selection for next two seasons. •Monitored various social media platforms to create Instagram and Facebook posts as well as promotional emails and signs. •Produced press releases and blog posts on multiple media platforms, planned sales and events and created a consolidated contact list of magazines for press releases and news. •Created company outreach system, led sale order entry, organized the show room and managed the booth for the Winter Outdoor Retailer Show. Key part in product selection for next two seasons. •Monitored various social media platforms to create Instagram and Facebook posts as well as promotional emails and signs.

  • UBS
    • Switzerland
    • Financial Services
    • 700 & Above Employee
    • Intern & Administrative Assistant
      • May 2017 - Aug 2017

      •Created efficient and organized filing system, communicated with clients with scheduling meetings and events, handled correspondence and created spreadsheets compiling information from meetings. •Got a glimpse into the financial banking world. •Created efficient and organized filing system, communicated with clients with scheduling meetings and events, handled correspondence and created spreadsheets compiling information from meetings. •Got a glimpse into the financial banking world.

  • Kappa Alpha Theta, Beta Iota Chapter
    • United States
    • 1 - 100 Employee
    • Couture/Design Chair
      • Jan 2016 - Jan 2017

      •Designed apparel and merchandise for the Beta Iota chapter of Kappa Alpha Theta. •Connected with designing companies, created designs, figured out the most effective and costly way to create a product, came up with ways to represent the chapter and collaborated with event/ committee heads. •Designed apparel and merchandise for the Beta Iota chapter of Kappa Alpha Theta. •Connected with designing companies, created designs, figured out the most effective and costly way to create a product, came up with ways to represent the chapter and collaborated with event/ committee heads.

  • ALYCE Paris
    • United States
    • Retail Apparel and Fashion
    • 1 - 100 Employee
    • Fashion Intern
      • May 2016 - Aug 2016

      -Organized the annual fashion show and partnered with companies in the surrounding area to create a gift bag for guests. Assisted models during photo shoots, media events and fashion shows. Helped with shipments of clothing and choosing models for certain bookings while also completing other fashion-oriented tasks such as steaming dresses to prepare them for photo shoots and fashion shows, repairing damaged dresses and organizing the social media platforms for the company. -Fashion Intern, Photography, Working with Models: Dressing/Photographing, Customer Service, Contacting Companies, Steaming Dresses, Repair Department, Sewing, Event Planning. Show less

  • Northwestern University
    • United States
    • Higher Education
    • 700 & Above Employee
    • Usher
      • Aug 2012 - Dec 2014

      Worked as an usher for those with tickets in the VIP sections at Northwestern Football games. Worked as an usher for those with tickets in the VIP sections at Northwestern Football games.

  • Ravinia Festival
    • United States
    • Music
    • 100 - 200 Employee
    • Usher
      • May 2011 - Sep 2014

      Worked as an usher to bring customers to their seats in the pavilion. Dealt with customer service issues, handling crowds and improved people skills. Worked as an usher to bring customers to their seats in the pavilion. Dealt with customer service issues, handling crowds and improved people skills.

Education

  • University of Colorado Boulder
    Bachelor of Science - BS, Strategic Communication in Public Relations
    2015 - 2019

Community

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