Creative Lead

• Mar 2023 - Present

Creative

• Feb 2022 - Mar 2023

Working with clients like L'Oreal, Sirius XM, United Airlines and more to develop & direct creative for digital marketing ads across social & e-commerce platforms.

Creative Director

• May 2021 - Present

I'm currently working on a variety of short-term projects with different clients, here's what I can share: •Styling Director | Camp EDC Las Vegas •Creative Director | Music Video •Web Re-Design | Fashion line •Content Creator | Tiktok @bananabonani I'm currently working on a variety of short-term projects with different clients, here's what I can share: •Styling Director | Camp EDC Las Vegas •Creative Director | Music Video •Web Re-Design | Fashion line •Content Creator | Tiktok @bananabonani

Art Department Coordinator

• Jun 2021 - Sep 2021

•Directed the art department's advancing, on-site production, & breakdown of a 7,000 person festival with 4 major stages. •Managed & monitored over 15 employees ensuring the initiation & completion of their day-to-day tasks including building out all schedules & collaborating w/ other departments, successfully bringing the department to finishing on schedule & budget. •Worked with the founders to plan & build department strategy & conflict resolution methods. •Led & executed the purchasing & organization of all supplies & inventory. Show less

UX Designer | Virtual Reality

• Mar 2021 - Jun 2021

•Supported a cross-functional global team, managing team interns and project management of brand-building efforts, and scaling startup applications. •Led research, data analysis, and user feedback survey collection to spearhead a 2-month design sprint, creating a webXR MVP. •Developed a prototype and led team through the design of wireframes and screens for each user flow, contributed to presentation for investors & stakeholders to gain buy-in. •Led & conducted user research for the business-facing & customer-facing ends of the product. •Developed storyboards, user flows & wireframes, visualizing AI technology & designing across multiple platforms including web, mobile & virtual reality. •Pioneered the design and build of Brand’s first design system including innovative responsive layouts and graphic UI style guide elements, including menus, tabs, buttons, & icons. Show less

UX Designer

• Feb 2021 - Mar 2021

•Redesigned & rebranded the adventure safely app. An android app that locates cell phone coverage in remote areas & sends texts to loved ones to let them know their adventurer is safe •Utilized competitive analysis user interviews, usability testing, affinity mapping & more to solve the app's 70% dropoff rate •Created a persona, journey map, midfi & HiFi prototypes •Brought the app from a 40% success rate to 90% (as learned from usability testing) •Redesigned the brand, reformatted the business model & back-end technology to create a new way for the app to collect data that would be more beneficial to the user & the success of the business Show less

Creative Director & Producer: BUTT-CON

• Nov 2019 - Sep 2020

•Special events & marketing producer for the modern bidet brand, Tushy. •Responsible for conceptualizing, designing, directing, and producing all marketing digital & experiential events including a 90-minute digital variety special & multiple brand events. •Hired, managed & directed over 10 different teams in a variety of departments including pre & post-production, photo & video, talent, vendors, social teams, and all event staff. •Developed, staffed & ran over 15 different video shoots. •Facilitated & ran multiple strategy & assessment workshops with the creative team. Most recently pivoting the planned physical event to a digital space. •Managed individual event's $100,000 budgets. Brought in $50k in sponsorships, exceeding the $20k goal. Show less

Creative Producer

• Jan 2019 - Jun 2020

•Lead producer for the startup, Listen Bar, specializing in creating alcohol-free bar popups & events in New York City •Ran programming, planning, & managed all activities, venues & all employees involved in production. •Developed & maintained relationships with over 20 brand partnerships & vendors. •Developed & ran brand’s social strategy & digital pivot during COVID-19. •Developed and oversaw over 40 events in 2019 & 2020. •Lead producer for the startup, Listen Bar, specializing in creating alcohol-free bar popups & events in New York City •Ran programming, planning, & managed all activities, venues & all employees involved in production. •Developed & maintained relationships with over 20 brand partnerships & vendors. •Developed & ran brand’s social strategy & digital pivot during COVID-19. •Developed and oversaw over 40 events in 2019 & 2020.

Design Assistant

• Mar 2018 - Nov 2018

Fabrication & install on the continiung changing visuals for Eataly locations around the world. Fabrication & install on the continiung changing visuals for Eataly locations around the world.

Box Office Manager & Production Assistant

• Apr 2018 - Apr 2018

--Managed the box office at Rollins theatre, one of 10 venues a part of Fusebox, a 5-day festival showcasing new international performance and visual artworks. --Worked directly with all stage managers to run front of house for immersive performances that required special audiences entrances and exits. --Reset the theatre in between each performance & the venue to accommodate 2 different shows --Worked with the theatre overall including load in/out, hanging & cueing lights, building & maintaining sets etc. Show less

Set Designer

• Nov 2016 - Dec 2016

Responsible for designing sets for 6 different plays for the Florida Player’s New Works Festival, a festival featuring a selection of plays written by students.

Assistant Stage Manager

• Sep 2016 - Oct 2016

Managed rehearsals and the entire backstage of the student-run show, All New People.

Curator

• Aug 2016 - Dec 2016

Selected 18 artists to take part in the first ever TEDX UF Art’s Showcase. Planned and directed 6 weeks of sessions with the chosen artists in order to facilitate the creation of their work. Selected 18 artists to take part in the first ever TEDX UF Art’s Showcase. Planned and directed 6 weeks of sessions with the chosen artists in order to facilitate the creation of their work.

Project Manager

• Jan 2016 - Aug 2016

One of 4 students selected to work on the production of JUMP!STAR with artist George Ferrandi, a one-of-a-kind festival designed to celebrate the eventual shift of the North Star. Project commissioned by the Washington Project for the Arts. http://www.jumpstar.love/ One of 4 students selected to work on the production of JUMP!STAR with artist George Ferrandi, a one-of-a-kind festival designed to celebrate the eventual shift of the North Star. Project commissioned by the Washington Project for the Arts. http://www.jumpstar.love/

Chief Disruption Officer

• Jun 2014 - Sep 2015

www.docoolshit.org •Head developer of a one-day entrepreneurship workshop with The Mastercard Foundation •Head developer of 5-day entrepreneurship workshops Responsibilities include: •Developing and working with the applicants and the application process •Developing curriculum and content for entrepreneurship workshops •Managing all staff & contactors •Directing live events www.docoolshit.org •Head developer of a one-day entrepreneurship workshop with The Mastercard Foundation •Head developer of 5-day entrepreneurship workshops Responsibilities include: •Developing and working with the applicants and the application process •Developing curriculum and content for entrepreneurship workshops •Managing all staff & contactors •Directing live events

Director of Arts and Creative Promotions

• Jan 2014 - May 2014

·Active member of Student Government Productions ·Participated in event promotion via social media, word of mouth, passing out flyers and putting up posters ·Creating, organizing and designing unique content ·Active member of Student Government Productions ·Participated in event promotion via social media, word of mouth, passing out flyers and putting up posters ·Creating, organizing and designing unique content

Public Relations Intern

• Jan 2013 - Jan 2014

·Non-profit organization dedicated to raising money for the restoration of sacred art pieces at the Uffizi Gallery in Florence, Italy ·Form media lists of relevant publications ·Run the organization’s Instagram and Twitter as well as maintaining publicity through all aspects of social media · Discuss and generate ideas to further expand the appeal of the organization ·Non-profit organization dedicated to raising money for the restoration of sacred art pieces at the Uffizi Gallery in Florence, Italy ·Form media lists of relevant publications ·Run the organization’s Instagram and Twitter as well as maintaining publicity through all aspects of social media · Discuss and generate ideas to further expand the appeal of the organization