Experience

Prologue

• Design Services
• 1 - 100 Employee

• Producer/Project Manager

  • Mar 2021 - Present

  Los Angeles, California, United States



Portal Universe.ETH

• Technology, Information and Media

• Producer & Project Manager

  • Feb 2022 - Present



Store No. 8

• United States
• Retail
• 100 - 200 Employee

• Product Manager, Commerce Innovation (Insperience/Spatialand)

  • Feb 2020 - Jan 2021

  Venice, California • Led Commerce initiatives at Virtual Reality startup under Walmart’s Store No. 8 incubator for next-gen retail • Established results-driven processes across teams to craft a novel shopping experience competitive with established channels (web, mobile, brick and mortar) • Analyzed key customer journey touch points and developed roadmap and KPI’s for Virtual Reality shopping app • Conducted consumer research and user testing to iterate from proof of concept to launch-ready… Show more • Led Commerce initiatives at Virtual Reality startup under Walmart’s Store No. 8 incubator for next-gen retail • Established results-driven processes across teams to craft a novel shopping experience competitive with established channels (web, mobile, brick and mortar) • Analyzed key customer journey touch points and developed roadmap and KPI’s for Virtual Reality shopping app • Conducted consumer research and user testing to iterate from proof of concept to launch-ready application Key Projects: • Established analytics strategy and managed implementation from tagging to data visualization • Partnered with Marketing to craft interactive customer communications in alignment with go-to-market strategy • Collaborated with Engineering and internal Walmart teams to architect identity flow and user profile creation

• Jr Product Manager (Insperience/Spatialand)

  • Feb 2019 - Feb 2020

  Venice, California



Barneys New York

• United States
• Retail
• 700 & Above Employee

• Manager, Digital Experience & Innovation

  • Nov 2018 - Feb 2019

  • Partnered cross-functionally with technology, creative, retail operations and marketing teams to define and drive best in class digital customer experience • Utilized data analytics to define success metrics, determine product roadmap and drive incremental quick wins • Collaborated with customer service and social media to integrate customer feedback into innovation roadmap Key Projects: • Led online experience for launch of new beauty category; drove product awareness and… Show more • Partnered cross-functionally with technology, creative, retail operations and marketing teams to define and drive best in class digital customer experience • Utilized data analytics to define success metrics, determine product roadmap and drive incremental quick wins • Collaborated with customer service and social media to integrate customer feedback into innovation roadmap Key Projects: • Led online experience for launch of new beauty category; drove product awareness and demand ahead of in-store launch • Produced web shop for thedropLA immersive pop-up event; increased vendor exposure 2x and drove attributable revenue by over 30% • Managed project to streamline 3 disparate iOS apps into singular cohesive Barneys shopping app • Advanced international strategy on Barneys.com and partner sites

• Digital Experience Coordinator

  • Sep 2017 - Oct 2018

  Greater New York City Area

• Digital Experience and Communications Assistant

  • Nov 2016 - Aug 2017

  Greater New York City Area



SWAROVSKI

• Switzerland
• Retail Luxury Goods and Jewelry
• 700 & Above Employee

• Freelance Digital Copywriter

  • Aug 2016 - Dec 2016

  Greater New York City Area



Gogoluxe

• Retail
• 1 - 100 Employee

• Fashion Market Intern

  • Aug 2016 - Nov 2016

  New York, NY GOGOLUXE is the US-based consulting office for leading international retailers. - Managed New York Fashion Week ticket requests for 25 senior-level clients from renowned international retailers in the luxury space. - Negotiated directly with senior executives at established and emerging designer brands and top-tier PR firms. - Maintained database and coordinated invitation delivery to clients for over 180 fashion shows and events. - Given the high volume and fast-paced… Show more GOGOLUXE is the US-based consulting office for leading international retailers. - Managed New York Fashion Week ticket requests for 25 senior-level clients from renowned international retailers in the luxury space. - Negotiated directly with senior executives at established and emerging designer brands and top-tier PR firms. - Maintained database and coordinated invitation delivery to clients for over 180 fashion shows and events. - Given the high volume and fast-paced environment, time management and an ability to prioritize tasks were crucial. Show less



Knoll

• United States
• Furniture and Home Furnishings Manufacturing
• 700 & Above Employee

• Marketing Intern

  • Jun 2015 - Aug 2015

  Greater New York City Area Summer marketing intern for both KnollStudio and KnollTextiles. KnollTextiles: - Performed competitive pricing research on 4 competitors for a new acoustical panel product. - Researched and developed 5 additional marketing profiles to add to a series initiated the previous summer. - Helped identify errors in advanced search function on website and implement additional back-end features. KnollStudio: - Worked with marketing team to update internal electronic… Show more Summer marketing intern for both KnollStudio and KnollTextiles. KnollTextiles: - Performed competitive pricing research on 4 competitors for a new acoustical panel product. - Researched and developed 5 additional marketing profiles to add to a series initiated the previous summer. - Helped identify errors in advanced search function on website and implement additional back-end features. KnollStudio: - Worked with marketing team to update internal electronic marketing resources on the back-end. - Performed market research on 6 competitors to determine competitive landscape for a new product launch. - Sourced and aggregated over 400 installation photos of Knoll products for a digital photo bank to aid the sales team. Show less



Collective Show

• Intern

  • Jul 2014 - Aug 2015

  New York, New York - Worked with 4 founders of art nonprofit that brings together artist collectives worldwide for local group shows. - Developed social media strategy and simultaneously managed 3 social media accounts. - Initiated Collective Show blog and conducted 4 interviews with founders of artist collectives for a new interview series. - Contacted 130 past collaborators to develop an updated network directory. - Researched funding for new 501(c)3 nonprofit status.



FACTORY PR

• United States
• Public Relations and Communications Services
• 1 - 100 Employee

• Fashion Week Intern

  • Feb 2015 - Feb 2015

  New York, New York - Worked on a rotating team of 7 interns to assist in the production of 5 New York Fashion Week events in 4 days. - Helped to source and coordinate delivery of supplies to the venue. - Assisted with set-up, event management, and breakdown.



Knoll

• United States
• Furniture and Home Furnishings Manufacturing
• 700 & Above Employee

• KnollTextiles Marketing Intern

  • Jul 2014 - Aug 2014

  New York, New York - Developed a series of 4 marketing profiles to highlight custom design capabilities for sales team and annual Board meeting. - Performed competitive research to identify LinkedIn strategy of 8 companies and developed report for Marketing Director. - Supported implementation of advanced search function on website and scrubbed for potential errors. - Internship was extended 2 weeks.



The Fralin, UVa Art Museum

• Development Assistant

  • Aug 2012 - May 2013

  Charlottesville, Virginia Area - Maintained Museum's donor network and member database. - Helped develop fundraising strategies; coordinate and prepare mailings. - Assisted planning and coordination of monthly student receptions, with average of 350 attendees per month.