Experience

Northlake Financial

• Canada
• Financial Services
• 1 - 100 Employee

• Full Stack Digital Marketer

  • May 2022 - Present



Create Science

• Canada
• Entertainment Providers

• Chief Executive Officer

  • Oct 2020 - Present

  Overall organizational management and pursuit of nonprofit mission. Focused on research, grant writing, sales and partnerships. Applies creativity to proposals, presentations, website and social. Overall organizational management and pursuit of nonprofit mission. Focused on research, grant writing, sales and partnerships. Applies creativity to proposals, presentations, website and social.



Transmedia Zone

• Canada
• Media Production
• 1 - 100 Employee

• Transmedia Zone Team

  • May 2017 - Dec 2020

  Transmedia Zone is an incubator for storytelling, media and creative industries operating out of Ryerson University. Transmedia Zone is an incubator for storytelling, media and creative industries operating out of Ryerson University.



Science Everywhere

• Canada
• Entertainment Providers
• 1 - 100 Employee

• Director of Marketing & Media

  • Jan 2017 - Dec 2020

  Leads the team in execution of social media and marketing strategies. Translates events into rich digital media experiences. Develops strategic marketing partnerships. Designed the brand and all promotional materials. Leads the team in execution of social media and marketing strategies. Translates events into rich digital media experiences. Develops strategic marketing partnerships. Designed the brand and all promotional materials.



Triangles

• Canada
• Advertising Services
• 1 - 100 Employee

• Project Manager

  • May 2015 - Jul 2019

  Executed digital ROI initiatives for local and international brands. Worked directly with clients to manage all phases from concept through delivery, optimization and reporting. Applied expert knowledge of campaign strategy, website building, audience targeting, media buying, creative design & copywriting. Executed digital ROI initiatives for local and international brands. Worked directly with clients to manage all phases from concept through delivery, optimization and reporting. Applied expert knowledge of campaign strategy, website building, audience targeting, media buying, creative design & copywriting.



Nimble Media

• Canada
• Writing and Editing
• 1 - 100 Employee

• Videographer

  • Apr 2015 - Jun 2015

  Wrote, filmed, hosted & edited 20 videos explaining the necessity of online marketing. Wrote, filmed, hosted & edited 20 videos explaining the necessity of online marketing.



Pumpkinseed Media Group

• Media Specialist

  • Feb 2014 - Jan 2015

  Managed and operated 3 online magazines and a database. Applied SEO to improve all site rankings. Created daily social media posts across 8 channels. Attended media events as a solo reporter. Other tasks included researching, writing articles and designing ads. Managed and operated 3 online magazines and a database. Applied SEO to improve all site rankings. Created daily social media posts across 8 channels. Attended media events as a solo reporter. Other tasks included researching, writing articles and designing ads.



Nettel Media

• Canada
• Media Production
• 1 - 100 Employee

• Freelance Editor & Set Assistant

  • Jul 2013 - Jul 2014

  I edited doc-style videos using Final Cut Pro. Recorded voice overs and helped on set. I edited doc-style videos using Final Cut Pro. Recorded voice overs and helped on set.



The Haze FM

• Radio Host & Producer

  • Sep 2013 - Dec 2013

  Hosted weather and traffic during the live morning show. Wrote and recorded local news reports, advertisements and bits. Hosted weather and traffic during the live morning show. Wrote and recorded local news reports, advertisements and bits.



Discovery Inc

• United States
• Entertainment
• 700 & Above Employee

• Intern

  • Apr 2013 - Jun 2013

  The science and technology show Daily Planet that airs on Discovery Channel Canada was my first experience with the exciting world of television. Each morning I took meeting minutes and pitched my own ideas. I edited NASA footage, tele prompted, wrote a daily overview of the show for the web, and did lots of researching. I was on the phone with people around the world to learn about their research and I frequently attended meetings to explain my findings. I also got involved with host Ziya Tong and her “Ziyology” segment. I came up with many of my own ideas, searched through scientific papers, wrote scripts and helped on the set. I also got to help out with fun science demos, sit in the edit suites, go out on shoots, transcribe and shot list.



Sheridan College

• Canada
• Higher Education
• 700 & Above Employee

• Host and Reporter

  • Jan 2013 - Apr 2013

  I alternated roles each week.

• Departmental Assistant

  • Sep 2012 - Apr 2013

  As a DA for the Journalism Broadcast, New Media, and Advanced TV and Film programs, I handled the rentals and returns of our equipment by other students. I also inspected and maintained each item to ensure all the equipment was properly taken care of.



Sheridan College

• Canada
• Higher Education
• 700 & Above Employee

• Journalist

  • 2012 - 2012

  As the only student journalist at Sheridan Production House I focused on planning, researching, directing and editing many of the editorial pieces we created. I learned advanced lighting, camera and editing techniques that are not taught in my journalism program As the only student journalist at Sheridan Production House I focused on planning, researching, directing and editing many of the editorial pieces we created. I learned advanced lighting, camera and editing techniques that are not taught in my journalism program