Senior Creative Digital Account Manager

• Feb 2023 - Present

Freelance

• Dec 2016 - Present

Aside from my regular full-time employment, I also work as a freelance content creator and photographer, the content produced predominately for digital marketing purposes. I have worked with a variety of clients such as: - Jo Malone London - YSL Beauty - L'Occitane - Lancôme - Estée Lauder - Pandora - UNIQLO - Crumpler - Olga Berg Clutches - Charles Rose - RUOK? Day - So Frenchy So Chic Festival - Viktor & Rolf Fragrances - Ralph Lauren Fragrances https://www.emilybeatrice.com https://www.instagram.com/emily.beatrice/ Show less

Account Manager & Creative Lead

• Feb 2022 - Feb 2023

Account Manager

• Jan 2021 - Feb 2022

Digital Account Manager

• Nov 2020 - Jan 2021

As Digital Account Manager, I was responsible for the strategy and execution of creative comms across a portfolio of clients. Notable projects: - I helped manage the art direction and execution of editorial-style photoshoots for Chadstone, as well developing and copywriting for monthly digital content calendars. - Gained experience in managing the production and supplier management for photoshoots - Developed strategic creative proposals for successful client pitches - Copywriting for Piper-Heidseick, strategically incorporating the soft launch of a new global brand platform - Copywriting and development of digital content calendars for Mercedes-Benz Show less

Account Executive

• Sep 2019 - Nov 2020

My role as an Account Executive at Ogilvy (primarily supporting the Mondelez account) involves supporting the account management team in the day to day management of the account, to ensure a seamless and superior level of service is delivered to the client every day. I’m responsible for the day to day administration of the account (including financial administration), under the direction of the Account team, as well as end-to-end project management and briefing of the execution of deliverables.

Social Media Community Manager

• Jun 2018 - Sep 2019

My role as Social Media Community Manager entails managing clients’ social presence and supporting the Social Media Manager to ensure all relevant communication, across the business, is supported on key social platforms to effectively engage varied client segments.I am also responsible for developing and creating social content for my clients (includes planning shoots, styling shoots and photographing content myself), as well as developing media plans and building ads for paid social advertising. I am also responsible for posting content on our clients’ social media pages, moderating User Generated Content that appears on clients’ social media pages, escalating any issues to the appropriate internal/client teams, and reporting on performance and activity.At Ogilvy, I have had the opportunity to work on clients such as Cadbury Australia, AAMI, Elucent Skincare, Hostplus, and Swinburne Online, amongst others. Show less

Community Manager

• Jul 2017 - Jun 2018

Clients - Mercedes-Benz (Australia and New Zealand) - Mercedes me Concept Store Melbourne - Cadbury and Pascall (New Zealand) My role as Community Management Specialist fundamentally entails management of the social media accounts for select clients of the agency. My responsibilities include, but are not limited to; Media buying, copywriting, scheduling posts, developing content calendars, strategising engagement and growth tactics, reporting, and data and insight management. Show less

Event Director

• Feb 2017 - Nov 2017

My role as Events Director of the BSA involves the organisation and delivery of all social and employability events for business students at RMIT, excluding the Business Ball. My primary responsibility is to make the final call on all decisions associated with these events, and to effectively delegate responsibilities and tasks to my Events Team. It is also within the scope of my role to report project developments to the oversight committee, as well as ensure that there will be a viable replacement for my position after my term. Show less

Social Media Coordinator

• Feb 2016 - Jun 2017

Content Creator

• Dec 2016 - May 2017

Events Assistant

• Feb 2017 - Mar 2017

Accounts Manager and Event Coordinator

• Dec 2015 - Dec 2016

・Connecting with and managing current and non-current accounts ・Organising, coordinating and overseeing events and campaigns Events: Bistro Morgan Pop-Up, Workshop Brothers CBD Launch, Operator 25 'Dashing Through The Snow' Christmas Event Campaigns: Kaya Health Clubs, Matcha Company, Black Honey Skincare ・Attending and arranging meetings with current and prospective clients ・Social media management (both for W & Co. PR and accounts) ・Connecting with and managing current and non-current accounts ・Organising, coordinating and overseeing events and campaigns Events: Bistro Morgan Pop-Up, Workshop Brothers CBD Launch, Operator 25 'Dashing Through The Snow' Christmas Event Campaigns: Kaya Health Clubs, Matcha Company, Black Honey Skincare ・Attending and arranging meetings with current and prospective clients ・Social media management (both for W & Co. PR and accounts)