Emily Heugel
Marketing & Promotions Manager at Goff's Enterprises, Inc.- Claim this Profile
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English Native or bilingual proficiency
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Spanish Elementary proficiency
Topline Score
Bio
Experience
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Goff's Enterprises, Inc.
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United States
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Wholesale Building Materials
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1 - 100 Employee
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Marketing & Promotions Manager
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Oct 2019 - Present
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Sales and Marketing Coordinator
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Sep 2015 - Oct 2019
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University of Wisconsin-Whitewater
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United States
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Higher Education
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700 & Above Employee
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Marketing/Events Staff
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Sep 2013 - May 2015
- Coordinate promotions at sporting events - Display school spirit while hosting promotions at sporting events - Brainstorm and prepare for athletic events - Operate scoreboard/music at home athletic events - Work admissions table and handle money - Maintain flexibility and knowledge in order to fill in at any position needed - Coordinate promotions at sporting events - Display school spirit while hosting promotions at sporting events - Brainstorm and prepare for athletic events - Operate scoreboard/music at home athletic events - Work admissions table and handle money - Maintain flexibility and knowledge in order to fill in at any position needed
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Creative Marketing Unlimited
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Whitewater, WI
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President
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Jan 2012 - May 2015
CMU is a student-run market research company affiliated with UW-Whitewater American Marketing Association . It allows me to get hands-on experience with real-world clients and assisting with their projects. I held the President position in the Fall Semester of 2014. Fort Health Care Account - Improved quantitative data analysis skills using Survey Monkey - Responsible for research reports for Fort Health Care to find significant differences of customer satisfaction between each quarter - Oversee the work of 8 team members NueMedia, LLC - Oversee the work of 8 group members and report to client with updates - Compile company descriptions and contact information for numerous clients to be added to an online database UW-Whitewater Earth Initiative - Plan relevant events - Persuade involvement from peers - Responsible for promoting sustainability throughout campus Working for Whitewater Wellness - Promote wellness on campus - Assist in planning city-wide events - Brainstorming creative projects to increase awareness BomBoard - Conduct primary research (phone, and online interviews) - Analyze secondary research - Brainstorm creative events and social media output - Conduct events to create awareness and gain interest Lake Geneva Women's Weekend - Work with the Women's Weekend staff to coordinate a large event of 300+ women - Coordinate involvement from Lake Geneva businesses - Provide many ideas towards themes, activities, and promotions
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American Marketing Association
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United States
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Non-profit Organizations
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700 & Above Employee
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Executive Board Member
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Sep 2010 - May 2015
The American Marketing Association is the largest professional marketing society in America with nearly 45,000 members. AMA prepares collegiate students to enter the world of marketing and continues to assist members after graduation. Members of AMA take advantage of professional development programs through meetings, workshops, and seminars here at UWW or at one of the other 400 nation-wide chapters. These programs allow members to interact and network with other marketers. The American Marketing Association chapter in Whitewater has over 100 members and is the largest organization at UW-Whitewater. We are currently Platinum Chapter Of The Year for the 2nd consecutive year. This organization has taken me out of my comfort zone and taught me so much about myself and my future. - Attended numerous speaker meetings - AMA Regional Conference (UW-Whitewater 2012, 2013, 2014) - AMA Regional Conference (Florida International University 2013) - AMA Regional Conference (Ferris State University 2013, 2014) - AMA Regional Conference (UW-Eau Claire 2014) - AMA National Conference (New Orleans 2013, 2014, 2015) - Attended workshops including: Marketing Research, Photoshop, Sustainability, Linked In, Sports Marketing - Attended certificate programs including: Financial, Retail, Sales
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NueMedia, LLC
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Stoughton, WI
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Database Assistant
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Jun 2013 - Dec 2014
- Research and input information for numerous clients into a database - Organize product descriptions on a database for clients - Research and input company descriptions for numerous clients into a database - Research and input information for numerous clients into a database - Organize product descriptions on a database for clients - Research and input company descriptions for numerous clients into a database
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Big Radio
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United States
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Broadcast Media Production and Distribution
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1 - 100 Employee
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Promotions/Office Intern - 105.9 The Hog
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May 2014 - Sep 2014
- Assist with set up and execution of live broadcasts - Maintain creativity while writing promotions and copy - Create event recaps - Generate lead sheets - General office and receptionist tasks - Assist with set up and execution of live broadcasts - Maintain creativity while writing promotions and copy - Create event recaps - Generate lead sheets - General office and receptionist tasks
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Applied PHD Research
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Whitewater, Wisconsin
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Market Research
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Jun 2013 - Sep 2013
- Surveyed members of the community for research purposes - Compiled survey results - Surveyed members of the community for research purposes - Compiled survey results
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Coach
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United States
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Retail Apparel and Fashion
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700 & Above Employee
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Sales Associate
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Sep 2012 - Jun 2013
- Display customer service - Enhance customer experience and up selling to improve sales - Attention to detail - Cash handling experience as a cashier - Assisted in achieving store sales goals - Display customer service - Enhance customer experience and up selling to improve sales - Attention to detail - Cash handling experience as a cashier - Assisted in achieving store sales goals
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New Holstein Aquatic Center
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New Holstein, WI
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Lifeguard
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Jun 2008 - Sep 2012
- Monitored the safety of the patrons - Lead swimming lessons for beginners - Conducted water aerobics - Supervised staff - Participated in many hours of training - Monitored the safety of the patrons - Lead swimming lessons for beginners - Conducted water aerobics - Supervised staff - Participated in many hours of training
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Scott Umland Insurance Services
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New Holstein, WI
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Office Administrative Assistant
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Jun 2006 - Sep 2012
- Organized office material (eg. Filing) - Followed detailed procedures for entering customer information - Processed specialized documents (eg. Premiums, Renewals) - Organize and distributed mail - Maintained customer relations - Organized office material (eg. Filing) - Followed detailed procedures for entering customer information - Processed specialized documents (eg. Premiums, Renewals) - Organize and distributed mail - Maintained customer relations
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Siebken's Resort
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Elkhart Lake, Wisconsin
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Waitress
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May 2011 - Aug 2011
- Displayed customer service and maintained relationships - Time managed multiple tasks in a fast paced environment - Handled cash - Memorized menu options - Displayed customer service and maintained relationships - Time managed multiple tasks in a fast paced environment - Handled cash - Memorized menu options
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Education
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University of Wisconsin-Whitewater
Undergraduate, Advertising/Marketing -
New Holstein High School
High School Diploma