Experience

Ovative Group

• United States
• Advertising Services
• 400 - 500 Employee

• • Aug 2022 - Present

  As a Sr. Manager, I lead delivery of consulting projects ranging across customer strategy and segmentation, marketing strategy, digital media activation, and marketing measurement. I also support our growing Research & Insights capability, monitoring trends across digital media, technology, and consumer behavior to produce media strategies, consumer insights, and future-looking predictions / implications across industries relevant to Ovative’s client base.

• • Oct 2020 - Aug 2022

  Led workstreams supporting projects across digital media and customer strategy for clients within retail and health insurance. Led review and selection of three new syndicated tools / competitive data sets to support stronger insights and media strategies across all Ovative clients.



Target

• United States
• Retail
• 700 & Above Employee

• • Apr 2019 - Oct 2020

  Led a team of 14 inventory analysts for all categories across Target's Sporting Goods product assortment. My primary function was coaching and developing my team to ensure out of stock and inventory goals were met.

• • Sep 2017 - Apr 2019

  Supported 40+ inventory analysts across the Beauty and Essentials pyramid as a supply chain and inventory management expert. Assisted in the creation of inventory strategies, managed forecast validation for key seasonal timeframes, and facilitated 2-3 trainings per month.

• • Aug 2015 - Aug 2017

  Designed and managed the $500M annual enterprise inventory strategy for Target’s Suncare, Specialty Bath, Hand & Body Lotion, and Designer Fragrance businesses.



Target

• United States
• Retail
• 700 & Above Employee

• Business Analyst Intern - Cosmetics

  • Jun 2014 - Aug 2014

  Collaborated with a 3-person team to develop a sustainable strategy for improving chronic out of stock locations across Target's Beauty and Cosmetics businesses. Collaborated with a 3-person team to develop a sustainable strategy for improving chronic out of stock locations across Target's Beauty and Cosmetics businesses.



St. Olaf College

• United States
• Higher Education
• 700 & Above Employee

• Business Manager

  • May 2013 - May 2014

  Managed all elements of the publication's $22,000 annual budget including stipends, invoices, and subscriptions. Contracted with 4-5 nationwide advertisers each week and increased local customer base to double advertising profits. Managed all elements of the publication's $22,000 annual budget including stipends, invoices, and subscriptions. Contracted with 4-5 nationwide advertisers each week and increased local customer base to double advertising profits.



TEK Products

• Cedar Rapids, Iowa Area

• Marketing and Research Intern

  • Jun 2013 - Aug 2013

  Performed self-guided research and detailed data scrub to complete an overhaul of company sales system. Streamlined business-to-business sales operating efficiency through database integration, which resulted in an additional $6M in earnings potential. Performed self-guided research and detailed data scrub to complete an overhaul of company sales system. Streamlined business-to-business sales operating efficiency through database integration, which resulted in an additional $6M in earnings potential.



Kids First Center for Divorce

• Cedar Rapids, Iowa Area

• Legal Intern

  • Jun 2013 - Aug 2013

  Created a digitized database containing hundreds of client and donor records to increase firm's ease of access. Observed hearings at the local courthouse and attended attorney meetings within judges' chambers. Created a digitized database containing hundreds of client and donor records to increase firm's ease of access. Observed hearings at the local courthouse and attended attorney meetings within judges' chambers.



Rockwell Collins

• United States
• Aviation and Aerospace Component Manufacturing
• 700 & Above Employee

• Government Systems Marketing Intern

  • May 2012 - Aug 2012

  Collaborated with members of full-time marketing team to create a complete inventory of all existing marketing collateral. Updated 4-5 sales presentations to meet new "Challenger Sale" requirements. Assisted with the input and correction of sales data. Collaborated with members of full-time marketing team to create a complete inventory of all existing marketing collateral. Updated 4-5 sales presentations to meet new "Challenger Sale" requirements. Assisted with the input and correction of sales data.