Experience

White Chalk Road

• Australia
• Advertising Services
• 1 - 100 Employee

• Search Marketing Manager

  • Nov 2021 - Present

  My primary responsibility as a Search Marketing Manager is to help my portfolio of clients grow their business and maximise the benefit of their web marketing hours with White Chalk Road. The initial goal is to achieve a return on investment for my clients, followed by sustainable long-term growth. I develop and align the online marketing strategy to my client’s business strategy. White Chalk Road is a specialist Search Marketing Agency providing expert SEO and Paid Search Management services. We work with the owners of small and medium-sized businesses in Perth whose greatest challenge is being found online. We help these companies by reaching, engaging and converting their target audience into customers. WCR has a dedicated team of local Perth SEO professionals and paid search advertising consultants. We pride ourselves on always putting the customer first, providing the highest quality customer service. We work in an industry that requires in-depth technical knowledge and where search algorithms change weekly, so we are constantly updating our methodologies, aligned with the frequent changes in the industry. Our professional team have years of industry knowledge and a deep understanding of what your business needs to succeed. Our Marketing Managers provide transparent monthly reports, which are easily digestible, and give you actionable insights, to ensure your online marketing is a continued success. https://www.whitechalkroad.com.au/



Isentia

• Australia
• Public Relations and Communications Services
• 700 & Above Employee

• Account Manager (WA)

  • Jan 2014 - Jun 2021

  In my Account Manager role, I was the primary contact for a portfolio of high-profile clients, as well as leading a high-performing team to continue to deliver unparalleled support and service to our clients.- Developed excellent relationships with clients, both corporate and government, to ensure they are across all of their media issues and objectives.- Ensured the retention and renewal of clients within my portfolio, in a highly competitive environment.- Proactively met with clients to gain a deep understanding of their needs and to assist them with utilising the Isentia service- Responded to client queries and requests quickly, efficiently, and with a focus on great service.- Provided education and positioning new products and services for clients- Collaborated with my Client Solutions Director and other key internal stakeholders on sales strategies to grow the client portfolio and reduce risk- Leadership of a high performing team, providing feedback, development, and recognition- Skilled use of all internal tools, including Salesforce CRM software to manage contract life-cycles, sales opportunities, and pipeline according to monthly product targets and campaigns.- Highly motivated with great attention to detail, media-savvy across all forms of media, with a natural inclination towards news, current affairs, and social.

• Client Services Coordinator

  • Jul 2012 - Jan 2014

  Provides administrative support to the WA Account Management team, ensuring the accuracy and relevancy of new account set ups, cancellations and client brief reviews- Knowledge of all iSentia’s back end systems needed to ensure the client service experience is of the highest level and any requests are actioned in a timely manner. This includes processing returns, missed content, billing issues and liaising with other areas of the business such as Operations, Search and Billing.- Expert knowledge of the company’s products and services, including Mediaportal, Analytics, Connect, BuzzNumbers and Insights analysis reports. This includes troubleshooting client queries and technical issues to ensure they get the most out of their service- Client facing role with a focus on developing strong relationships with clients- Identify internal issues and develop processes to improve client satisfaction and retention in a self –managed environment- Assisting the Newsdesk Executives with providing radio & TV content to clients, processing orders and alerting breaking news



Paynes Find Gold Limited

• Mining

• Office Manager & Personal Assistant

  • Oct 2010 - May 2012

  Developed and implemented office policies and procedures for a start-up gold exploration public company, including templates, forms and manuals - Executive support for the Managing Director and the Board, including diary and email management, travel and accommodation logistics, undertaking research and PA duties as required - Gatekeeper, facilitator and organiser, this front of house position requires careful liaising between the board, shareholders, suppliers and other stakeholders - Scheduling and co-ordination of external meetings and board meetings, including preparation of agendas and minutes - Maintaining the company website and assistance in the preparation of marketing materials, ASX announcements, investor presentations and operations reports - Hands-on experience in the mining industry, including tenement management, liaising with geological consultants, establishment of on-site operations base and office - Human resources experience, including organising and conducting interviews, training staff, preparing contracts and co-ordinating payroll with a service provider - General administrative duties: data entry, petty cash reconciliation, file management, purchase orders and supplier account management



Precise Media

• Acting Team Leader & Press Reader

  • Jan 2008 - May 2010

  - Media monitoring duties including using bespoke software to identify and select newspaper and magazine articles for a large number of clients in a range of sectors - Producing work of a consistently high quality whilst working under pressure to meet deadlines - As Acting Team Leader, was responsible for managing a team of readers, quality control, liaising with client services and other departments, training and developing new staff members - Assisted in writing the procedural manual for the Consumer Team and bonus submissions - General administration duties



Infocis Press Monitoring Ltd

• Account Manager & Press Reader

  • Nov 2005 - Dec 2007

  - Responsible for the day-to-day press cuttings and media monitoring for clients from diverse industries throughout London and overseas - Able to prioritise conflicting demands within tight deadlines to a high precision - Client relationship building - Database management and sales experience - Liaising with internal colleagues, external contractors and press offices - All administration duties - Responsible for the day-to-day press cuttings and media monitoring for clients from diverse industries throughout London and overseas - Able to prioritise conflicting demands within tight deadlines to a high precision - Client relationship building - Database management and sales experience - Liaising with internal colleagues, external contractors and press offices - All administration duties



London Spine and Joint Clinic

• Personal Assistant and Receptionist

  • Jun 2005 - Nov 2005

  - All office co-ordination and administration, including ‘front of house’ for the practice - Patient liaison: scheduling appointments, meeting and greeting all patients - Typing medical reports and patient record management - Preparing patient rooms and maintaining medical equipment - Handling accounts, invoicing and daily banking - Personal assistant to Dr. Ashton Vice - All office co-ordination and administration, including ‘front of house’ for the practice - Patient liaison: scheduling appointments, meeting and greeting all patients - Typing medical reports and patient record management - Preparing patient rooms and maintaining medical equipment - Handling accounts, invoicing and daily banking - Personal assistant to Dr. Ashton Vice



Blockbuster

• United States
• Retail
• 700 & Above Employee

• Store Manager

  • 2002 - 2005

  - Managing and co-ordinating a team and delegating duties, including staff training - Detailed product knowledge and assistance in marketing and promotions - Cash handling and End of Day procedures - Intense customer service and sales experience - Handling all customer concerns and complaints - Planning rotas - Phone and office administration including IT, sales and client relations - Overseeing stock control - Managing and co-ordinating a team and delegating duties, including staff training - Detailed product knowledge and assistance in marketing and promotions - Cash handling and End of Day procedures - Intense customer service and sales experience - Handling all customer concerns and complaints - Planning rotas - Phone and office administration including IT, sales and client relations - Overseeing stock control