Emily Paivalainen
Communications & Community Relations Coordinator at Hamilton-Oshawa Port Authority- Claim this Profile
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Bio
Credentials
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Hootsuite Platform Certification
HootsuiteApr, 2017- Nov, 2024 -
Social Media Marketing
HootsuiteApr, 2017- Nov, 2024
Experience
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HOPA Ports
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Canada
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Maritime Transportation
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1 - 100 Employee
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Communications & Community Relations Coordinator
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Jun 2019 - Present
Community Relations - Leading HOPA's community outreach activities - promoting goodwill, fostering and maintaining positive relationships with key local stakeholders. Communications - Developing and implementing creative communications strategies that enhance and extend the HOPA Ports brand, locally and throughout Southern Ontario.Marketing - Supporting business activities of HOPA by marketing its services, commercial/industrial real estate, and the Harbour West Marina; planning and implementing campaigns to drive customer contact and sales leads, using traditional and digital marketing tools. Public Affairs - Supporting my Director in advancing advocacy priorities with municipal, federal and provincial government bodies.
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IBI Group
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Canada
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Design
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700 & Above Employee
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Content & Community Specialist, Global Communications
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Feb 2019 - May 2019
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Global Communications Coordinator
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Jun 2016 - Jan 2019
• Planning, leading and coordinating digital communications projects, including message development, writing and editorial services, strategy, production, and implementation• Strategizing and proactively sourcing content from multiple business units and developing communications for various vehicles including web, video, email, intranet, and social media• As community manager, overseeing all social media activities and leading meaningful engagement online, growing followership and producing leads• Tracking and analyzing on the effectiveness of all communications activities and preparing quarterly reports for leadership• Executing media relations and outreach around projects or announcements, writing press releases and pitching opportunities• Researching and writing corporate communications material including announcements and news updates ensuring communications are thorough, accurate, complete and error-free• Building out policies, procedures, toolkits and corporate communications standards for the firm
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penelopePR
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Canada
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Public Relations and Communications Services
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1 - 100 Employee
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Publicist
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Oct 2014 - Apr 2016
- Drafting and distributing press releases, bios, announcements, advisories and social media content- Supporting artists, authors and corporations in promoting new material or initiatives - Pitching producers, editors across print, broadcasting and radio in a variety of Canadian markets- Devising creative strategies for campaigns across various social and media platforms- Orchestrating media outreach, research and monitoring systems to ensure client/campaign success- Supporting the team in editing, proofreading material and tracking progress within client reports
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IBI Group
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Canada
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Design
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700 & Above Employee
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Communications Assistant
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Mar 2012 - Oct 2014
- Coordinated internal and external communications for a diverse firm with 60+ global offices- Assisted in developing, evaluating and implementing new communications procedures firm-wide- Wrote corporate announcements including project and award wins, company news, interviews, and executive bios - Provided staff training relating to formatting guidelines, Microsoft templates and SharePoint - Developed content geared at employee engagement and brand awareness, including fundraising campaigns, events, corporate videos, and instructional documents- Maintenance of corporate resumes library and database
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Site Supervisor, Market Research Surveyor, Data Collection
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Aug 2011 - Feb 2012
- Was the Team Lead for market research, data collection on a priority transportation research project- Contributed to the post-mortem, data-cleansing, validation and analysis at head office
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Administrative Assistant (Summer Student)
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May 2011 - Aug 2011
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Education
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University of Waterloo
Honours Bachelor of Arts (B.A.), English Literature and Rhetoric -
George Brown College
Certificate, Web Design