Emily Harmon

Senior Sales Enablement Specialist at Yahoo Advertising
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Contact Information
us****@****om
(386) 825-5501
Location
Los Angeles Metropolitan Area
Languages
  • English -

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5.0

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Trevor Yeats

Emily is an epic unicorn. She’s a hardworking, multi-talented team player. She is a quick learner and always open to coaching. In just a few months, she became the go-to platform expert for our sales enablement tools. Emily recognizes opportunities for improvement in our tools and processes before others and invests great effort in continuously improving our solutions. She creates an environment that’s safe for brainstorming by generating a large volume of great ideas, and being open minded and patient when seeking out input from others. Emily absolutely crushed some very big presentations, including a 30-minute optional US training on our sales enablement tool that was so compelling that 130 sellers watched it in its entirety. In addition, Emily presented a strategic competitive analysis to three VPs which has guided many aspects of the Yahoo Academy Learning Center. I welcome the opportunity to partner with Emily again in the future!

Lindsey Kollross

Emily is immensely talented and able to stay nimble and organized no matter what is thrown her way. Her astute observations and proactive problem-solving have streamlined and de-stressed our most important procedures. She creates process from chaos and pleasant simplicity from dreaded complexity. Emily is hardworking, collaborative, and makes things happen quickly and efficiently - all while brightening your day!

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Credentials

  • Yahoo DSP Certification
    Yahoo for Business
    Apr, 2022
    - Nov, 2024
  • The Trade Desk Edge Academy Certified: Executive Program
    The Trade Desk
    Feb, 2022
    - Nov, 2024
  • Inclusive Recruiting Certification
    Textio
    Dec, 2021
    - Nov, 2024
  • Customer Experience: Journey Mapping
    LinkedIn Learning
    Jul, 2021
    - Nov, 2024

Experience

    • United States
    • Advertising Services
    • 1 - 100 Employee
    • Senior Sales Enablement Specialist
      • Jul 2022 - Present

    • Sales Enablement Specialist
      • Sep 2021 - Present

      Manage the day-to-day operations of the GTM Strategy team including campaigns, budget, marketing and sales platforms. Supports internal departments internationally across the organization by providing tactical platform management across multiple departments that are leveraged by internal employees and external clients. Responsible for working with vendors and stakeholders for the overall effectiveness of each enablement platform as well as overseeing the Ad Hoc Communications process, sales… Show more Manage the day-to-day operations of the GTM Strategy team including campaigns, budget, marketing and sales platforms. Supports internal departments internationally across the organization by providing tactical platform management across multiple departments that are leveraged by internal employees and external clients. Responsible for working with vendors and stakeholders for the overall effectiveness of each enablement platform as well as overseeing the Ad Hoc Communications process, sales collateral, and Yahoo’s on-demand learning center. • Reach out to existing users and prospects to maintain engagement and address their needs, onboard new users, provide assistance and guidance in utilizing the platform, conduct demos and training sessions, and achieve set goals for user outreach and engagement.

    • United States
    • Information Technology & Services
    • 100 - 200 Employee
    • Marketing Operations Specialist
      • Nov 2019 - Sep 2021

      Oversees and coordinates all aspects of B2B marketing budget management. This encompasses all financial transactions, including but not limited to B2B budget reporting, planned versus actual, projections and forecasts, billing, discrepancy management, and accounts payable. Manager for all financial and procurement related matters. Enforcing the workflow process across the department and ensuring quality control throughout. Liaison between B2B Marketing, Legal, Sourcing, Finance, Accounting… Show more Oversees and coordinates all aspects of B2B marketing budget management. This encompasses all financial transactions, including but not limited to B2B budget reporting, planned versus actual, projections and forecasts, billing, discrepancy management, and accounts payable. Manager for all financial and procurement related matters. Enforcing the workflow process across the department and ensuring quality control throughout. Liaison between B2B Marketing, Legal, Sourcing, Finance, Accounting Departments, and external agencies. • Plan, execute, and manage B2B marketing contracts, purchase orders, and invoices involving 60+ internal stakeholders, 100+ external agencies, averaging 20 contracts per month to maximize value and strategically allocate spend among objectives. • Leverage existing agreements within greater Verizon, negotiate competitive rates and clearly define requirements in order to ensure campaign initiatives are being met at the best value and prioritized based on campaign pipeline. • Leaned-in to merge two marketing teams from separate entities within the corporation into one B2B Marketing Budget and established new processes as jumping into a newly created role as my internal stakeholders tripled. Show less Oversees and coordinates all aspects of B2B marketing budget management. This encompasses all financial transactions, including but not limited to B2B budget reporting, planned versus actual, projections and forecasts, billing, discrepancy management, and accounts payable. Manager for all financial and procurement related matters. Enforcing the workflow process across the department and ensuring quality control throughout. Liaison between B2B Marketing, Legal, Sourcing, Finance, Accounting… Show more Oversees and coordinates all aspects of B2B marketing budget management. This encompasses all financial transactions, including but not limited to B2B budget reporting, planned versus actual, projections and forecasts, billing, discrepancy management, and accounts payable. Manager for all financial and procurement related matters. Enforcing the workflow process across the department and ensuring quality control throughout. Liaison between B2B Marketing, Legal, Sourcing, Finance, Accounting Departments, and external agencies. • Plan, execute, and manage B2B marketing contracts, purchase orders, and invoices involving 60+ internal stakeholders, 100+ external agencies, averaging 20 contracts per month to maximize value and strategically allocate spend among objectives. • Leverage existing agreements within greater Verizon, negotiate competitive rates and clearly define requirements in order to ensure campaign initiatives are being met at the best value and prioritized based on campaign pipeline. • Leaned-in to merge two marketing teams from separate entities within the corporation into one B2B Marketing Budget and established new processes as jumping into a newly created role as my internal stakeholders tripled. Show less

    • United States
    • Truck Transportation
    • 700 & Above Employee
    • Marketing Assistant
      • Jan 2018 - Nov 2019

      Contribute to the development and implementation of Metro’s marketing campaigns and programs as part of the Increasing Ridership and Revenue Team. • Prepares, reviews, and edits literature and other related marketing materials • Researches issues & supports the development of specialized information programs to target audiences • Coordinates & submits requests for web updates to various Metro websites • Prepares public literature, advertising & display materials • Maintains… Show more Contribute to the development and implementation of Metro’s marketing campaigns and programs as part of the Increasing Ridership and Revenue Team. • Prepares, reviews, and edits literature and other related marketing materials • Researches issues & supports the development of specialized information programs to target audiences • Coordinates & submits requests for web updates to various Metro websites • Prepares public literature, advertising & display materials • Maintains records, and prepares periodic & special reports • Completes administrative tasks in support of marketing tactics, such as scheduling photo/video shoots, completing various forms, coordinating with translation vendors & preparing meeting materials correspondence • Ensures that the EEO policies & programs of Metro are implemented • Prepare, review & provide copy-edits on marketing assets (print & digital media) • Supports the development and implementation of Metro’s marketing campaigns and programs • Prepares, reviews, and edits literature & other related marketing materials • Researches issues and supports the development of specialized information programs to target audiences • Routes marketing projects for internal review & approval • Prepares & submits requests for web updates to various Metro websites • Prepares & coordinates distribution of public information regarding Metro’s services • Assists in the planning & execution of events to promote Metro’s programs • Prepares public literature, advertising and display materials • Responds to requests for information • Maintains records, and prepares periodic and special reports • Researches and sources assets for day-to-day marketing project • Completes administrative tasks in support of marketing tactics, such as scheduling photo/video shoots, completing various forms, coordinating with translation vendors and preparing meeting materials • Contributes to ensuring that the EEO policies and programs of Metro are carried out Show less Contribute to the development and implementation of Metro’s marketing campaigns and programs as part of the Increasing Ridership and Revenue Team. • Prepares, reviews, and edits literature and other related marketing materials • Researches issues & supports the development of specialized information programs to target audiences • Coordinates & submits requests for web updates to various Metro websites • Prepares public literature, advertising & display materials • Maintains… Show more Contribute to the development and implementation of Metro’s marketing campaigns and programs as part of the Increasing Ridership and Revenue Team. • Prepares, reviews, and edits literature and other related marketing materials • Researches issues & supports the development of specialized information programs to target audiences • Coordinates & submits requests for web updates to various Metro websites • Prepares public literature, advertising & display materials • Maintains records, and prepares periodic & special reports • Completes administrative tasks in support of marketing tactics, such as scheduling photo/video shoots, completing various forms, coordinating with translation vendors & preparing meeting materials correspondence • Ensures that the EEO policies & programs of Metro are implemented • Prepare, review & provide copy-edits on marketing assets (print & digital media) • Supports the development and implementation of Metro’s marketing campaigns and programs • Prepares, reviews, and edits literature & other related marketing materials • Researches issues and supports the development of specialized information programs to target audiences • Routes marketing projects for internal review & approval • Prepares & submits requests for web updates to various Metro websites • Prepares & coordinates distribution of public information regarding Metro’s services • Assists in the planning & execution of events to promote Metro’s programs • Prepares public literature, advertising and display materials • Responds to requests for information • Maintains records, and prepares periodic and special reports • Researches and sources assets for day-to-day marketing project • Completes administrative tasks in support of marketing tactics, such as scheduling photo/video shoots, completing various forms, coordinating with translation vendors and preparing meeting materials • Contributes to ensuring that the EEO policies and programs of Metro are carried out Show less

    • United States
    • Advertising Services
    • 200 - 300 Employee
    • Brand Account Coordinator
      • May 2017 - Jan 2018

      Assisted the Senior Brand Consultant in the production of privately labeled merchandise, retail custom packages, pop-up displays, luxury PR and media/ influencer outreach/product launch kits, gifts with purchase, product design, and product import. • Provided self-directed sales, social media marketing and client retention support. • Researched products, developed product decks and creative marketing ideas, customer service, branding, sales quotes, new business development, managing… Show more Assisted the Senior Brand Consultant in the production of privately labeled merchandise, retail custom packages, pop-up displays, luxury PR and media/ influencer outreach/product launch kits, gifts with purchase, product design, and product import. • Provided self-directed sales, social media marketing and client retention support. • Researched products, developed product decks and creative marketing ideas, customer service, branding, sales quotes, new business development, managing production orders throughout placement to completion • Coordinated with corporate staff (Billing, Accounts Receivable, Accounts Payable, etc.) on client and manufacturer accounts from the U.S. and China Show less Assisted the Senior Brand Consultant in the production of privately labeled merchandise, retail custom packages, pop-up displays, luxury PR and media/ influencer outreach/product launch kits, gifts with purchase, product design, and product import. • Provided self-directed sales, social media marketing and client retention support. • Researched products, developed product decks and creative marketing ideas, customer service, branding, sales quotes, new business development, managing… Show more Assisted the Senior Brand Consultant in the production of privately labeled merchandise, retail custom packages, pop-up displays, luxury PR and media/ influencer outreach/product launch kits, gifts with purchase, product design, and product import. • Provided self-directed sales, social media marketing and client retention support. • Researched products, developed product decks and creative marketing ideas, customer service, branding, sales quotes, new business development, managing production orders throughout placement to completion • Coordinated with corporate staff (Billing, Accounts Receivable, Accounts Payable, etc.) on client and manufacturer accounts from the U.S. and China Show less

    • United States
    • Real Estate
    • 700 & Above Employee
    • Intern
      • Jan 2017 - May 2017

      Multi-Family Leasing - Create and update various reports, requests, client events, and other special projects. - Manage client inventory - Upload, organize and label digital files in Google Drive; Google Sheets and Google Docs - Provide a strong digital marketing presence through lead generation and the creation and advertisement of videos, social media posts, website updates, and print ads - Utilize communication and interpersonal skills when working within a team… Show more Multi-Family Leasing - Create and update various reports, requests, client events, and other special projects. - Manage client inventory - Upload, organize and label digital files in Google Drive; Google Sheets and Google Docs - Provide a strong digital marketing presence through lead generation and the creation and advertisement of videos, social media posts, website updates, and print ads - Utilize communication and interpersonal skills when working within a team and/or individually - Professionally write emails to clients, create and promote print and video advertisements Show less Multi-Family Leasing - Create and update various reports, requests, client events, and other special projects. - Manage client inventory - Upload, organize and label digital files in Google Drive; Google Sheets and Google Docs - Provide a strong digital marketing presence through lead generation and the creation and advertisement of videos, social media posts, website updates, and print ads - Utilize communication and interpersonal skills when working within a team… Show more Multi-Family Leasing - Create and update various reports, requests, client events, and other special projects. - Manage client inventory - Upload, organize and label digital files in Google Drive; Google Sheets and Google Docs - Provide a strong digital marketing presence through lead generation and the creation and advertisement of videos, social media posts, website updates, and print ads - Utilize communication and interpersonal skills when working within a team and/or individually - Professionally write emails to clients, create and promote print and video advertisements Show less

    • United States
    • Restaurants
    • 700 & Above Employee
    • Waitress/Server
      • Feb 2013 - May 2017

      Trained as Server, Take-out, Expo, Food Runner, and Hostess Acted as the first method of contact and aided in product education and satisfaction, which boosted customer retention. Maintained and followed through with government health and safety regulations to ensure compliance. Trained as Server, Take-out, Expo, Food Runner, and Hostess Acted as the first method of contact and aided in product education and satisfaction, which boosted customer retention. Maintained and followed through with government health and safety regulations to ensure compliance.

    • United States
    • Public Policy Offices
    • 1 - 100 Employee
    • Social Media and Communications Intern
      • Apr 2015 - Feb 2016

      Enhanced community partnerships, B2B marketing and office administrative duties to directly support the President and Manager of Business Retention and Expansion. Presented current and future performance goals to key stakeholders during ad hoc and marketing committee meetings. Researched and analyzed company data to produce partnership proposals, social media and website content, and marketing status reports. - Collaborate with management in charge of business retention and expansion… Show more Enhanced community partnerships, B2B marketing and office administrative duties to directly support the President and Manager of Business Retention and Expansion. Presented current and future performance goals to key stakeholders during ad hoc and marketing committee meetings. Researched and analyzed company data to produce partnership proposals, social media and website content, and marketing status reports. - Collaborate with management in charge of business retention and expansion and social media consultant on LinkedIn, Facebook, and Twitter strategies - Work in partnership with local companies on social media marketing strategies - Design oral and written proposals to local companies, social media consultant, SCVEDC staff and board of directors - Network with community members and public officials of the Santa Clarita Valley - Research past SCVEDC documents and formulate future strategies - Manage and update company website with use of Accrisoft Show less Enhanced community partnerships, B2B marketing and office administrative duties to directly support the President and Manager of Business Retention and Expansion. Presented current and future performance goals to key stakeholders during ad hoc and marketing committee meetings. Researched and analyzed company data to produce partnership proposals, social media and website content, and marketing status reports. - Collaborate with management in charge of business retention and expansion… Show more Enhanced community partnerships, B2B marketing and office administrative duties to directly support the President and Manager of Business Retention and Expansion. Presented current and future performance goals to key stakeholders during ad hoc and marketing committee meetings. Researched and analyzed company data to produce partnership proposals, social media and website content, and marketing status reports. - Collaborate with management in charge of business retention and expansion and social media consultant on LinkedIn, Facebook, and Twitter strategies - Work in partnership with local companies on social media marketing strategies - Design oral and written proposals to local companies, social media consultant, SCVEDC staff and board of directors - Network with community members and public officials of the Santa Clarita Valley - Research past SCVEDC documents and formulate future strategies - Manage and update company website with use of Accrisoft Show less

  • Santa Clarita Street Fair
    • Valencia, California
    • Assistant Event Coordinator
      • Mar 2013 - Dec 2013

      Coordinated logistics & deliverables for monthly events throughout the year to ensure successful execution from start to finish. Communicated and collaborated via in-person, phone & email to internal/external groups. I worked with vendors to ensure timely, cost-effective execution for all event related items. Everything from coordinating distribution of materials, booking entertainment, food trucks, marketing, etc. Duties of the assistant event coordinator consisted of: -… Show more Coordinated logistics & deliverables for monthly events throughout the year to ensure successful execution from start to finish. Communicated and collaborated via in-person, phone & email to internal/external groups. I worked with vendors to ensure timely, cost-effective execution for all event related items. Everything from coordinating distribution of materials, booking entertainment, food trucks, marketing, etc. Duties of the assistant event coordinator consisted of: - Monitored event activities and event facilities to ensure compliance with applicable regulations, laws, and set requirements - Secured satisfaction of participants, and resolution of any problems that arise - Coordinated services for events, such as displays, special needs requirements, printing and event security - Meet with event coordinator to plan, scope and format the event, to establish and monitor budgets, or to review administrative procedures and event progress - Planed and develop programs, agendas, budgets, and services according to given requirements - Traveled to fairs and shows to recruit new vendors - Attended Chamber of Commerce meetings and community functions with event coordinator - Assisted with event marketing and promotion, including door to door flier distribution; emails; online event calendars; Facebook, Twitter and Instagram Show less Coordinated logistics & deliverables for monthly events throughout the year to ensure successful execution from start to finish. Communicated and collaborated via in-person, phone & email to internal/external groups. I worked with vendors to ensure timely, cost-effective execution for all event related items. Everything from coordinating distribution of materials, booking entertainment, food trucks, marketing, etc. Duties of the assistant event coordinator consisted of: -… Show more Coordinated logistics & deliverables for monthly events throughout the year to ensure successful execution from start to finish. Communicated and collaborated via in-person, phone & email to internal/external groups. I worked with vendors to ensure timely, cost-effective execution for all event related items. Everything from coordinating distribution of materials, booking entertainment, food trucks, marketing, etc. Duties of the assistant event coordinator consisted of: - Monitored event activities and event facilities to ensure compliance with applicable regulations, laws, and set requirements - Secured satisfaction of participants, and resolution of any problems that arise - Coordinated services for events, such as displays, special needs requirements, printing and event security - Meet with event coordinator to plan, scope and format the event, to establish and monitor budgets, or to review administrative procedures and event progress - Planed and develop programs, agendas, budgets, and services according to given requirements - Traveled to fairs and shows to recruit new vendors - Attended Chamber of Commerce meetings and community functions with event coordinator - Assisted with event marketing and promotion, including door to door flier distribution; emails; online event calendars; Facebook, Twitter and Instagram Show less

    • United States
    • Restaurants
    • 700 & Above Employee
    • Cashier Customer Service
      • Feb 2012 - Feb 2013

      • Correspond with team members to efficiently create a motivated, seamless work environment • Create exceptional, personalized customer service • Multi-task responsibilities under high pressure while ensuring to deliver high-quality food • Correspond with team members to efficiently create a motivated, seamless work environment • Create exceptional, personalized customer service • Multi-task responsibilities under high pressure while ensuring to deliver high-quality food

Education

  • California State University-Northridge
    Bachelor’s Degree, Bachelor of Science in Business Marketing with Minor in Quality Management and Assurance
    2015 - 2017
  • College of the Canyons
    Accounting and Business/Management
    2012 - 2014

Community

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