Experience

EMG
• United States
• Architecture and Planning
• 1 - 100 Employee
• Senior Account Manager

  • Dec 2018 - Present


Baldwin Boyle Group

• Indonesia
• Public Relations and Communications Services
• 1 - 100 Employee

• Managing Consultant

  • Jan 2015 - Jun 2018

  Develop media strategic approach, organise media event and maintain media relations on behalf of clients. Draft media release, messaging for different stakeholders and content development. Develop social media plan and manage social media platforms. Issue/Crisis management Develop media strategic approach, organise media event and maintain media relations on behalf of clients. Draft media release, messaging for different stakeholders and content development. Develop social media plan and manage social media platforms. Issue/Crisis management



National University of Singapore

• Singapore
• Higher Education
• 700 & Above Employee

• Public Relations Manager

  • Apr 2012 - Jan 2015

  On behalf of NUS Business School, build strong media relations including leading business/general/management media in China, plan media events and monitor the execution and results to enhance the brand awareness and thought leadership of the School in China On behalf of NUS Business School, build strong media relations including leading business/general/management media in China, plan media events and monitor the execution and results to enhance the brand awareness and thought leadership of the School in China



Shanghai Overseas Chinese News

• Journalist/Editor

  • Jul 2006 - Apr 2012

  Focus on overseas Chinese news, financial reports and high-level one-on-one interviews with foreign diplomats and expats in Shanghai as well as overseas Chinese businessmen to report business opportunities, financial trends and economic environments etc. Focus on overseas Chinese news, financial reports and high-level one-on-one interviews with foreign diplomats and expats in Shanghai as well as overseas Chinese businessmen to report business opportunities, financial trends and economic environments etc.